Thought Leadership Ideas
Thought Leadership Ideas
Thought Leadership Ideas
Land acceleration
Sales acceleration
Innovation
Customer Satisfaction
Business Extension
Mgmt or Business process? Across all the grp.
refer assessment of last to last yr.
Case Study from other business division if can be shared !
WORKSHOP
Intro
Process Specific
Unit Size
Ctachments (growth drivers, geography, customer segments, product type) Social & qualitative factors
Mini Micromarket
Catchments
Navi Mumbai
Social & qualitative factors
Project Duration Business Division
Recommendation plan is
appreciated but senior management
wants to conduct pilot and test its
efficacy and based on feedback
further action will be taken
Recommendation proposed by me
has been taken further for
implementation
Sr.No. Focused Domain
1 Brand
2 Product
3 Strategy
4 Marketing
5 Marketing
6 Customer Satisfaction
Contribution Area
Developing brand strategy, positioning, customer value proposition etc. & increasing brand awareness, consideration & affinit
Identification of business extension/new product ideas and craetion of holistic business model around it (demand sizing, pricin
customer segment, etc.)
Holistic understanding of competition and their strategy in key market segments to draw some useful insights
GTM strategy for existing products through online and offline channels
Marketing transformation (innovative promotional activities, potential collaborators/alliances, marketing campaigns, user eng
ideas etc.)
Refinement of existing products based on primary research to improve customer experience
Planning and execution of communications and media actions across offline, online and social media
Promotion
Brand
Brand Alliances Manyavar
https://www.nmmc.gov.in/navimumbai/
https://issuu.com/karanrego/docs/hbu-_andheri_micro_market
http://www.naredco.in/notifications.asp?links=gnc1
https://www.moneycontrol.com/news/business/real-estate/the-next-big-real-estate-battle-thane-or-navi-mumbai-5752871.h
https://housing.com/news/navi-mumbai-property-market-overview/
ne-or-navi-mumbai-5752871.html