Palki Asija's Digital Marketing Manager Resume

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PALKI ASIJA

palki2001@gmail.com
+91-9467843210

Experienced and driven Lead Generation, Digital Marketing and Performance Marketing
Specialist with over 11 years of experience.
Social Media Marketing || SEO || Lead Generation || Paid Media Advertising-Google,
facebook, Instagram, LinkedIn, YouTube || Content Writing || Proofreading || YouTube SEO
Taken Care of 800+ clients till now with 70+ different business niches.

Certified from SEMrush and Hubspot in Digital Marketing.

To excel in every sphere of my life. To give my best to the


organisation and work with full dedication and to prove myself
CAREER OBJECTIVE
through my knowledge, skills and efficiency towards work and
organisation, sincerely and confidently.

● February, 2013- January, 2015- Worked as Digital Marketing


Manager in FEEGENIE ONLINE SERVICES PVT. LTD. (Taken
care of content writing, social media marketing, off-page SEO
and On-page SEO there)

● February, 2015- February, 2017- Worked in shoppycart.com as


Digital Marketing Manager
WORK EXPERIENCE
● Worked from March, 2019- March,2021 with Digital Chaabi: An
SEO agency as Social Media Manager and Content Writer

● Worked from April,2021 to 15th October, 2021 with Horizon


Visuals Production as Digital Marketing Manager

● Worked with Fayway Global as Digital Marketing Manager from


16th October,2021 to June, 2022 (Taking care of their other UK
venture Livsite Global as well)
● Currently associated with a Digital Marketing Company
(Mid-Level) as Sr. SEO Expert, working on a UK-based Project
with a Turnover>10 Cr

Year Institution/board Degree/certificate Aggregate


percentage
2012-14 SMU, Bangalore MBA(HR) 56%
KIIT College of B.Tech 63%
2008-2012 Engineering, (Information
Gurgaon (Affiliated Technology)
to MDU,Rohtak)
ACADEMIC
2008 New Lahoria Senior Senior school 63%
QUALIFICATION
Secondary Examination
School(Affiliated to
CBSE Board)
2006 New Lahoria Senior Secondary 82%
Secondary Examination
School(Affiliated to
CBSE Board)

● As Digital Marketing Manager and Lead Generation


Specialist, I have a rich experience of approximately 10
years in Digital Marketing, Social Media Marketing, SMO,
Content/Blog/SEO content writing, Video script writing (for
multiple segments of clients) , Copywriting, Proofreading,
KNOWLEDGE AND
Brand Management (Branding)+ with a vast experience of
SKILLS paid ad campaigns on Google Adwords, Facebook,
Instagram, LinkedIn (especially into traffic and lead
generation), Youtube + keyword research, YouTube SEO and
working experience on Scheduling softwares such as
Crowdfire and Socialpilot and AI platforms: ChatGPT,
Google Bard and more.
● Adding to it, i have a working knowledge of on-page as well
as Off-page SEO+ Local SEO+ knowledge of Google Search
console, Google Analytics, keyword planner, SEMrush,
Ahref, Moz, Screaming Frog and other related SEO tools
with an intensive knowledge of a few website CMS as well
such as: Godaddy, Caboodlecode, Opencart and Wordpress
and building user engagement through Well-drafted social
media posts (on all major social media platforms).

● I am an intermediate in Graphic design on Canva and Adobe


Spark Post.
● Participated in ACREX, INDIA 2011.”The coolest event of the year
(on Refrigeration) ”,held at Pragati Maidan, New Delhi.
ACADEMIC AND OTHER
● Conducted a Seminar on the launch of “EDUNEXT
ACHIEVEMENTS/AWAR
TECHNOLOGY”, held at IEEE Campus, Lodhi Road, New Delhi.
DS

● Participated in INTENSIFIED PULSE POLIO


IMMUNISATION CAMPAIGN

● Photography
● Article Reading : Related to advancement in Technology and
HOBBIES
SEO
● Web surfing
● Comprehensive and logical problem solving abilities
● Excellent verbal and written communication skills.
● Ability to deal with people diplomatically
PERSONAL SKILLS AND ● Hard work, Sincerity, Loyalty, Commitment and Dedication towards
STRENGTH the assigned Job.
● Positive Attitude and Consistency.
● Leadership skills and an excellent team communication
● Eagerness to learn and acquire new skills.
● Name : Palki Asija
● Father’s Name: (LATE) Mr. Ved Parkash Asija
● Date of Birth : January 20,1990
● Marital Status – Married
● Husband’s Name – Mr. Chirag Papneja
PERSONAL PROFILE ● Nationality : Indian
● Languages Known : English,Hindi,Punjabi.
● Permanent Address : H. No. : 832,Sudama Nagar, Jahaj Pul,Hisar
-125001 (HARYANA)
● Current Address: Papneja House, Bank Colony. Near Senior
Activity School, Hansi-125033 (Haryana)

Declaration:

I hereby declare that the above mentioned information is correct up to my knowledge


and I bear the responsibility for the correctness of the above mentioned particulars.

SIGNATURE
PLACE: HISAR PALKI ASIJA

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