The target customers of the business are local and international tourists, nature enthusiasts, and students who want to relax in a peaceful environment and enjoy coffee and pastries. The business aims to provide a community-focused space where customers can fuel up on artisanal coffee and satisfying pastries while relaxing with friends and family. It also wants customers to have lasting memories of disconnecting from city stresses amid the scenic beauty of Mt. Yangbew. The shop differentiates itself by offering freshly picked coffee beans and steam-baked cakes, as well as photobooths and views of Mt. Yangbew to capture memories.
The target customers of the business are local and international tourists, nature enthusiasts, and students who want to relax in a peaceful environment and enjoy coffee and pastries. The business aims to provide a community-focused space where customers can fuel up on artisanal coffee and satisfying pastries while relaxing with friends and family. It also wants customers to have lasting memories of disconnecting from city stresses amid the scenic beauty of Mt. Yangbew. The shop differentiates itself by offering freshly picked coffee beans and steam-baked cakes, as well as photobooths and views of Mt. Yangbew to capture memories.
The target customers of the business are local and international tourists, nature enthusiasts, and students who want to relax in a peaceful environment and enjoy coffee and pastries. The business aims to provide a community-focused space where customers can fuel up on artisanal coffee and satisfying pastries while relaxing with friends and family. It also wants customers to have lasting memories of disconnecting from city stresses amid the scenic beauty of Mt. Yangbew. The shop differentiates itself by offering freshly picked coffee beans and steam-baked cakes, as well as photobooths and views of Mt. Yangbew to capture memories.
The target customers of the business are local and international tourists, nature enthusiasts, and students who want to relax in a peaceful environment and enjoy coffee and pastries. The business aims to provide a community-focused space where customers can fuel up on artisanal coffee and satisfying pastries while relaxing with friends and family. It also wants customers to have lasting memories of disconnecting from city stresses amid the scenic beauty of Mt. Yangbew. The shop differentiates itself by offering freshly picked coffee beans and steam-baked cakes, as well as photobooths and views of Mt. Yangbew to capture memories.
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TARGET COSTUMERS
The target costumers of the business are the local and
international tourists and nature enthusiasts who also loves coffee and pastry products. This also targets students high school and college students who want to relax in a peaceful surrounding. VALUE PROPOSITION We help our local customers to feel good and do good by fueling them up with artisanal coffee in a community-focused space. We provide our costumers the best tasting steamed cakes and mouth watering pastries to satisfy the desires of our costumers while they relax and unwind with their friends and family. We also want our costumers to have a lasting memory that they can remember whenever they want to disconnect themselves from the stresses of living in an Urban City. WHY CHOOSE OUR SHOP? The shop offers freshly brewed Arabica, Robusta, Liberica, and Excelsa coffee beans together with our best selling steamed baked cakes. The shop also allows the costumers to relax and enjoy the beautiful scenery of Mt. Yangbew. The shop is modernly designed and photobooths are also installed near the shop to capture breathtaking photos and lasting memories. OUR COMPETITORS
Half cup- is a café store located
at Km. 5, Pico, La Trinidad SINNER OR SAINT CAFÉ – is a café that is located at Km. 3, La Trinidad
These stores offer pastry,
coffee, smoothies and free wifi connection for their costumers.
Bean’s Story Café – is a café that is
located at Bontoc Rd, Pico, La Trinidad, Benguet WHAT MAKES US DIFFERENT ? The shop offers steam baked cakes and delicious pastries such as macaroon and Silvanas. The shop also features the majestic scenery of Mt. Yangbew. Our coffee beans are freshly picked from the mountainous areas of Mountain Porvince. The shop also features local dishes from the cordillera to entice and invite our tourists to experience our culture. TAM: potential Costumers Students, local and international tourists who are staying/visiting Baguio-Benguet city SAM: Available Market Students, local SOM:and Target international Markettourists who are staying/visiting the La Trinidad All Students, local and Benguet international tourists who are staying/visiting Mt. Yangbew