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    LESSON 10 Visual Info Media

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    imeldamondejar5
    This document discusses visual media and information. It defines visual media as materials that aid teaching and learning through images, and lists common types like photography, video, infographics, and data visualization. The purpose of visual information is to gain attention, create meaning, and facilitate retention. The document then covers visual design elements such as line, shape, value, texture, color, and form. It concludes by outlining principles of visual design like consistency, center of interest, balance, harmony, contrast, directional movement, rhythm, and perspective.

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    LESSON 10 Visual Info Media

    Uploaded by

    imeldamondejar5
    23 views25 pages
    This document discusses visual media and information. It defines visual media as materials that aid teaching and learning through images, and lists common types like photography, video, infographics, and data visualization. The purpose of visual information is to gain attention, create meaning, and facilitate retention. The document then covers visual design elements such as line, shape, value, texture, color, and form. It concludes by outlining principles of visual design like consistency, center of interest, balance, harmony, contrast, directional movement, rhythm, and perspective.

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    LESSON-10-visual-info-media (2)

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    This document discusses visual media and information. It defines visual media as materials that aid teaching and learning through images, and lists common types like photography, video, infographics, and data visualization. The purpose of visual information is to gain attention, create meaning, and facilitate retention. The document then covers visual design elements such as line, shape, value, texture, color, and form. It concludes by outlining principles of visual design like consistency, center of interest, balance, harmony, contrast, directional movement, rhythm, and perspective.

    Copyright:

    © All Rights Reserved
    Download as PDF, TXT or read online from Scribd
    Download as pdf or txt
    23 views25 pages

    LESSON 10 Visual Info Media

    Uploaded by

    imeldamondejar5
    This document discusses visual media and information. It defines visual media as materials that aid teaching and learning through images, and lists common types like photography, video, infographics, and data visualization. The purpose of visual information is to gain attention, create meaning, and facilitate retention. The document then covers visual design elements such as line, shape, value, texture, color, and form. It concludes by outlining principles of visual design like consistency, center of interest, balance, harmony, contrast, directional movement, rhythm, and perspective.

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    VISUAL

    MEDIA AND
    INFORMATION
    By: Mark Jhon
    C. Oxillo
    VISUAL MEDIA AND INFORMATION

     materials, programs,
    applications and the like that
    teachers and students use to
    formulate new information to
    aid learning through the use,
    analysis, evaluation and
    production of visual images
    TYPES OF
    VISUAL
    MEDIA
    TYPES OF VISUAL MEDIA
     Photography
     Video
     Screenshots
     Infographics
    TYPES OF VISUAL MEDIA
     Data Visualization
    (Charts and Graphs)
     Comic Strips / Cartoons
     Memes
    PURPOSE
    OF VISUAL
    INFORMATION
    PURPOSE OF VISUAL INFORMATION

     Gain Attention
     Create Meaning
     Facilitate Retention
    VISUAL
    DESIGN
    ELEMENTS
    VISUAL DESIGN ELEMENTS
    1. Line - describes a shape
    or outline. It can create
    texture and can be thick or
    thin. Lines may be actual,
    implied, vertical, horizontal,
    diagonal, or contour lines
    VISUAL DESIGN ELEMENTS
    2. Shape - usually a
    geometric area that stands
    out from the space next to
    or around it, or because of
    differences in value, color,
    or texture
    VISUAL DESIGN ELEMENTS

    3. Value - the degree of


    light and dark in a design.
    It is the contrast between
    black and white and all
    the tones in between.
    VISUAL DESIGN ELEMENTS

    4. Texture - the way a


    surface feels or is perceived
    to feel. Texture can be
    added to attract or repel
    interest to a visual element.
    VISUAL DESIGN ELEMENTS

    5. Color - determined by
    its hue (name of color),
    intensity (purity of the
    hue), and value (lightness
    or darkness of hue)
    VISUAL DESIGN ELEMENTS

    6. Form - a figure having


    volume and thickness
    VISUAL
    DESIGN
    PRINCIPLES
    VISUAL DESIGN PRINCIPLES

    1. Consistency of
    margins, typeface,
    typestyle, and colors is
    necessary
    VISUAL DESIGN PRINCIPLES
    2. Center of interest - an
    area that first attracts
    attention in a composition.
    This area is more important
    when compared to the
    other objects or elements in
    a composition.
    VISUAL DESIGN PRINCIPLES
    3. Balance - a feeling of
    visual equality in shape,
    form, value, color. Balance
    can be symmetrical and
    evenly balanced, or
    asymmetrical and unevenly
    balanced.
    VISUAL DESIGN PRINCIPLES

    4. Harmony - brings
    together a composition
    with similar units.
    VISUAL DESIGN PRINCIPLES
    If for example your
    composition was using
    wavy lines and organic
    shapes, you would stay with
    those types of lines and not
    put in just one geometric
    shape
    VISUAL DESIGN PRINCIPLES
    5. Contrast - offers some change
    in value creating a visual discord
    in a composition. Contrast
    shows the difference between
    shapes and can be used as a
    background to bring objects out
    and forward in a design
    VISUAL DESIGN PRINCIPLES
    6. Directional Movement - a
    visual flow through the
    composition. It can be the
    suggestion of motion in a design
    as you move from object to
    object by way of placement and
    position
    VISUAL DESIGN PRINCIPLES

    7. Rhythm - a movement in
    which some elements recur
    regularly. Like a dance, it will
    have a flow of objects that
    will seem to be like the beat
    of music
    VISUAL DESIGN PRINCIPLES

    8. Perspective - created
    through the arrangement
    of objects in two
    dimensional space to look
    like they appear in real life
    E
    N
    D

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