Fast Fashion

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Accenture Innovation

Challenge - TrendSetu
Harness Generative AI to develop
innovative solutions that boost
business and societal growth

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Team details
TEAM NAME:

Harshit Bansal Harsh Kumar


(Team Leader) Singh
College: PIET Ludhiana College: Chandigarh University
Stream: B.Tech CSE Stream: BE CSE
Year of graduation: 2026 Year of graduation: 2026

Manik Vinayak
College: Guru Nanak Dev
Engineering College
Photo Stream: B.Tech IT
Year of graduation: 2026

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Describe the problem statement (200 words)

● One of the major contributors to environmental degradation has been the fast-
fashion clothing industry, led by a desire for cheap fashionable clothes to cycle in
and out of fashion quickly. Such a business model does not only encourage over-
consumption but also generates an absurd amount of waste. This generates
millions of tons of textile waste every year and consumption processes of the
same products chew massive amounts of water, release nasty chemicals for
health, and let out greenhouse gases.

● According to the UN Framework Convention on Climate Change, emissions from


textile manufacturing alone are projected to skyrocket by 60% by 2030.
Proposed solution / your big Idea (200 words)

The solution proposed is a thrifting app where one can have a platform to buy and sell pre-owned
clothes to combat the environmental degradation caused by fast fashion. This is an easy platform
for users to upload, list, and sell their used clothes while other buyers can browse and buy the
clothing at a fraction of the retail price. This increases the lifespan of the garment while reducing
waste from textiles and the demand for new garments, hence reducing the environmental footprint
of the fashion industry.
Above all, the application will come with a interface where sellers can categorize their items based
on brand, condition, size, and style, making it easier for buyers to filter their preferences.
Integrated payment systems and secure shipping options will provide convenience for both parties
in the process.
We will use React for the app, being a popular cross-platform framework that allows to build one
app for both iOS and android, alongside Bootstrap and Tailwind CSS for styling. The backend
will utilize Django and Flask, with MongoDB and PostgreSQL for data storage. And we’d
leverage GenAI models to enhance the buying experience, we would include capabilities through
the use of TensorFlow, PyTorch, scikit and also for complex tasks we’ll use open-source
models.
How does your innovation accelerate change with the power of Technology? (200 words)

• Our approach unlocks the power of technology to accelerate the pace of change toward sustainable fashion
behaviors by transforming the way people interact with clothing use. Through our thrifting application, we offer
a scalable and consumer-friendly platform that helps individuals buy and sell pre-owned clothing, zeroing out
waste in textiles and all environmental expenses coming from fast fashion.

• Major features of our Platform :-

GenAI Features:
➔ AI-Driven Description Generator: Generates engaging descriptions using NLP on item attributes.
➔ Personalized AI Shopping Assistant: Chatbot offering personalized recommendations and style advice.
➔ Virtual Try-On Feature: AR tool for virtually trying on clothes.

Traditional AI Features:
➔ AI-Generated Trend Forecasting: Predicts fashion trends from social media data.
➔ Dynamic Pricing with AI: Adjusts item prices based on demand and trends.
How is your solution different/unique from other solutions in market? (150 words)
Our platform uses advanced AI and AR technologies to reshape the thrift shopping experience, making it smarter and more personalized for both buyers
and sellers.

One of our standout features is the AI-Driven Description Generator, which automatically creates detailed and engaging product descriptions based
on the item’s attributes. This saves sellers time while ensuring each listing highlights what makes the item special, helping products stand out to potential
buyers.

The Personalized AI Shopping Assistant takes the guesswork out of shopping by offering personalized recommendations. Whether users are looking
for style advice or specific items, the assistant learns their preferences and suggests the perfect finds, creating a tailored and enjoyable shopping
experience.

We’ve also introduced a Virtual Try-On Feature that lets shoppers see how clothes look on them before buying. Using AR technology, customers can
upload a photo and virtually “try on” thrifted items, making online shopping feel more interactive and reducing the risk of returns.

For vendors, our AI-Generated Trend Forecasting helps them stay ahead of fashion trends by analyzing social media data, while Dynamic Pricing
uses real-time data to adjust prices based on demand and competition, ensuring they’re always competitive and maximizing profits. Together, these
features create a seamless, future-forward shopping experience.
•PATENT FILED: No

Do you have a working model/prototype: Semi-Working


If not, will you be able to show working prototype during finale. Yes
Any testimonials received?

We presented our idea at a B-Plan event ,


where the idea was welcomed as a unique ,
sustainable and a practical example of how
modern businesses can be built . We are
working on the website and we are sure we’d be
able to present it in the next round of this
competition .
Please share a 1-minute video of your idea (embed on this PPT or add a downloadable link)
Thank you!

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