I work a labor job near a very big tech headquarters, so I see these musktrucks every day and interact with their owners frequently. And I've come to realize that a lot of these guys are desperately insecure in their masculinity. Which isn't a stunning revelation or anything. But like, the insecurity is rooted in the nature of their work and the 'traditionally masculine' skills they don't know a lot about and are very, very fragile about. And this truck is like, a magical bridge for them, over that gap. Or it's supposed to be, that's what I think it is marketed as in a twisted way. It seemingly combines things they are knowledgeable and comfortable with - techy gimmicky horse shit - with the things they don't know a lot about: tools for doing physical work, which affirms the masculinity they feel alienated from.
Because no matter how much money they make, how successful they are in the tech hive city, they still get bent out of shape when they encounter physical problems to solve like the one in the picture above. Because it's outside their domain of experience. And society tells men that they should be, not only knowledgeable about these things, but masters at it. And they aren't.
But if they buy Elon's cybertruck , maybe they can become more like the rugged, capable jock their dads always wanted-
It's really sad. It's funny, don't get me wrong, but the more I interact with these guys and the more I understand what's wrong with them them, the sadder it is, too.