Brochure ISB AMPBA December 2021
Brochure ISB AMPBA December 2021
Brochure ISB AMPBA December 2021
IN BUSINESS ANALYTICS
Business Analytics,
indispensable in today’s age of
big data, is an optimal mix of
data collection, data
visualisation, data management,
statistics, machine learning,
critical thinking, and last but not
least, domain knowledge. Being
an interdisciplinary field, it
creates valuable insights in ways
hitherto unheard of, not only for
the industry but for government,
non-profit organisations, and
society as a whole, thereby
improving everyone’s life.
BENEFITS OF BUSINESS PROGRAMME OVERVIEW
ANALYTICS The Advanced Management Programme in Business
The scope of data analysis within business is Analytics (AMPBA) at the Indian School of Business
limitless. From tracking customer behaviour (ISB) is designed for business professionals, and
and input prices, to simulating road traffic and provides essential skills in contemporary business
competitors’ sale strategies, a skilled Data analytics. The programme schedule is designed
Scientist can contribute to the success of a to maximise learning, with minimum disruption to
business in many ways. Artificial intelligence professional responsibilities. This hands-on, rigorous
and machine learning are helping leaders programme aims to strike a perfect balance between
make informed decisions in board rooms. class room and technology-aided learning.
These decisions are disrupting the business
environment and creating more opportunities PROGRAMME FORMAT
in every industry and function. Some of the The AMPBA is a part-time programme, delivered
key benefits of using analytics in businesses in a blended learning format. The programme
are: starts with Foundation-Term modules, delivered
• Improving the decision-making process (quality through a technology-aided platform. They are
and relevance) based on Statistics, Probability, Data
• Speeding up data-driven decision-making Management, and Programming in R and Python
process enabling participants from varying backgrounds to
gain the pre-requisite knowledge. This ensures
• Better alignment with firm strategy
an enhanced learning experience over the
• Realising cost efficiency following 12 months of course work. The main
• Responding to user needs for availability of course work comprises of 6 terms, each lasting 6-8
data on a timely basis weeks. Participants spend five days at the ISB
campus for residential classroom learning once every
• Improving competitiveness
term. Apart from on-campus residencies,
• Producing a single, unified view of enterprise participants also attend online sessions through
information a technology-aided platform, and work on
• Synchronising financial and operational strategy assignments, mini-projects, etc., through
ISB’s Learning Management System. The
• Increasing revenues
three-month long industry-sponsored Capstone
• Sharing information with a wider audience Project at the culmination of the course offers
participants an unparalleled opportunity to apply
their learning to solve real-world business
problems.
CURRICULUM Term-3
• Machine Learning: Unsupervised Learning 2
The AMPBA’s comprehensive curriculum offers
• Machine Learning: Supervised Learning 1
a perfect blend of analytical skills, business
• Advanced Optimization and Simulation
knowledge, and a strategic perspective on the
• Statistical Analysis 3
Analytics industry. The amalgamation of course
• Contemporary Topics 1
modules and industry sponsored Capstone Project
Term-4
offers theory-based practical learning.
• Deep Learning
The AMPBA participants typically take the following • Digital Media Analytics
courses, inclusive of two Foundational Projects and • Forecasting Analytics
a Capstone Project. The courses are designed to • Machine Learning: Supervised Learning 2
offer comprehensive learning and application of • Contemporary Topics 2
business analytics in various domains. An indicative Term-5
list of courses is as follows: • Supply Chain Analytics
• Marketing Analytics
Foundation Courses • Natural Language Processing
• Probability and Statistics using R
• Applications of AI
• Introduction to Python
• Foundational Project 2
• Math Boot-camp
Term-6
Term-1 • Big Data & Cloud Computing
• Data Collection & Pre-Processing • Pricing & Retail Analytics
• Statistical Analysis 1 • Financial Analytics
• Business Communication • Network & Graph Analytics
• Big Data Management
Capstone Project
• Data Visualisation
Term-2 Contemporary Modules
• Optimization
• Healthcare Analytics
• Machine Learning: Unsupervised
Learning 1 • Blockchain
• Statistical Analysis 2 • HR Analytics
• Introduction to Text Analytics • Fraud Analytics
• Foundational Project 1
Some courses may undergo modification at the time of delivery.
“ISB’s Business Analytics programme is one of the most exhaustive executive level
programmes that equips professionals with advanced skills required to make
data-driven decisions in today’s dynamic business landscape. It is a career-
enriching programme that provides rigorous theoretical and practical training
on data management, programming, statistics, machine learning, and artificial
intelligence. The critical aspects of the programme are top-notch faculty, world-
class campus facilities and industry speaker series, who bring the latest research,
best practices and domain knowledge to the diverse mix of students. Continuing our
commitment to provide the best education to our students and to prepare them for
the industry, we have recently included modules on contemporary topics that cover
recent advances in data science and its applications in business domain.”
PEDAGOGY
The programme adopts adult learning Self-Study and Peer Learning
pedagogies, with emphasis on action and Participants are expected to make maximum use
application, rather than just theory and concepts. of the learning resources offered, for a seamless
The pedagogy involves integrating faculty lectures learning experience. The resources may include
with case study discussions, simulations, group textbooks, business cases, videos, etc. Apart from
activities, and other interactive sessions. classroom attendance, participants are expected
Experienced industry practitioners visit ISB to dedicate 10-12 hours every week towards
to interact with participants to share practical assignments, project work, and session pre-readings.
perspectives and insights into real business
problems.
Classroom Learning
Participants attend classes at the ISB campus
over six residencies of five days each, scheduled
every alternate month. During a residency,
participants attend day-long classes, and spend
their evenings on co-curricular learning
engagements. Participants are required to stay
on campus during these residencies.
Online Learning
An online interactive technology
platform complements classroom-based
learning that occurs during residencies. This
platform will be used predominantly for
tutorials, mentoring, delivering Foundation-Term
modules and at times for course content.
EXPERIENTIAL LEARNING
Foundational Projects INTT Data, Polaris (now Virtusa), Reliance Games,
The Foundational Projects run through the Snapdeal, Star TV, S&P Global, Variance.ai,
programme and cut across its various modules. Vodafone, Walmart, and many more.
This helps participants build capabilities to solve
To know more about completed projects and
different business problems by integrating
sponsors, please visit https://www.isb.edu/ampba/
classroom learning from various courses.
capstone-projects
Capstone Project
The Capstone Project is an important component
of the programme. It offers participants an
opportunity to apply their overall course learning
to solve real-world business problems. Each
participant group is mentored by a faculty
member and an industry mentor to integrate
theoretical and practical aspects. Participants
have an option to work on a live project from
their organisation. Alternatively, the Programme
Office allows them to bid for projects that it brings
from other organisations.
limited to, and in no particular order: employees — reducing the costs of hiring, training
• Relevant work experience in Analytics and lost productivity during the learning phase for
• Quality of work experience such as taking new employees
significant responsibility • Upgrading the skills of high-performing employees
• Evidence of professional success to enable greater performance in senior positions
• Likelihood of benefiting from the programme
Benefit to Sponsored Employee
• Business leadership potential, track record, traits,
• Rewards for good performance
attitude/mindset
• Recognition of future potential within the
• Motivation to participate in the programme
organisation
• Ability to cope with the rigour of the programme
• Switching the profile internally
• Overall prior academic performance
• Performance in the interview
For detailed Terms & Conditions, click here.
PROGRAMME FEE
Programme Fee: INR 10,15,000 plus GST @ 18%*
AMP Alumni Fee: INR 15,000 plus GST @ 18%*
Refundable Security Deposit: INR 10,000
*GST rates as applicable as per government guidelines.
Residency Calendar
The campus-wise residency dates are as follows:
Note:
While every effort will be made not to change the dates of application and/or class start date, ISB
reserves the right to modify the schedule in case of extenuating circumstances
ISB reserves the right to conduct a term online, if due to COVID-19, the local government
advisory does not allow on-campus activity.
PROGRAMME COMPLETION
In order to be awarded a certificate at the completion of the
programme, the participant must meet all the graduation requirements
and other policies prescribed in the Student Handbook.
PROGRAMME BENEFITS
To Participants Admission Notification
• World-class learning environment Selected candidates will be notified of
• Learning from subject-matter experts the admission offer by the Programme Office.
• Cutting-edge thought leadership They will be given a time period of seven days to
• Relevant case studies from the industry make a partially refundable payment of INR
• Built-in project work as part of the curriculum 101,500 plus applicable taxes, towards the
• Peer learning from experienced fellow participants admission fee to confirm their participation in the
• Building network with like-minded professionals programme. Payment link and fee schedule will
be sent along with the admission offer. Please
• Exposure to real-world business problems
contact the admissions team for further information
• Opportunities for incubating business ideas at an
on admission fee policy related queries.
ISB-driven incubation centre
• Application fee (non-refundable): INR 2000,
To Sponsor Companies
inclusive of applicable taxes
• Knowledge from classroom learning on effectively
• Commencement of Foundation-Term:
dealing with projects
December 04, 2021
• A great way to reward and retain high-performing
Contact us
employees
Website: www.isb.edu/ampba
• Good brand-building among current and
E-mail: ampba@isb.edu
prospective employees
Ph.: +91 76608 46688
• Employee satisfaction through job enhancement
Working Hours: Monday to Friday, 9.00 am to 5.00 pm
and career advancement
ADMISSIONS CALENDAR
Last Date for Submitting
Cycle
Application
Note:
Disclaimer: ISB has not sought affiliation from any University in India or abroad nor has ISB sought approval from AICTE for any of its
programmes.