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DOI: https://doi.org/10.37178/ca-c.23.1.110
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This study aims to look at the condition of companies in the consumer goods industry
sector during a pandemic to analyze fundamental factors using the Return On Assets,
Debt to Equity Ratio (DER) and Net Profit Margin (NPM) indicators on company value
with PBV and PER indicators with dividend policy. as an intervening variable which is
proxied by dividend payout ratio. This research was conducted in the consumer goods
industry sector with a population of 53 and a sample of 46 companies. The data analysis
technique used to discuss the problems in this research is the Structural Equation Model
(SEM). The results showed that the influence of Fundamental Factors on Firm Value had
a significant effect with the T-Statistic of (3.230 > 1.96). The results of the second study
The Effect of Fundamental Factors on Dividend Policy has a significant effect with a T-
statistic of (4,659 <1.96). The results of the third study the effect of Dividend Policy on
Firm Value has a significant T-statistical effect of (4,629 <1.96).
PRELIMINARY
The COVID-19 pandemic which resulted in a world health crisis forced the
government to set several policies to limit the movement of people ([1]. This makes
some companies require employees to work from home, causing the company's
operational activities to be disrupted [2]. Disruption of the company's operational
activities can affect the condition and performance of the company. The impact of the
COVID-19 pandemic has resulted in only 58.95% of companies being able to operate
normally, even as many as 82.45% of companies experiencing a decrease in revenue
(Central Bureau of Statistics, 2020). The fact that the COVID-19 pandemic has major
consequences for the business world is interesting to examine whether the COVID-19
pandemic has put companies at risk of a decline in company value.
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Source: www.beritasatu.com
Figure 1. Graph of the Increase in Covid-19 Cases in Indonesia
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The company under any circumstances will of course try as much as possible to
maintain and always strive to improve the company's performance, so that the value of
the company is always good in the eyes of shareholders and potential investors. A good
company is certainly not planned to be established within a certain time limit but is
certainly expected to continue to grow as long as possible. Because of this goal, the
company's management strives to continue to innovate in facing all the challenges and
developments of the times. Because if you don't, you won't be ready to keep up with
changes and increasingly competitive competition.
Firm value is an investor's perception of the company's level of success which is
often associated with stock prices [5]. The company will take various business steps to
increase the value of the company, including maintaining stock prices. High stock prices
will have an impact on high company value, thereby increasing investor confidence in
the company's current performance and company prospects in the future. Management
as the manager of the company's activities will try to maintain the company's share price
in order to encourage the public to be willing to invest in the company.
The interests of the company's management are not always in line with those of the
shareholders, this allows conflicts between stakeholders. One way to reduce the
occurrence of conflicts of interest is by giving signals in the form of information about the
company. According to [6], companies can reduce this conflict by channeling some of
the excess cash flow to shareholders through high dividends and other alternatives by
using debt.
Based on the statement of [7], revealing that the use of dividends as a tool to send
real signals to the market about the company's work in the future is the right way. This
indicates that dividends have an influence on firm value.
Dividend policy is a management policy to decide whether the profits earned by the
company will be distributed to shareholders as dividends or retained in the form of
retained earnings for investment financing in the future. There are several important
factors that influence dividend policy, namely the available investment opportunities, the
availability and cost of alternative capital, as well as the preference of shareholders to
receive current income or receive it in the future [7].
Interesting dividend policy is used as a mediating variable (intervening) between
fundamental factors and firm value in this study because the maximum firm value will be
achieved by the company if the company pays attention to the shareholders. The
achievement of the company's goals for shareholders is carried out by obtaining optimal
profits, then the company's performance will be judged good by investors and responded
positively by the market as indicated by the increasing demand for company shares. So
that the dividend policy is important for shareholders to meet their expectations and on
the other hand does not hinder the company's growth.
LITERATURE REVIEW
Fundamental Factor
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DER is a ratio calculated by dividing total debt by total equity (capital). This ratio is
useful for knowing each rupiah of own capital used for debt guarantees and provides
general instructions about the feasibility and financial risks of the company [9].
The Net Profit Margin (NPM) is a profitability ratio a company's capacity to profit from
the results of its activities. According to [9] defines NPM as follows:
“Net profit divided by net sales represents NPM. The amount of net profit earned by
the company on each sale is represented by this ratio. Because of the components of
non-operating income and expenses, this ratio may not properly represent the
percentage of net profit earned by the company for each transaction.”
Price to Book Value (PBV) is one of the factors that an investor examines when
choosing which stocks to buy. That whenever a company is performing well, this ratio
generally rises above one, showing that the stock's market value exceeds its book value.
The higher the PBV ratio, the higher the company is regarded by investors in
comparison to the funds invested in it. The market will believe in the company's future
prospects if the price to book value ratio is high. This is also what the firm's owners want,
because a high company value signals that the company's shareholders will prosper as
well.
The price earning ratio represents how much money investors are able to pay for
each dollar of profit reported. [10]. The purpose of the price earning ratio is to see how
the market appreciates the company's performance as reflected by its earnings per
share. Price earning ratio shows the relationship between the common stock market and
earnings per share.
Dividend policy
The company's funding decisions are heavily influenced by its dividend policy. The
dividend payout ratio regulates how much money comes from retained earnings. The
lower the amount of profit designated for dividend payments, the higher the retained
earnings. The major features of dividend policy are the allocation of profit as retained
earnings and dividend payments.
[11] defines Dividend policy is a financial choice that determines whether earnings
made by a firm will be returned to shareholders in the form of dividends or will be
maintained to enhance the capital structure. Van Horne and [11]) state that the most
important aspect of dividend policy is determining the right distribution of profits between
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RESEARCH METHODS
The Structural Equation Model is a data analysis technique that's been used to
discuss the issues in this study. Structural Equation Models (SEM) are statistical tools
that allow the testing of a large number of associations at the same time. [12]. Using an
intermediate variable, the path diagram attempts to determine the effect of the
independent variable on the dependent variable. Based on theory, the route diagram
shows a clear causal relationship between variables.
One or more dependent variables can be linked to one or more independent
variables to form complex connections. Given the existence of a tiered causality
relationship, a variable that serves as an independent variable in one relationship but
becomes a dependent variable in another relationship may exist.
The data for this study was gathered via secondary sources, specifically financial
ratios of companies listed on the Indonesia Stock Exchange in the consumer goods
industrial sector. There are 46 sample companies out of a total population of 53. The
variables used are: ROA, DER, and NPM as the dependent variable, PBV and PER as
independent variables and DPR as the intervening variable.
Testing the hypothesis of this study using the Partial Least Squares (PLS) method
([12] PLS is an effective factor indeterminacy analysis model since it does not require
data to be of a specific scale and has a small sample size. It may also be used to
confirm theory, further [12] PLS aids researchers in determining the value of hidden
variables for the purpose of prediction. There are three types of parameter estimates
that can be obtained with PLS: [12]The weight estimate used to construct the latent
variable score is the first category;
b) The second category indicates the path estimate between the latent variable and
its indicator block (loading), as well as between the latent variable and its indicator block;
and
c) The third category concerns the means and locations of indicators and latent
variables' parameters (regression constant values).
PLS uses a three-step iteration procedure to generate the three estimates above,
with each stage producing an estimate. The first stage yields a weight estimate, the
second stage yields estimates for the inner and outer models, and the third stage yields
a means and location estimate (constant).
Convergent validity is used to test the outer model with reflecting indicators, as
evidenced by the outer loading of each variable indicator. If the outer loading value is
more than 0.7, the indicator is considered to be reliable. The first stage of the PLS
Algorithm on the research construct and its indicators is depicted in the diagram below.
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Figure 2 First Phase PLS Output on Research Constructs and Its Indicators
Based on Figure 2, the output results show that convergent validity with loading
factor for the fundamental factor construct, dividend policy and firm value shows that all
indicators have met convergent validity because all loading factors are above 0.70.
Another test is the composite reliability of the indicators that measure the construct.
The reliability of each construct used in this study can be seen through composite
reliability and Cronbach alpha, with the required value > 0.70.
Table 1
Construct Reliability and Validity
Cronbachs Alpha Rho_A Composite Reli.. Avarege variance
Extracted (AVE)
Fundamental 0.813 0.829 0.888 .726
Factors
Divided policy 1.00 1.000 1.000 1.000
Firm Value 0.713 0.731 0.871 .775
Testing the inner model will give the results of the relationship between constructs.
Table 2 below is the result of bootstrapping which describes the estimation results of
each 5% significance construct (T-Statistic > 1.96). The following are the results of the
path coefficients in table 2:
Table 2
Path Coefficients
Original Sample Standard Test P value
sample mean deviation statistics
Fundamental factors -> Dividend policy 0.697 0.678 0.150 4.659 .000
Fundamental factors -> Firm value -.427 -0.462 0.132 3.230 .000
Dividend policy -> Firm value 0.890 0.894 0.192 4.629 .000
Table 2 shows that the effect of the Fundamental Factors on Firm Value has a
significant effect with a T-Statistic of (3.230 > 1.96) and a coefficient value of -0.427. The
effect of Fundamental Factors on dividend policy has a significant effect with a T-statistic
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of (4.659 > 1.96) and a coefficient value of 0.697. Furthermore, the effect of Dividend
Policy on Firm Value has a significant T-statistical (4.629 > 1.96) and the coefficient
value is 0.890.
Table 3
Indirect Effect
Original Sample Standard Test P value
sample mean deviation statistics
Fundamental factors -> Dividend policy 0.620 0.626 0.236 2.636 .009
Table 2 demonstrates that fundamental factors have a large impact on firm value,
with T-Statistics of (3.230 > 1.96). This means that high profitability suggests favorable
corporate prospects, causing investors to seek shares. The good response from these
investors will boost the stock price and improve the company's value even further.
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With a T-Statistic of (4.629 > 1.96), the effect of Dividend Policy on Firm Value Policy
is significant, as seen in Table 2. The dividend policy variable has a small but large
beneficial impact on business value. The findings of this study back up the Bird in the
Hand theory, which states that a company will optimize its worth by choosing a high
dividend payment ratio, resulting in a higher stock market price..
In contrast to the research conducted by [13]adding that shareholders only aim to
make short-term profits through collecting capital gains, dividend policy has little effect
on business value. Investors think that today's small dividend income is no more
profitable than future capital gains.
The goal of this research is to find out how fundamental factors affect firm value. The
effect of Fundamental Factors on Firm Value has a substantial effect with T-Statistics of
(3.230 > 1.96) in the first study. The second study's findings With a T-statistic of (4.659
1.96), the Effect of Fundamental Factors on Dividend Policy has a substantial effect. The
influence of Dividend Policy on Firm Value has a substantial T-statistical effect of (4.629
1.96) in the third research.
Future research needs to add other variables that affect firm value. Variables that
can be added in this study, for example, are ownership structure, investment decisions
and others. Adding the number of samples in a longer observation time so that later it is
hoped that the results obtained will be more generalizable
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