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    Internship Overview Draft: Gongalla Aishwarya - PGDM 18003

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    rajyalakshmi
    The document provides an overview of an internship at Student International Sport (SIS) in Spain. SIS helps international students obtain scholarships to study in North American universities. The internship involved conducting market research and competitor analysis to understand other companies' strategies and recommend new marketing strategies for SIS. As an online internship, work was conducted from Barcelona and Madrid. Key learnings included coordinating a remote team and analyzing data to formulate strategies. Recommendations from the analysis were accepted and will be implemented, including expanding SIS globally to capitalize on the growing market of international students pursuing education abroad.

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    Internship Overview Draft: Gongalla Aishwarya - PGDM 18003

    Uploaded by

    rajyalakshmi
    32 views2 pages
    The document provides an overview of an internship at Student International Sport (SIS) in Spain. SIS helps international students obtain scholarships to study in North American universities. The internship involved conducting market research and competitor analysis to understand other companies' strategies and recommend new marketing strategies for SIS. As an online internship, work was conducted from Barcelona and Madrid. Key learnings included coordinating a remote team and analyzing data to formulate strategies. Recommendations from the analysis were accepted and will be implemented, including expanding SIS globally to capitalize on the growing market of international students pursuing education abroad.

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    The document provides an overview of an internship at Student International Sport (SIS) in Spain. SIS helps international students obtain scholarships to study in North American universities. The internship involved conducting market research and competitor analysis to understand other companies' strategies and recommend new marketing strategies for SIS. As an online internship, work was conducted from Barcelona and Madrid. Key learnings included coordinating a remote team and analyzing data to formulate strategies. Recommendations from the analysis were accepted and will be implemented, including expanding SIS globally to capitalize on the growing market of international students pursuing education abroad.

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    32 views2 pages

    Internship Overview Draft: Gongalla Aishwarya - PGDM 18003

    Uploaded by

    rajyalakshmi
    The document provides an overview of an internship at Student International Sport (SIS) in Spain. SIS helps international students obtain scholarships to study in North American universities. The internship involved conducting market research and competitor analysis to understand other companies' strategies and recommend new marketing strategies for SIS. As an online internship, work was conducted from Barcelona and Madrid. Key learnings included coordinating a remote team and analyzing data to formulate strategies. Recommendations from the analysis were accepted and will be implemented, including expanding SIS globally to capitalize on the growing market of international students pursuing education abroad.

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    You are on page 1of 2

    INTERNSHIP OVERVIEW

    DRAFT
    Gongalla Aishwarya - PGDM 18003

    INTERNSHIP @ STUDENT INTERNATIONAL SPORT (SIS)


    Company based in Madrid, Spain.
    INTERNSHIP OVERVIEW DRAFT

    1)The company and the businesses they are into (in brief).
    The Organization is Student International Sport (SIS) the Organization is based in
    Madrid, Spain. The Organization caters to students who are good at sports and
    want to pursue their Higher education in North America. The Organization has tie
    ups with Universities in North America, SIS offers Scholarships to students who
    qualify the criteria to be able to achieve scholarship assistance. The Organization
    also focuses on maintaining close relationship with the target students and also
    their families in order to assist them until the student gets seat in the decided
    university, the organization assist the student in all aspects of obtaining a seat in
    college like (enhancing skills, SAT/TOFEL exam etc.)

    2)Project details
    Project was about MARKET RESEARCH AND COMOETITOR ANALYSIS, we
    were guided by Prof. Gour Saraff (faculty guide – EAE business school, Madrid)
    and Mr. Andres Martinez (business tutor – SIS). We had to study the market and
    analysis competitors to understand their strategies and recommend marketing
    strategies for SIS.

    3)Place of internship & Role Performed 


    Internship was in Barcelona & Madrid, Spain. As it was an online internship, we
    were able to work from home from different cities. The role performed is Intern -
    market researcher and competitor analyst.

    4)Key Learnings
    Coordinating with the team from different cities
    Finding data, aligning them and analyzing according to companies needs
    Formulating strategies by combining the Strengths of the company with the
    weakness and by combining the Opportunities with threats.

    5)Results & Recommendations.


    Recommendations suggested as strategies for marketing were accepted by the
    company and are planning to implement them soon.
    The other significant information that we gave them based on the report is their
    expansion as a global company as we have seen plenty of opportunities in different
    continent like Asia, where students travel to North America and Europe to Pursue
    their Higher Education.

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