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    25 Hard Learned Lessons in Product Management 1731684718

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    AYUSH KUMAR

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    © All Rights Reserved
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    25 Hard Learned Lessons in Product Management 1731684718

    Uploaded by

    AYUSH KUMAR
    5 views33 pages

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    © © All Rights Reserved

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    Copyright:

    © All Rights Reserved
    Download as PDF, TXT or read online from Scribd
    Download as pdf or txt
    5 views33 pages

    25 Hard Learned Lessons in Product Management 1731684718

    Uploaded by

    AYUSH KUMAR

    Copyright:

    © All Rights Reserved
    Download as PDF, TXT or read online from Scribd
    Download as pdf or txt
    You are on page 1of 33

    25 HARD learned lessons

    in
    Product Management
    Gopal Shenoy
    VP Product
    Wiser Solutions
    About me
    • 25+ years: Software product management

    • Revenue: $0 to $300MM

    • User Base: 80,000+ companies to 2,000,000+ consumers

    • 6 years B2C, rest B2B

    • Laid off thrice (shiitake happens)

    Gopal Shenoy, Product Camp Boston 2024


    Three Themes Your Job

    1. Life as a PM

    2. Networking

    3. Career Building You

    Gopal Shenoy, Product Camp Boston 2024


    Three Themes
    1. Life as a PM

    2. Networking

    3. Career Building

    Gopal Shenoy, Product Camp Boston 2024


    #1

    Always be aligned with


    your boss (no one else really matters)

    Gopal Shenoy, Product Camp Boston 2024


    #2

    Gopal Shenoy, Product Camp Boston 2024


    #3

    Marketing

    Source: Product Led Onboarding

    Gopal Shenoy, Product Camp Boston 2024


    #4
    No one in your of ce will
    buy your product

    Gopal Shenoy, Product Camp Boston 2024


    fi
    #5
    You can never know enough
    about your customer

    Gopal Shenoy, Product Camp Boston 2024


    #6
    PM’s Credibility

    Customer Capital

    Gopal Shenoy, Product Camp Boston 2024


    #7

    Gopal Shenoy, Product Camp Boston 2024


    #8
    Always test purchase intent
    Buy Insurance
    Boston Car Parking Fees

    Windows Vista
    Don’t Buy Google+ DEATHKNELL!
    Apple Maps (iOS 6)

    Don’t Like Like

    Gopal Shenoy, Product Camp Boston 2024


    #9
    You will never get it right
    the rst time

    Gopal Shenoy, Product Camp Boston 2024


    fi
    #10

    Gopal Shenoy, Product Camp Boston 2024


    #11

    Communication Skills
    =

    Gopal Shenoy, Product Camp Boston 2024


    #12 - Answer First
    Elevator Pitch Details

    Details Elevator Pitch


    Gopal Shenoy, Product Camp Boston 2024
    #13
    No one likes surprises!

    Gopal Shenoy, Product Camp Boston 2024


    #14

    Biggest Opportunity
    =
    Biggest Distraction?

    Gopal Shenoy, Product Camp Boston 2024


    #15

    Hiring is the
    most important thing
    you do at work

    Gopal Shenoy, Product Camp Boston 2024


    Three Themes
    1. Life as a PM

    2. Networking
    3. Career Building

    Gopal Shenoy, Product Camp Boston 2024


    #16

    Gopal Shenoy, Product Camp Boston 2024


    #17
    People Relationships
    far outlive
    Product Relationships

    Gopal Shenoy, Product Camp Boston 2024


    #18

    Gopal Shenoy, Product Camp Boston 2024


    #19

    Don’t apply for a job


    directly,
    Network your way in

    Gopal Shenoy, Product Camp Boston 2024


    Three Themes
    1. Life as a PM

    2. Networking

    3. Career Building

    Gopal Shenoy, Product Camp Boston 2024


    #20

    You are the ONLY Product


    you have full control of
    (No one cares about your career except you)

    Gopal Shenoy, Product Camp Boston 2024


    #21

    Ask to do more
    (not told)

    Gopal Shenoy, Product Camp Boston 2024


    #22

    Always be learning

    Gopal Shenoy, Product Camp Boston 2024


    #23
    Build Portable Skillset
    Business Case
    Product Strategy
    Product Sense
    Financial Metrics
    Presentation Skills
    …

    Gopal Shenoy, Product Camp Boston 2024


    #24
    Understand your weaknesses,
    but
    Focus on your strengths
    (Hire to ll your weaknesses)

    Gopal Shenoy, Product Camp Boston 2024


    fi
    #25

    Love what you do, let the


    passion show

    Gopal Shenoy, Product Camp Boston 2024


    If you forget everything else,
    remember these two

    Gopal Shenoy, Product Camp Boston 2024


    Thank you
    gopal.shenoy@gmail.com

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