Creating value through HR

HR Strategy

Consulting
HR Strategy Align HR
Dene
human
capital
value

products and
services

Deliver value

One of the key success factors of high performing organisations is putting their people first. Today HR executives are Define human capital value
challenged to develop efficient and effective, simple yet powerful solutions to the people side of business. However it The first step towards an effective HR strategy is to define value and to understand how business value is created.
remains difficult to determine the exact contribution of the HR function to achieve these objectives. This requires a deep insight into the overall business environment as well as a clear understanding of the organisa-
tions overall business strategy.
Based on the HR Strategy Framework, Deloitte is uniquely positioned to assist your organisation to strengthen
its strategic role and contribution of your HR function to ensure the execution of business strategy. Our 10-step Step 1: Understand the business strategy
approach helps organisations to define and execute an effective HR strategy as well as develop and deliver services Understand market forces, trends and the business strategy and identify their impact on the HR strategy and priorities
and capabilities that today's organisations need to survive and grow. required to execute the business strategy.

Step 2: Define HR strategy

Provide a roadmap for creating a unique competitive advantage by outlining how the organisation will leverage the
Deloitte HR Strategy Framework
organisations human capital to address business challenges and achieve business objectives.

Translate your organisations strategy into an effective and actionable HR strategy, priorities and business plan
Dene human capital value Translate your HR strategy into key people initiatives and programs
Dene 1. Understand the business strategy Identify the best ways to attract, motivate, and retain new and existing workforce segments
human 2. Dene HR strategy
capital
value An effective HR strategy provides a roadmap to create value through the organisations workforce. It also includes
guidelines for the organization to follow when competing for new talent or retaining existing talent. These guidelines
can cover a broad range of issues, such as which skills and competencies are most critical for achieving future goals
Align HR
products and and objectives, how to source talent (grow or buy), and how to create and maintain a high-performance culture.
services
Align HR products and services Deloitte helps organisations to focus on people and HR, to identify the most practical ways to get things done and to
3. Segment HR customers
4. Prioritise HR investments
Deliver value ensure that your Human Capital initiatives deliver their intended business value. The Deloitte enterprise value map for
5. Design HR services Human Capital makes this process easier by accelerating the identification of potential improvement initiatives and
depicting how they can contribute to greater shareholder value.

Deloitte enterprise value map

Deliver value
6. Ensure right HR service delivery model
Shareholder value
7. Establish right HR capabilities
8. Improve HR operational excellence continuously
9. Build HR brand
10. Measure impact of HR products and services
Revenue growth Operating margin Assest efciency Expectations

Spelling Cost of Property,

Price Income Receivables Company External
Volume general & good plant & Inventory
realisation taxes & payables strengths factors
administration sold equipment

Chart 3 (Line)

3000

2500
2 HR Strategy Consulting 3

2000
 Dene Dene
human human
capital capital
value value

Align HR Align HR
products and products and
services services

Deliver value Deliver value

Align HR products and services Deliver value HR service delivery framework

Once a strategic direction has been defined, the Human Capital Cost Management is a Deloitte service Converting HR strategies and initiatives into tangible
organisation must review its HR policies, programs and offering which aims to identify, measure and manage business value requires the appropriate delivery Enablers
practices to ensure they are aligned with the defined HR the sources of cost and value creation. This method approach, a solid foundation of HR capabilities and gies HR po
rtal
nolo &s
strategy. entails a precise evaluation of the allocation of resources infrastructure and the definition of business-driven t ech HR roles elf
e d - se
performance measures to track whether the expected at rv
(e.g. money, FTEs, time) within the HR function, allowing gr e rs Cente i
a rt n rs o

te

ce
Step 3: Segment HR customers the client to measure and track the actual and expected results are being delivered. sp fe

In
s om xp
is n
e Cust ers e
Identify the critical workforce segments and tailor costs and benefits of existing HR activities and projects.

rti
Bu
rics
oyees
Emp

Rep
e
specific programs and services. Consequently, these HR activities and projects can be Step 6: Ensure right HR service delivery model M

el agree nts & met

s a

ortin
e

na
prioritised in accordance with the cost-benefit analysis. Think through people-related business challenges to

Shar
ire

ge
Ret

g & analytics
design the right HR service delivery model.

rs
Define and determine which workforce segments are Business

ed
me
&

services
most critical to achieve the desired results

Non-em
tives
urcer
HR Prioritisation Matrix - Illustration HR strategies
Assess the needs of each workforce segment and Analyse the current HR service delivery model and

ecu
tso
draw up programs and services tailored to their needs assess its ability to effectively meet the organisations

pl
Ex
Ou
oy
Re-examine Investment Ideal Position

-lev
ee
High Applicant
s
needs and objectives

ice

Po
v
Step 4: Prioritise HR investments Define specific roles, governance mechanisms, and

lici
r
Ve

e s

es
nd

e,
T
Identify all HR projects and understand their expected delivery options
or

,p
nc
anager m

r
a oc
rn es
costs, benefits, and primary focus to properly allocate Identify key delivery enablers such as systems,
Performance

T ve se
Go sp
roc
scarce resources. T
processes and infrastructure dure
s & compliance
e
C
T

Identify and develop prioritisation criteria that are C

More than ever it is critical for every organisation to
C

aligned with the organisations strategy and priorities. C question - and if necessary - revise the way the HR
Analyse the cost, benefit and risk of delivering each C function is organised. This implies the assessment of the
Low
offering across the workforce life cycle Stay the Course Increase Performance
organisations current and future ability to support the
Allocate funding for parts of the people services Low Medium High
business and to execute the defined corporate strategy.
portfolio Strategic Value To do so, organisations can rely on a wide range of
choices to deliver their HR services and solutions. Based on the HR Strategy Framework,
The HR function should focus on value-adding activi-
ties to support the execution of the business strategy
HR Capability Current state Target
The Deloitte HR service delivery framework includes the
Deloitte is uniquely positioned to assist
and objectives. HR leaders are asked more frequently to
Talent strategies
Learning & development
Change management and transformation
C

C
T

T key elements that should be considered to (re)design your organisation to strengthen its
measure and improve the efficiency and the effective- an effective and efficient HR service delivery model. The
strategic role and contribution
C T
Organisational strategies C T
ness of their HR function. However, understanding and HR strategy and services C T starting point of the framework consists of the business
managing sources of cost and value creation can be a
challenging task. Several factors need to be taken into
and HR strategies and the identification of the unique
needs and requirements associated with each customer
of your HR function to ensure
consideration, including the key deliverables that are to Step 5: Design HR services segment, such as employees, managers, executives or the execution of business strategy.
be used in a selected organisation and the investments Design and implement HR solutions that are critical to new hires. Next, the framework emphasises HRs various
in HR practices and programs that drive these outcomes. ensure the execution of the HR strategy for every phase roles by focusing on how service is delivered through
Furthermore the criteria for prioritising HR investments of the workforce life cycle. retained and outsourced HR roles. Finally, the required
need to be defined to ensure the greatest return on technology and business enablers are identified and
investment for the organisation. Finally, HR services and Perform an HR process analysis and identify all HR considered as key variables in the (re)design of the HR
activities that should be reinforced or created need to be processes that should be streamlined or reengineered service delivery model.
identified as well as those that should be scaled back or Analyse the current people services portfolio, (re)
eliminated completely. design and implement HR services and solutions

4 HR Strategy Consulting 5
 Dene
human
capital
value

Align HR
products and
services

Deliver value

Step 7: Establish right HR capabilities Step 8: Improve HR operational excellence Step 10: Measure impact of HR products and The 10 steps of Deloittes HR Strategy Framework are
Identify and build the advanced skills, competencies and continuously services combined in an HR Roadmap which outlines the defined
capabilities required for HR to fulfill its strategic role. Design supporting tools, processes, and infrastructure to Identify key performance measures to track the return HR priorities and actions.
help the HR staff succeed. on investment of HR products and services.
Identify the skills and competencies required to deliver Certainly many challenges lie ahead for HR executives
the HR Strategy Assess the efficiency of HR-related services and activi- Link the corporate strategy, strategic HR priorities wanting to transform their HR function and optimise the
Conduct a skills analysis, develop training and ties through qualitative and quantitative analyses (HR and key performance measure for HR and for the added value of HR. In order to achieve this end, an HR
recruiting plans to fill any critical gaps Cost and Activity Analyses) workforce Roadmap can be developed which provides a practical
Assess the cost structure of the HR function and Identify the right key performance measures and guide for the transformation of the HR function.
The HR function plays a central role in delivering people control significant long-term and short-term ensure the right balance between value- and cost-
services solutions to the organisation. Therefore the HR-related costs related measures In the end an HR function that stays focused to this
capabilities of the HR function and its staff are critical to Design and implement an HR Scorecard to track HR roadmap by aligning its services and capabilities with the
achieve these objectives. Given current trends of central- Step 9: Build HR brand impact, value and costs organisations business strategy will begin to distinguish
ising or outsourcing administrative or non value-adding Understand and communicate the value of HR to itself as a strategic partner; the only viable alternative in
activities, HR leaders are being encouraged to focus on business leaders and key stakeholders. An HR Scorecard is a tool for measuring the contribution todays competitive environment
the strategic aspect an added value of HR. To do so, HR of HR to the overall performance of an organisation. It
leaders must be able to identify and prioritise the key Design, develop and implement an integrated commu- includes key performance indicators on HR investments,
strategic HR objectives that will help their organisations nication process in order to market the HR function costs, practices and competencies. As HR responds to
to execute the business strategy. within the organisation the challenge of making a greater strategic contribution
Obtain feedback on how HR is and should be to the organisation, HR functions are using scorecards in
performing order to manage HR as a strategic asset.

HR Scorecard - Illustration HR Roadmap - Illustration

Q3 Q4 Q1 Q2 Q3 Q4 Q1 Q2 Q3
HR Key Performance Indicator Dashboard
HR transformation
program Program management
Criteria Measure Description Result Target Variance to target management

Changes in workforce numbers and hours Dene HR Design Communicate

HR vision Evaluate and review Evaluate and review
Headcount Number of FTEs 440,0 450,0 10,0 & strategy
department HR people HR people
HR vision/strategy HR vision/strategy
utilised by employee category vision vision vision

% new hires achieving 6 Staff retention performance throughout the Execute transition plan Operationalise HR organisation
75,0% 80,0% 5,0% HR organisation Dene HR transition
months service organisation & HR governance plan & HR governance
Recruitement Implement HR governance Evaluate & review HR governance
Average time to fill a Recruitment performance throughout the
20,0 25,0 5,0
vacancy (days) organisation Process design Process implementation (incl. employee engagement survey,...)

Average training hours Time commitment to staff training and HR core

Knowledge transfer and coaching
30,0 40,0 10,0
Training and per employee development processes Package harmonisation implementation Employee package management
development % training course partici- Participant satisfaction with training courses Change and culture program
82,0% 80,0% 2,0%
pant satisfaction provided
HR support
processes Design, implementation
Succession % of internal appoint- & testing
Identication/assessment of HR tools & develop HR IT long term strategy
Succession planning effectiveness 10,0% 10,0% 0,0% & technology
planning ments above level
Reporting & Dene HR metrics and HR measurement framework
% of appraisals Performance management effectiveness HR scorecard KPIs / HR scorecard Evaluate & review HR metrics/scorecard
90,0% 100,0% 10,0%
Performance completed on time throughout the organisation.
HR budget
management % of individual training (This section is likely to be produced on an (HRB)
Budget approval Budget follow-up Budget follow-up
annual basis.) 100,0% 100,0% 0,0%
plans completed

6 HR Strategy Consulting 7
Contacts
For more information, please contact

Rolf Driesen
Partner
Tel. + 32 2 749 57 21
rodriesen@deloitte.com

Liesbeth Van Malderghem

Tel. + 32 2 800 29 33
lvanmalderghem@deloitte.com

For further information, visit our website at www.deloitte.be

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May 2009 - Deloitte Consulting. All rights reserved.

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