Persuasive

Text
 What is persuasion?

a technique that is used to present ideas in

order to influence the audience or to
convince them to perform a certain action
 What is a persuasive text?

Any text where the main purpose is to:

• convince
• motivate
• move readers
towards a certain point of view or opinion.
ARGUMENTATIVE PERSUASIVE
ESSAY ESSAY
 Features of a
Persuasive Text
PARTS OF THE
PERSUASIVE
ESSAY
 INTRODUCTION

• In general, the introduction introduces the topic of your paper.

• It should cover three main things:

1. A catchy hook or grabber to catch your reader’s attention.

Examples:

• emphatic statement
• a quotation
• a line from a song
• an intriguing question
• anything that can grab reader's attention
 INTRODUCTION

2. Background information the reader needs to make sense of

your topic.

• Giving the audience a context of the discussion.

 INTRODUCTION

3. Thesis statement (argument)

• This is where you have to clearly express your stand of the

issue. Also, will serve as the general idea of what your essay is
all about.
 BODY

The body should contain the following:

1. Start with a topic sentence

• Reflects the main idea of the paragraph and it links back to

support the thesis statement.
 BODY

2. Explain with examples and evidence

• Information from reliable outside sources that supports the

main idea of the paragraph.
 BODY

3. Analysis

• Shows how your evidence supports and build your

argument.
 CONCLUSION

• A piece of persuasive writing usually ends by

summarizing the most important details of the argument
and stating once again what the reader is to believe or do.
 CONCLUSION

1. Restate your thesis or focus statement.

• Repeating the thesis statement at the end of the essay

refreshes the writer’s main point for the reader.
• Restated thesis should use new and interesting language.
 CONCLUSION

2. Summarize the main points.

• The conclusion enables your reader to recall the main points

of your position. In order to do this, you can paraphrase the
main points of your argument.
 CONCLUSION

3. Write a call to action

• Convince the reader to do or act in accordance with your

point of view.
PRE WRITING
FOR THE
PERSUASIVE
ESSAY
1 Choose your position 2 Analyze your audience

• Which side of the issue or • Decide if your audience agrees

problem are you going to write with you, is neutral, or disagrees
about, and what solution will you with your position.
offer? Know the purpose of your
essay.

3 Research your topic 4 Structure your essay

• You must use specific and • Figure out what evidence you will
convincing evidence to back up include and in what order you will
your points. Your opinion is not present the evidence. Remember
enough; therefore, it needs to be to consider your purpose, your
backed by facts and research. audience, and your topic.
Basic Modes of
Persuasion
 RHETORICAL APPEALS
BY ARISTOTLE

ETHOS PATHOS LOGOS

a li n g t o re a s o n )
(appealing to (appe
(appealing to a writer’s -U s e l o g ic a n d
and emotions)
character c e to p e rs u a d e
-Foc us o n a re a d e r ’s eviden
credibility) n d e rs t o a g re e w i t h
moral s , v a lu e s , a oth
-Use authoritative you.
beliefs.
resources to prove
your arguments.
 ETHOS

Examples “I’m a Doctor of Dental Surgery, and I

recommend this toothpaste to keep your teeth
white.”

LOGOS PATHOS
“You just can’t be cool in high school without a
“Recent studies conclude that this toothpaste
white smile! How to communicate with peers if
removes 40% more plague and makes our teeth
you worry about your teeth and freshness?
20% whiter than all other types of toothpaste.”
That’s where a good toothpaste will help.”
 Why You Should
Not Smoke

The Bible says our body is the temple of the Holy Spirit. Then, why
do some of you persist in smoking? Smoking is a hard habit to
break because tobacco contains the very addictive chemical
nicotine. There are a lot of reasons why you shouldn't smoke. Some
of them are that smoking affects your health, that you spend a lot of
money on cigarettes, and that when you smoke you are not
respecting people around you.
 INTRODUCTION
The Bible says our body is the temple of the Holy
Catchy hook/grabber
Spirit. Then, why do some of you persist in smoking? Smoking is a
hard habit to break because tobacco contains the very addictive
chemical nicotine. Background information There are a lot of reasons why
you shouldn't smoke. Some of them are that smoking affects your
health, that you spend a lot of money on cigarettes, and that when
you smoke you are not respecting people around you. Thesis statement
You shouldn't smoke because it can badly affect your health. If you
smoke, your physical condition will be negatively affected, so it will
be very difficult for you to succeed in sports. Also, smoking
produces lethal diseases like cancer and reduces the length and
quality of your life. Maybe you don't notice all the physical effects
of smoking immediately, but you surely will be sorry one day.
 BODY
You shouldn't smoke because it can badly affect
Topic sentence/Reason 1
your health. If you smoke, your physical condition will be
negatively affected, so it will be very difficult for you to succeed in
sports. Also, smoking produces lethal diseases like cancer and
reduces the length and quality of your life. Evidence Maybe you don't
notice all the physical effects of smoking immediately, but you
surely will be sorry one day.
Another reason why you shouldn't smoke is because of all the
money that you spend on it. Maybe you start smoking only when
someone offers you a cigarette, but there will be a day when you
will feel the need for a cigarette. By this time, you will pay
whatever to smoke, and each time you will smoke more, so you
will spend more money. All the money you would spend on cigars
could have been spent on something better, don't you think?
 BODY
Another reason why you shouldn't smoke is
Topic sentence/Reason 2
because of all the money that you spend on it. Maybe you start
smoking only when someone offers you a cigarette, but there will
be a day when you will feel the need for a cigarette. By this time,
you will pay whatever to smoke, and each time you will smoke
more, so you will spend more money. Evidence All the money you
would spend on cigars could have been spent on something better,
don't you think?
Not smoking also shows your respect for the people around you.
When you smoke, you not only harm yourself, but you also harm
all the people around you. You mustn’t be selfish; you should at
least avoid smoking in front of people who don’t smoke. Also,
many people don’t like the cigarette’s smell, so they won’t enjoy
your company. Would you like that?
 BODY
Topic sentence/Reason 3 Not smoking also shows your respect for the people
around you. When you smoke, you not only harm yourself, but you
also harm all the people around you. You mustn’t be selfish; you
should at least avoid smoking in front of people who don’t smoke.
Evidence Also, many people don’t like the cigarette’s smell, so they
won’t enjoy your company. Would you like that?
I have said just some reasons why you shouldn't smoke, so I hope
that now those of you who smoke are able to think a little and try to
make a smart decision. In addition to all the reasons I've said, I
would like you to think about how much you love yourself and
then whether you want to continue harming yourself. Think also
about all the people who love you, like your family who don’t want
to see you suffering or sick. If you decide to continue smoking,
what a pity. But if you decide to stop smoking, congratulations!
Remember that "If you can dream it, you can do it."
 CONCLUSION
Call to action I have said just some reasons why you shouldn't smoke, so
I hope that now those of you who smoke are able to think a little
and try to make a smart decision. In addition to all the reasons I've
said, I would like you to think about how much you love yourself
and then whether you want to continue harming yourself. Think
also about all the people who love you, like your family who don’t
want to see you suffering or sick. If you decide to continue
smoking, what a pity. But if you decide to stop smoking,
congratulations! Remember that "If you can dream it, you can do
it.“ Call to action