Ageing Policy

Opracowanie ma charakter poglądowo-teoretyczny, powstało bowiem na podstawie przeglądu dostępnej literatury przedmiotu (polskiej i zagranicznej). Publikacja skierowana jest zarówno do naukowców jak i studentów zajmujących się tematyką starzenia się ludności, starości i osób starszych oraz do coraz szerszego grona zainteresowanych tymi zagadnieniami praktyków, w tym polityków i decydentów oraz reprezentantów usług publicznych, przedstawicieli mediów i organizacji pozarządowych.
**
The study is illustrative and theoretical in nature, as it was based on a review of the available literature on the subject (Polish and foreign). The publication is addressed to both scholars and students dealing with the subjects of population ageing, old age, and older adults, as well as to a growing group of practitioners interested in these issues, including politicians and decision-makers as well as representatives of public services, the media, and non-governmental organizations.

The concept of the "silver economy" is one of the complex response trials to the challenges of ageing societies. Its key objective is to bring goods and services to meet the needs of older people through gerontechnology. Article approximates relationships between technology and the ageing of the population and the main features of silver economy and gerontechnology. It is supplemented by examples of support efforts to promote gerontechnology including: (1) documents and strategic programs, (2) network organizations and clusters, (3) research and development institutions. Essay draws attention to the development of solutions such as: strategies for innovation, welfare clusters, regional silver economy networks, research institutions such as "agelab" and cultural institutions "medialab". Study indicates potential directions for further research.