Digital Marketing New
Digital Marketing New
Digital Marketing New
Skills
The skills have been adequately selected to reflect the demands
and expectations of employers.
Graduates will therefore be able to perform the tasks required in
the workplace. In addition, the program follows a logical learning
curve starting from basic theoretical notions while progressing
towards practical applications, including an internship.
A EC
· Search Engine Marketing (SEM)– 60h
· Online Public Relations Management – 90h
· Coordination of Audio and Video Production – 45h
· Online Community Management– 60h
· Customer Relationship Management (CRM)– 60h
· Automated Sales Funnel– 90h
Leading to an Attestation of College Studies (AEC), graduates will
be able to perform tasks such as: · Digital Marketing Internship– 285h
Following the achievement of the objectives set within the The Digital Marketing program will train you for: Employment prospects:
program framework and upon the completion of all courses, · Internet communication and web community management; · Consulting firms, advertising agencies,
including the internship, the student will obtain an Attesta- · Improving company e-recognition as well as image commercial companies, associations,
tion of Collegial Studies (AEC) recognized by the Quebec & visibility on the internet government, social organizations, art
Ministry of Higher Education. · Software for the distribution of multiplatform digital content. galleries, cultural organizations, etc.
The profile corresponds to the National occupational classification: 1123 - Advertising, Marketing and Public Relations Professionals.