Strategy Tools

Strategy Tools
Mapping Out Your Best Possible Direction
What makes you stand out from the crowd? iStockphoto/hidesy
Strategy is the art of working out how you'll "win" in business and in life. This section of Mind Tools teaches more than 75 individual strategy skills, ranging from simple situational analysis techniques to tools that can help you craft a unique and successful competitive position. Use the Browse by Category box to target specific strategy models, or skim the list below to explore the full range of techniques. Enjoy using these tools!
Browse by Category Core Strategy Tools Competitive Advantage Strategic Options Organization Design Strategic Prioritization
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Executing Strategy Sourcing and Purchasing Strategy Marketing Strategy Manufacturing and Operations Quality Strategy
What is Strategy? The Three Levels of Strategy
Core Strategy Tools
SWOT Analysis Strengths, Weaknesses, Opportunities and Threats
The TOWS Matrix Developing Strategic Options from an External-Internal Analysis
Porters Five Forces Understanding Power in a Situation
PEST Analysis Identifying "Big Picture" Opportunities and Threats
Critical Success Factors Identifying the Things That Really Matter for Success
Understanding Competitive Advantage
USP Analysis Finding Your Competitive Position
Core Competence Analysis Building Sustainable Competitive Advantage
Porters Diamond Shaping Your Strategy to Reflect National Strengths and Weaknesses
Porter's Four Corners Model Predicting Competitor Behavior
Kay's Distinctive Capabilities Framework Using Relationships to Build Competitive Advantage
The ADL Matrix How Industry Position Influences Your Strategy
Ohmae's 3C Model Bringing Together Different Aspects of Strategic Thinking
VRIO Analysis Making the Most of Organizational Resources
Competitive Intelligence Understanding Your Competitive Position
Weisbord's Six-Box Model A Starting Point for Diagnosing Organizational Issues
Kotler and Keller's Five Product Levels Exceeding Customer Expectations
Strategic Options
Developing Your Strategy Finding Your Path to Success
Porter's Generic Strategies Choosing Your Route to Competitive Advantage
Bowmans Strategy Clock Making Sense of Eight Competitive Positions
Mintzberg's 5 Ps of Strategy Developing a Better Strategy
Blue Ocean Strategy Leaving Your Competition Far Behind
Scenario Analysis Exploring Different Futures
Understanding Game Theory Using Reason to Predict Future Behavior
The Value Disciplines Model Basing Strategy on Value
Value-Based Management Managing for the Long Term by Maximizing Value, Not Profit
The Business Motivation Model Preparing a Resilient Business Plan
Disruptive Technologies Recognize the Impact of New Products
Organization Design
Organization Design Aligning Organizational Structure With Business Goals
The McKinsey 7S Framework Ensuring That All Parts of Your Organization Work in Harmony
The EPRG Model Growing Into a Global Company
Miles and Snow's Organizational Strategies Aligning Organizational Structure and Strategy
Mintzberg's Organizational Configurations Understanding the Structure of Your Organization
The Greiner Curve Surviving the Crises That Come With Growth
The Pyramid of Organizational Development Managing the Steps of Growth
Strategic Alliances Partnering for Mutual Benefit
Diversification Reducing Business Risk and Expanding Market Size
Adizes' Corporate Lifecycle Identifying the Patterns of Growth and Decline
Strategic Prioritization
The Boston Matrix Focusing Effort to Give the Greatest Returns
The GE-McKinsey Matrix Determining Investment Priorities
Porter's Value Chain Understanding How Value is Created Within Organizations
Value Chain Analysis Achieving Excellence in the Things That Matter
Executing Strategy
Mission Statements and Vision Statements The Power of Purpose
Practical Business Planning Understanding the Components of Future Success
The Pyramid of Purpose Communicating Strategy Concisely
VMOST Analysis Ensuring That Organizational Activities Deliver Your Vision of the Future
The Hoshin Planning System Steering Everyone in the Right Direction
The Balanced Scorecard Motivating Employees to Deliver Your Strategy
The Triple Bottom Line Measuring Your Organization's Wider Impact
Corporate Governance Keeping Organizations Accountable
Employer Branding Creating a Worker-Friendly Culture
Simons' Seven Strategy Questions Improving the Implementation of Your Strategy
Turnaround Management Rescuing a Struggling Organization
Sourcing and Purchasing Strategy
The Outsourcing Decision Matrix Analyzing the Make-or-Buy Decision
Working with Outsourced Suppliers Communication and Clear Expectations Are Key
The Kraljic Portfolio Purchasing Model Assessing Risk and Maximizing Profits
Procurement Management Increasing the Strategic Value of Purchasing
Supplier Relationship Management (SRM) Managing Suppliers Effectively
Words Used in... Outsourcing A Glossary of Terms
10 Cs of Supplier Evaluation Evaluating Potential Suppliers
Marketing Strategy
Developing Your Marketing Strategy Connecting Products With Customers
The Marketing Mix and 4 Ps Understanding How to Position Your Market Offering
The 4S Web Marketing Mix Considering Key Online Marketing Elements
Market Segmentation Understanding Different Customer Needs
The Product Life Cycle Managing Your Product to Maximize Success
The Product Diffusion Curve Keeping Your Marketing Message Fresh
The Ansoff Matrix Understanding the Different Risks of Different Options
The Sales Funnel Keeping Control of Your Sales Pipeline
Customer Experience Mapping Seeing Your Business Through the Eyes of Your Customers
The Brand Pyramid Building Customer Loyalty
Keller's Brand Equity Model Building a Powerful Brand
Kapferer's Brand Identity Prism Identifying Your Brand's Voice
Corporate Social Responsibility Benefiting Both Your Business and the Community
Manufacturing and Operations
Lean Manufacturing Working More Efficiently
Kaizen Gaining the Full Benefits of Continuous Improvement
Kanban Creating Efficiency in the Workplace
The Product-Process Matrix Using the Right Process for the Volume of Work You're Doing
Just In Time (JIT) Reducing Inventory, Minimizing Waste, and Responding to Your Customers
The 5S System Reducing Waste and Increasing Productivity
Business Process Reengineering Using Radical Change to Improve Organizational Performance
Value Stream Mapping Making Improvements That Add Value
Achieving Economies of Scale Understanding Why Bigger Can Be Better
The Innovation Circle A Process for Introducing New Products and Services
The RATER Model Five Ways to Measure Service
The Theory of Constraints (TOC) Strengthening Your "Weakest Link"
Green Management Taking Steps Towards A Greener Brand
Quality Strategy
Zero Defects Getting It Right First Time
Crosby's 14 Steps for Improvement Organizing Long Term Quality Improvement
Total Quality Management (TQM) Delivering Quality at Every Level
Deming's 14-Point Philosophy A Recipe for Total Quality
Six Sigma Improving Quality Systematically
House of Quality Diagrams Building Customer Satisfaction Into New Products
Benchmarking Comparing Your Performance With the Best
Critical to Quality (CTQ) Trees Translating Broad Needs to Require

Strategy Tools

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What are some of the core strategy tools discussed?

What are some of the core strategy tools discussed?

What are some frameworks for analyzing organizational structure?

What are some frameworks for analyzing organizational structure?

Strategy Tools

Mapping Out Your Best Possible Direction

What makes you stand out from the crowd? iStockphoto/hidesy

What is Strategy? The Three Levels of Strategy

Core Strategy Tools

SWOT Analysis Strengths, Weaknesses, Opportunities and Threats

The TOWS Matrix Developing Strategic Options from an External-Internal Analysis

Porters Five Forces Understanding Power in a Situation

PEST Analysis Identifying "Big Picture" Opportunities and Threats

Understanding Competitive Advantage

USP Analysis Finding Your Competitive Position

Core Competence Analysis Building Sustainable Competitive Advantage

Porter's Four Corners Model Predicting Competitor Behavior

Kay's Distinctive Capabilities Framework Using Relationships to Build Competitive Advantage

The ADL Matrix How Industry Position Influences Your Strategy

Ohmae's 3C Model Bringing Together Different Aspects of Strategic Thinking

VRIO Analysis Making the Most of Organizational Resources

Competitive Intelligence Understanding Your Competitive Position

Weisbord's Six-Box Model A Starting Point for Diagnosing Organizational Issues

Kotler and Keller's Five Product Levels Exceeding Customer Expectations

Developing Your Strategy Finding Your Path to Success

Porter's Generic Strategies Choosing Your Route to Competitive Advantage

Bowmans Strategy Clock Making Sense of Eight Competitive Positions

Mintzberg's 5 Ps of Strategy Developing a Better Strategy

Blue Ocean Strategy Leaving Your Competition Far Behind

Scenario Analysis Exploring Different Futures

Understanding Game Theory Using Reason to Predict Future Behavior

The Value Disciplines Model Basing Strategy on Value

The Business Motivation Model Preparing a Resilient Business Plan

Disruptive Technologies Recognize the Impact of New Products

Organization Design Aligning Organizational Structure With Business Goals

The EPRG Model Growing Into a Global Company

Mintzberg's Organizational Configurations Understanding the Structure of Your Organization

The Pyramid of Organizational Development Managing the Steps of Growth

Strategic Alliances Partnering for Mutual Benefit

Diversification Reducing Business Risk and Expanding Market Size

Adizes' Corporate Lifecycle Identifying the Patterns of Growth and Decline

The Boston Matrix Focusing Effort to Give the Greatest Returns

The GE-McKinsey Matrix Determining Investment Priorities

Porter's Value Chain Understanding How Value is Created Within Organizations

Value Chain Analysis Achieving Excellence in the Things That Matter

Mission Statements and Vision Statements The Power of Purpose

Practical Business Planning Understanding the Components of Future Success

The Pyramid of Purpose Communicating Strategy Concisely

The Hoshin Planning System Steering Everyone in the Right Direction

The Balanced Scorecard Motivating Employees to Deliver Your Strategy

The Triple Bottom Line Measuring Your Organization's Wider Impact

Corporate Governance Keeping Organizations Accountable

Employer Branding Creating a Worker-Friendly Culture

Simons' Seven Strategy Questions Improving the Implementation of Your Strategy

Turnaround Management Rescuing a Struggling Organization

Sourcing and Purchasing Strategy

The Outsourcing Decision Matrix Analyzing the Make-or-Buy Decision

Procurement Management Increasing the Strategic Value of Purchasing

Supplier Relationship Management (SRM) Managing Suppliers Effectively

Words Used in... Outsourcing A Glossary of Terms