Health Education Bureau

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Health Education Bureau

Vision

Promote and foster a healthier nation which

contributes to economically and socially productive life

Mission

Promote health of the people through sectoral and

Intersectoral advocacy for health education/promotion in all policies and evidence based communication interventions through a decentralised system

Strategic area 1 Strengthening of the HEB


To strengthen the HEB as the centre of excellence

for research and development on health education / promotion

Strategic area 2 Policy and strategy formulation


To provide technical expertise on policy

formulation, planning and programming relevant to health

Advocacy of authorities at National, Provincial and

District levels on health education / promotion

Strategic area 3 Health Communication


To formulate and manage strategic plans for health

communication

To produce communication materials at National level and

provide technical guidance to health establishments and other sectors to produce health communication material public through mass media

To promote health literacy and consciousness among general To develop life skills among individuals To strengthen resource centres at different levels to improve

health literacy

Strategic area 5

Health Promotion

To strengthen capacities of health and other sectors

to act as health promoters and change agents through a decentralised system


To develop diverse health promoting settings by

empowering people to address determinants of health through a decentralised system

Strategic area 6

Monitoring

Monitoring of health communication programmes

through a decentralised system

Strategic area 7 Intersectoral collaboration and social mobilisation


Advocate, promote and coordinate intersectoral

actions, networking through a decentralised system to improve health

Advocate, promote and coordinate social

mobilisation to improve health

Strategic area 8

Training

Continuing professional development of Health

Education Officers, health Education Nursing Officers and other technical staff
Skill development of health and health related

sectors on health communication through a decentralised system

Strategic area 9 Research and evaluation

To Promote and conduct evaluation on health

education / promotion interventions


Promote and conduct behaviour surveys and

research to formulate evidence based communication to manage health issues

Technical Units
Policy formulation and programme Behaviour change Behaviour change Counselling / motivational interviewing Life skill development Intersectoral collaboration and

planning

Health Promotion Health promotion Oral health promotion Health communication Mass communication E & m health Risk communication Communication material

social mobilisation

production

Training and monitoring Skill development in Health communication HRD of HEOs and HENOs Research and evaluation

Behaviour change Behaviour change Counselling / motivational interviewing Life skill development Intersectoral collaboration and social mobilisation Training and monitoring Skill development in Health communication HRD of HEOs and HENOs Research and evaluation

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