Michael Jackson Video Vanguard Award

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Michael Jackson Video Vanguard Award
Awarded for lifetime contributions to MTV culture through the performing arts
Country United States
Presented by MTV
First awarded 1984
Last awarded 2015
Official website VMA website

The Video Vanguard Award, also known as the Lifetime Achievement Award, is given to musicians who have made a profound effect on the MTV culture, honoring an artist's body of work. The award was renamed in 1991 as the Michael Jackson Video Vanguard Award. The award is also given to music video directors who have created some of the most acclaimed music videos in pop culture. The first Vanguard awards were presented in 1984 at the inaugural Video Music Awards, although it's not an annual award.[1]

List of recipients

Year of receiving, name of the recipients, and important notes
Year Recipient(s) Notes Ref.
1984
 Both Lester and The Beatles were honored for "essentially inventing the music video." David Bowie worked with Mick Rock to shoot some of the earliest music videos in the 1970s. [2]
1985
 Byrne was honored for his work with Talking Heads. Godley & Creme were acclaimed music video directors. Mulcahy was honored as the director of The Buggles' "Video Killed The Radio Star", the first video played on MTV. [3]
1986
 Madonna found immense popularity by pushing the boundaries of lyrical content in mainstream popular music and imagery in her music videos, which became a fixture on MTV. Her videos have depicted controversial subjects such as teen pregnancy, racism, religion, sex, and violence. [4]
1987
 Gabriel also won Video of the Year in the same night. [5]
1988
 Michael Jackson changed the music video from a mere promotional tool featuring musicians playing instruments and singing, to a piece of art with a storyline, or as Jackson liked to put as 'short films'. His video "Thriller" influenced and changed music videos into what it is like today. [6]
1989
 Presented by Madonna, honored George Michael for his music videos from Faith. [7]
1990
 Her music videos from the 1980s became a catalyst for MTVs developing demographics. Her Broadway-style choreography and militant iconography were well received by critics and audiences. She was acknowledged as a role model for youth (especially young women) for imbuing her performances with a socially conscious message. [8]
1991
 Renamed Michael Jackson Video Vanguard Award from this year. [9]
1992
 [10]
1994
 Given as Lifetime Achievement Award. [11]
1995
 [12]
1997
 LL Cool J became the first rap artist to receive this award. [13]
[14]
1998
 Chuck D of Public Enemy delivered a glowing appraisal of the band before presenting them with the award. Upon receiving the award, Adam Yauch took the opportunity to speak his mind on some political issues, condemning military aggression in the Middle East. [15]
2000
 [16]
2001
 [17]
2003
 Given as Lifetime Achievement Award. [18]
2006
 Presented by Kanye West in honor of his achievements as a "film maker". [19]
2011
 Presented by Lady Gaga, as her male alter ego Jo Calderone, in honor of Spears' achievements. The award was given after a choreographed tribute of Spears' biggest hits. She was also close to giving Gaga a kiss, a recreation of her infamous kiss with Madonna, but rejected it saying "I've done that already". [20]
[21]
2013
 Presented by Jimmy Fallon. The award was preceded by a fifteen-minute performance of his greatest hits, including a mini reunion with NSYNC. Timberlake also won Video of the Year in the same night. [22]
2014
 Presented by her husband Jay Z and daughter Blue Ivy Carter after a sixteen-minute medley of her self-titled fifth studio album. [23]
2015
 Presented by Taylor Swift. It was proceeded by his acceptance speech where he announced he would run for president in 2020. [24]

See also

References

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External links

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