Before developing mobile applications, companies must understand customer needs and ensure their infrastructure can handle unexpected traffic spikes. User requirements also differ for mobile, which prioritizes portability and convenience over traditional systems. USAA saw over 90% of customer interactions through self-service channels after going mobile. Their mobile apps allow claims submissions from accident sites with photos and location data, as well as check deposits with photos, improving customer experience.
Before developing mobile applications, companies must understand customer needs and ensure their infrastructure can handle unexpected traffic spikes. User requirements also differ for mobile, which prioritizes portability and convenience over traditional systems. USAA saw over 90% of customer interactions through self-service channels after going mobile. Their mobile apps allow claims submissions from accident sites with photos and location data, as well as check deposits with photos, improving customer experience.
Before developing mobile applications, companies must understand customer needs and ensure their infrastructure can handle unexpected traffic spikes. User requirements also differ for mobile, which prioritizes portability and convenience over traditional systems. USAA saw over 90% of customer interactions through self-service channels after going mobile. Their mobile apps allow claims submissions from accident sites with photos and location data, as well as check deposits with photos, improving customer experience.
Before developing mobile applications, companies must understand customer needs and ensure their infrastructure can handle unexpected traffic spikes. User requirements also differ for mobile, which prioritizes portability and convenience over traditional systems. USAA saw over 90% of customer interactions through self-service channels after going mobile. Their mobile apps allow claims submissions from accident sites with photos and location data, as well as check deposits with photos, improving customer experience.
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Interactive Session: WHAT DOES IT TAKE TO GO MOBILE?
1. What management, organization, and technology issues need to be
addressed when building mobile applications? Answer: Before creating a mobile port or application it is important to ascertain what features the customer would like to have in order to give them convenience and better user experience. Another thing to keep in mind is the ability of the company to host a mobile app because it can be a problem if an unexpected traffic suddenly occurs and the web site is not able to handle all of it.
2. How does user requirement definition for mobile applications differ
from that in traditional systems analysis? Answer: mobile is portable and more optimized for users because of the continuous growth of mobile users even up to this day, the traditional on the other hand is practically the same but people nowadays prefer convenience that's why mobile is much preferred.
3. Describe the business processes changed by USAA’s mobile
applications before and after the applications were deployed. Answer: They are a customer-facing business that wants to genuinely improve the interaction between the customers and the company. They went mobile after 10 years around 90% of their customer interactions happens in their two self service channels which they continue to improve with the help of 100 dedicated mobile developers, they have developed a smartphone accident report and claims app that enables customers to snap a photo and submit a claim directly from the site of an accident. The app is also able to send geographic information system (GIS) data to a towing service and display nearby car rental locations. Another mobile app supports photo deposits: a customer can capture an image of a check with.