MEDIA AND INFORMATION LITERACY

COMPANY LOGO MAKING

ZO.OMTEX NETWORK COMPANY
“Create, Collaborate, and Inspire”

Submitted by:

Bautista, Justine Carl T.

Capili, Cassey Rein M.
De Guzman, Luis Warren M.
Elefante, Harry D.
Esteva, Roxanne G.
Limbo, Nathaniel P.
Malunic, Celine Joan
Moralejo, Orlino Jr. S.
Morante, Cristine Reyn P.
Ocampo, Shannaya Ishi M.
Sonajo, Charis Mae P.
Veridiano, Julie Anne C.
Group 1

12 – STEM Centaurus
Bataan National High School – Senior High School
04/24/2023
Ms. Liza Marie Magtanong

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COMPANY LOGO MAKING

OFFICIAL LOGO:

Different variation of the Company’s logo:

Lighter Mode Ver: Dark Mode Ver:

BRIEF HISTORY OF THE COMPANY:

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COMPANY LOGO MAKING
In January 2023, the Zoomtex Network Company was founded. The company may be new in the

industry, but it is already home to a wide variety of competent IT professionals and other experts in the

field of technology. The company was well-known for the quality of its services and the caliber of its

employees in fields like computer programming, software engineering, and computer science, as well as

the maintenance of electronic devices and the sale of cutting-edge gadgets for consumers like

smartphones, tablets, and laptops. Furthermore, the company is still on the rise, with global expansion and

technological dominance as its ultimate goals. Zooming for a good electronic appliances, gadgets, and

technology-field experts? Then, Zoomtex Network is the key! Let’s Create, Collaborate, and Inspire.

WHAT’S BEHIND THE COMPANY NAME?

The company's principal focus is on providing the

best technological expertise and selling advanced consumer

electronics. Zoomtex is here to deliver more of what many people today are seeking. Let's now look

further into the derivation of the company's name. To "zoom in" is to examine something in greater detail,

much like when you browse this company. Answers have been provided after extensive zooming, thanks

to Zoomtex. In addition, “tex” comes from tech, which is short for technology. The company is based on

technology, just like what has been given above. When put together, they form the word "ZOOMTEX,"

which refers to a method of magnifying for high-quality technology.

LET’S NOW ZO.OM IN TO THE COMPANY’S LOGO!

Every proponent of the group was pooling their resources to create a logo that would set the

company apart from other businesses. Every member of the team pitched a suggestion for the logo. On

top of that, the proponents designed a one-of-a-kind logo after extensive deliberation and construction.

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COMPANY LOGO MAKING
I. Raw Design of the Logo

If we examine the logo's unprocessed form more closely, we can

see that all the letters in ZOOMTEX are present. Let's dissect the raw

logo down to its individual letters.

a. Z

Zero digital divide let’s make it

happen. It is essential that everyone has access to high-quality

technological resources.

b. O.O

Opulent nation let's go install. Likewise, Overall efficiency is high

because of

advances in technology.

c. M

Magnanimous workforce of the company has kept it afloat and cruising

toward success.

d. T

Technological development will lead to more driven citizens.

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COMPANY LOGO MAKING

e. E

Egalitarianism with regard to technology-used shall be proclaimed.

f. X

X-extraordinary nation will be created due to technology, which will

enable it to contend with other advanced nations.

Final output of the raw combined letters in logo:

The proponents labored arduously and meticulously to create such a

distinctive combination of raw letters as the logo. Additionally, each letter

represents something that could alter and enhance the nation. Prior to selecting

the logo's color, the proponents conducted preliminary analyses. Blue is by far

the most prevalent color in technology. The color blue inspires stability, trust, and

safety. Those are some of the characteristics it seeks in a technology company (Socreatives, 2023).

As a result, blue was chosen as the primary color for the logo. As for the font style of the combined letter

logo, the proponents decided to use only straight lines. Straight lines signify the company's strength and

vitality as it endeavors for triumph. As for the logo's position, it is slightly slanted. A brand's identity

gains a sense of movement and vibrancy when the logo is tilted. Finally, after extensive evaluation, the

proponents developed a logo comprised of a flamboyant combination of letters.

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COMPANY LOGO MAKING
II. Enhancing the Combined Letter Logo.

After drafting the final output for the combined letter logo, the

proponents decided to continue enhancing the logo by adding more designs

that would attract people. At the moment, the logo contains an assortment of

elements with symbolic implications. Let's examine the other logo designs in

depth.

a. Blue Circle Lighting

High-energy visible (HEV) light is what blue light is known as.

Additionally, this blue illumination signifies professionalism within the

company. It also highlights the logo to make it more visually appealing.

b. Blue Circle Aesthetic

This aesthetic blue circle represents intelligence. As depicted, it

appears to be a circuit that transmits everywhere. Similar to the company's

intelligence, it continues to spread throughout the nation and around the

world. Within the company, the flow of technological intelligence circulates

continuously. The word ‘tex” which is derived from the word tech is

representing this aesthetic.

c. Blue Magnifying Glass

This blue magnifying glass is the logo's focal point. This is a

precise imitation of the word "ZOOM" in Zoomtex Network Company.

Magnifying spectacles have become symbols of intelligence and affluence.

Having said that, it is now evident that the company is sophisticated and

will remain so in the future. In addition, the magnifying glass represents the company's

ability to assist consumers in identifying the best opportunities by providing thorough

information and analysis.

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COMPANY LOGO MAKING
d. Indigo Dashes

Indigo is a color that represents confidence, integrity, and

tranquility. The company exemplifies all three of the aforementioned traits.

The proponents chose a dashed line because it indicates a transitional

condition, implying that the company will continue to rise with the help of

the three traits.

e. Blue Spark

The blue shining effect is the logo's last element. This sparkling

appearance represents the company's unwavering commitment to

excellence. Furthermore, this sparkling appearance executes well with

the magnifying glass, as it shows a spark when we use a magnifying

glass. Nonetheless, the spark in this logo is in color blue to represent

stability.

III. Assessing the Font, Color, and Style of the Company Name

When it came to the font style of the company's

name, the proponents discussed which kind of font would be

best. Following extensive discussions, the proponents were able to develop their own font style

for the company. The font design has a royal appearance and, of course, a touch of blue to reflect

the technology-based approach. Furthermore, to accentuate the company's name, one of the letters

O in the company name has a magnifying glass design. The official tagline of the company is

"create, collaborate, and inspire" and is written above the company's name. Following its

creation, it undergoes to various research and evaluation in order to effectively come up with a

unique yet appealing tagline. The slogan above was written in a simple font and in the color blue.

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