Strategic Scenario Planning Presentation

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The key takeaways are that traditional strategic planning focuses on assessing current internal and external factors, while scenario-based strategic planning focuses on exploring potential future uncertainties and developing strategies to handle different potential futures. An ideal approach blends elements of both.

The main elements of traditional strategic planning are identifying the corporate vision and mission, completing a SWOT analysis, developing strategies based on strengths and weaknesses, developing initiatives to achieve strategies, implementing initiatives, and measuring effectiveness.

The main elements of scenario-based strategic planning are identifying future external uncertainties, exploring implications of those uncertainties, developing potential future scenarios, developing strategies to handle each scenario, and developing a vision and mission that incorporates the scenarios.

STRATEGIC PLANNING

Blending Traditional and Scenario Based Planning


TRADITIONAL VS. SCENARIO-BASED
STRATEGIC PLANNING
Elements of Traditional Strategic
Planning
BASICS OF TRADITIONAL STRATEGIC
PLANNING

1. Identify corporate identity


1. Vision
2. Mission
2. Complete a SWOT Analysis
1. Current internal strengths and weaknesses
2. Current external opportunities and threats
3. Develop a strategy to benefit from internal strengths while minimizing internal weaknesses
so that your organization can capitalize on external opportunities and minimize external
threats.
4. Develop specific initiatives (actions, goals, plans) to achieve the strategy(s) identified.
5. Implement initiatives
6. Measure effectiveness
ELEMENTS OF
SCENARIO BASED
STRATEGIC PLANNING
BASICS OF SCENARIO-BASED STRATEGIC
PLANNING

1. Identify future external uncertainties (risks, trends and ambiguities)


2. Explore the implications of those uncertainties coming to fruition.
3. Develop a few potential future world views (that incorporate plausible combinations of
uncertainties).
4. Develop corporate strategies to best position the organization to handle each world
view.
5. Develop mission and vision for the organization that incorporates world views.
LIMITATIONS TO • How do we develop a future-looking
ONLY vision and mission for the organization if
UTILIZING we are only assessing current trends and
TRADITIONAL issues in our strategic plans?
STRATEGIC • Is it appropriate to define current
PLANNING strengths, weaknesses, opportunities and
threats in a long-term, highly uncertain
environment?
• How are strategies developed and what
There's a Big are they based on?
Difference!
• How are initiatives selected and what are
they based on?
• Should we be planning for 5 years or 30
years?
LIMITATIONS TO • What about the short term? What do
ONLY we do for the next 5-10 years?
UTILIZING • How can we get more buy-in and
SCENARIO- stakeholder involvement in a
BASED traditionally executive level-only
exercise?
STRATEGIC
• How can we develop strategies to
PLANNING address world views if we don’t know
what our current and future internal
state is?
• How do we know if our strategies are
working if there is no feedback loop?
• How do we assess whether the future
world scenarios are unfolding as
assumed?
• How can we integrate the strategic
LIMITATIONS TO plan into other organization-wide
plans for cohesion?
BOTH
• Long-term financial plan, resource plan,
TRADITIONAL environmental plan, human resource plan,
AND SCENARIO etc.
BASED • How can we tie in departmental and
STRATEGIC individual contributor performance
PLANNING measures to the strategic plan?
• Building in accountability ensures buy-in and
follow through of a strategic plan
• How do we establish feedback loops
to track initiative performance?
• item completed vs. item completed
and still relevant
BLENDING TRADITIONAL AND
SCENARIO-BASED PLANNING FOR A
MORE ROBUST STRATEGIC PLAN
ENLIST
STAKEHOLDER
INPUT
Step 1
OUTREACH / RESEARCH

• The goal of outreach is to identify • Employees


themes of commonality of thought
• Subject matter experts
between subject matter experts,
management and stakeholders. What do • Board of Directors / Council / Review
they feel is the most pressing concern or Panel
most advantageous opportunity? • Upstream and downstream business
partners
• Competitors
• Consumers
IDENTIFY AND
ASSESS
EXTERNAL
IMPACT
VARIABLES

Step 2
BRAINSTORM
EXTERNAL
AMBIGUITIES,
THREATS
AND TRENDS

Small Group Brainstorming


IDENTIFY AND
ASSESS INTERNAL
IMPACT VARIABLES
Step 3
BRAINSTORM
INTERNAL
WEAKNESSES
AND
STRENGTHS

Small Group Brainstorming


CREATE FUTURE
WORLD
SCENARIOS BASED
ON COMBINATIONS
OF EXTERNAL
IMPACT VARIABLES

Step 4
WORLD SCENARIO DEVELOPMENT

• Based on small group brainstorming facilitation with subject matter experts,


utility management, and key stakeholders, develop three external probable
future world scenarios the utility may be operating in during year 5, 20 and 30.
• Brainstorming sessions generally result in “aha’s” “YES, I agree’s”, and “That
too’s”.
• World scenarios will be developed from commonality of thought and
consensus.
• World scenarios will incorporate plausible combinations of external factors
and hypothesis.
APPLY STRATEGIES
TO EACH WORLD
SCENARIO TO
“GAME” INTERNAL
READINESS AND
RESPONSE
REQUIREMENTS
Step 5
GAMING

• Based on small group brainstorming facilitation with utility


management, develop baseline internal preparedness for external
considerations and potential future world preparedness.
• Brainstorming sessions generally result in “Oh, we need to fix
that”, “We GOT IT”, and “Hmm, let me think about how we need
to prepare for that”.
• Internal preparedness identifies areas of internal change
necessary to be best prepared to handle each future world.
APPLY GAME THEORY
RESULTS INTO A
MATRIX

Step 6
Impact Zones
Facilities Energy Transformation Government
People and and Innovation and and Commun -
Operations Finance Environmental
Culture Oversight and Customer Legislative ications
Services Resources Experience Affairs
Build New Zero Prepare for
The Green Offer More Green
Carbon °°° °°° °°° Intense °°° °°° °°°
Customer Programs
World Views

Mile Generation Electrification

Update
Improve Debt Initiate Pro
Invest in Look for attrition Emergency Assess Hydro Life to
Mad Max Position by °°° Retrench Focus on Federal Seattle
Transmission opportunities Outage Scenario Value
2024 Campaign
Planning

It's a
°°° Stay the Course °°° °°° °°° °°° °°° °°° Stay the Course
Wonderful Life

What do we need to do in each internal


functional area to best position itself for each
world view scenario?
ASSESS
PROBABILITIES AND
COMMONALITIES OF
GAMING RESULTS

Step 7
REFINE DATA TO ENHANCE RESULTS

COMMONALITIES / MUTUAL
PROBABILITIES EXCLUSIONS

• Assign probabilities to each external • Look and account for commonalities in


variable world views to maximize or “weight”
or
strategy development plans.

• Assign probabilities to each world view • Look for and consider mutually exclusive
strategies for distinctly different world
or views.
• Assign probabilities to each “set” of
external variables
CREATE YOUR
STRATEGIC PLAN

Step 8
CREATE A STRATEGIC Search for the corporate-wide
PLAN THAT ADDRESSES solution for each functional area
THREE DISTINCT LONG- that covers the most world views
TERM FUTURES AND
SHORT-TERM PLANS with the highest probability of
occurrence.

 Consistencies in planning for each scenario


 Mutual exclusions for each scenario
“I Still Haven’t  Apply probability potential to each scenario
Found What I’m  Applicability to short-term plans
Looking For…”
 Transition from short-term to long-term plan
 Develop SMART initiatives to achieve solutions to
internal weaknesses based on world view scenarios
DEFINE AND
MANAGE TASKS TO
ACHIEVE PRIORITIES

Step 9
FEED PRIORITIES
AND TASKS INTO
OTHER INTERNAL
PLANS
Step 10
Priorities and Tasks
GRAPHIC AL REFERENCES

• https://mgcobb.com/2017/12/07/strategic-planning-models-better-than-traditional-approach/

• https://www.google.com/imgres?imgurl=https%3A%2F%2Fwww.themanager.org%2Fwp-content%2Fuploads%2F2015%2F08%2FTraditional-Strategy-
Process.jpg&imgrefurl=https%3A%2F%2Fwww.themanager.org%2F2015%2F08%2Fstrategy-making-1-traditional-strategy-
process%2F&docid=bzif3jEKxbwFUM&tbnid=rD3BQjARzSmRRM%3A&vet=10ahUKEwiQkJHDnZzkAhVSoFsKHWmABu4QMwhRKAEwAQ..i&w=550&h=591&bih=702&biw=1033&q
=traditional%20strategic%20planning%20approach&ved=0ahUKEwiQkJHDnZzkAhVSoFsKHWmABu4QMwhRKAEwAQ&iact=mrc&uact=8

• http://www.blog.zenleadership.net/2011/04/strategic-planning-is-old-school.html

• https://www.forbes.com/sites/stratfor/2015/01/08/scenario-planning-and-strategic-forecasting/#44c355b3411a

• https://www.smestrategy.net/blog/what-is-scenario-planning-and-how-to-use-it

• https://www.google.com/imgres?imgurl=https%3A%2F%2Fwww.researchgate.net%2Fpublication%2F283294473%2Ffigure%2Ffig1%2FAS%3A613932192526343%401523384249946%2FH
HL-Roland-Berger-approach-to-scenario-based-strategic-planning-Source-Wulf-2010-25.png&imgrefurl=https%3A%2F%2Fwww.researchgate.net%2Ffigure%2FHHL-Roland-Berger-
approach-to-scenario-based-strategic-planning-Source-Wulf-2010-25_fig1_283294473&docid=xtSGc8OnxS5HLM&tbnid=0jfr8b1QpIshHM%3A&vet=10ahUKEwiBq-
iLuJzkAhV1GDQIHYOdDwMQMwg_KAEwAQ..i&w=850&h=553&bih=751&biw=1033&q=scenario%20based%20strategic%20planning&ved=0ahUKEwiBq-
iLuJzkAhV1GDQIHYOdDwMQMwg_KAEwAQ&iact=mrc&uact=8

• https://www.google.com/imgres?imgurl=http%3A%2F%2Fwww.quickmeme.com%2Fimg%2F2d%2F2df672f6c34ad0c98b7e2af347d9a35e9b27f061d4d9dc10e4d62ca1c3d5567f.jpg&imgref
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