SOP Aberdeen

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STATEMENT OF PURPOSE

Focusing on the process yields better outcomes than concentrating only on the
results. The foundation to build any business lies in human relations and
management and then comes the technical skills. I was enlightened by these
thoughts early in my life as my father imparted them when he laid the foundation of
business. My father is curious and relishes solving complex problems that hinder
society. As a child, I sometimes accompanied him to his work, and he narrated his
captivating business anecdotes. These incidents nurtured me as a child and shaped
my future. I have inherited my father's virtues and qualities which I desire to
enhance through structured education.

Finding the right business management experts with the skills and capability to
transform any business into a successful and well-established organization and
business venture are often two crucial factors that coax entrepreneurs and owners
to look for them. Surviving growing competition and remaining firm in this fast-
growing competitive world has become essential. To attain the skills and tools I need
to handle all business-related issues successfully, a master's in international business
management has become a vital and necessary tool due to the growing demand for
skilled and professional business management experts. Therefore, I want to pursue a
master's in international business management from the prestigious University of
Aberdeen.

I have always strived hard to show my capabilities in school academics, earning me


good grades. For a business to flourish, one must have the deep knowledge that aids
in effective decision-making. I acknowledged the importance when I was in school,
which acted as a driving force for my good marks. I was keen on subjects that were
based on developing logical reasoning. I finished my schooling at Westberry School
by scoring 96% in 10th grade. To secure my place in a top-ranked University, I had to
achieve a decent score. I maintained my academic track record and scored 90% in
my intermediate studies. I opted for a Bachelor of Technology with a specialization in
Civil Engineering. Civil Engineering is a challenging course as it demands to be
analytical as well as creative. I was extra perceptive to comprehending the
curriculum and adapted a practical approach. The foundation for my skills became
solid, which I could seamlessly apply to other fields.

I utilized my skills to develop a sublime personality by participating in extracurricular


activities. I draw and play the guitar to get in touch with my creative side. I swim to
maintain my physical fitness, which boosts my mental strength. Part of being a good
leader is to be confident around everyone and use interpersonal skills. I participated
in every social event in my college, which helped me form a strong network of like-
minded people. I developed my leadership qualities as I was chosen to be the head
boy of the school during 10th grade, logistics team head during college, and Vice-
president of the IGS-student chapter. I never shy away from volunteering as I
understand my privilege and duty to help the ones in need.

To broaden my horizon of knowledge, I did several projects and internships. I have


developed a project titled, 'Determine the Mechanical Properties of Unreinforced
Masonry Specimens', related to my branch of education. In this project, I dealt
primarily with different mortar mixtures and assessed their durability by combining
them with various bricks. The project helped me learn the ideal ratio of bricks to
mortar for maximum brick masonry strength.
Although the project's focus was technical and field specific, I honed my skills by
working closely with a team. Silpa Silvers Bhimavaram hired me as an intern for their
digital marketing department. Throughout my internship, I have learned a lot,
including how sales work and how online platforms have altered the selling game. It
provided me with a fantastic real-world experience. I have handled their social media
presence and interacted with the company's social media accounts. I built a YouTube
channel specifically for the jewelry organization, which now has 30,000 subscribers
and is growing. The company's online sales have significantly improved due to
leveraging social media to promote its items. Prior to my admission, the management
only advertised the company's items to residents who bought them offline. However,
following social media advertising, the consumer base expanded throughout India,
and the company began receiving orders from different regions of the nation. This
company's YouTube channel garnered a lot of foreign clients, and it now offers
international delivery. The internship aided me in gaining hands-on industrial
experience before going for my master's program.

I have also been on an Exchange semester at Ecole Centrale de Lille, France which
has given me foreign environment exposure, and I'm one of the 8 students who have
been given that opportunity from the entire batch Mahindra University 2019. I have
been involved in various projects like Gas characterization using Thermal sensors
and ways to reduce Carbon footprint in 3DCP construction using various SCMs under
the guidance of industry experts there in France.

I'm switching to a business course from civil engineering since I'm using civil
engineering with a business-related twist as my motivation. I chose to study civil
engineering because I am fascinated by civil structures. I intend to pursue a business
career, work to become a better person in every way, and employ all of my
expertise to become a prosperous entrepreneur.

While pursuing an MSc in International Business Management, I will be given the


tools I need to succeed as a leader in today's competitive business environment. I
will acquire new information, instruction, tools, and processes that will assist me in
developing creative plans and put them on the path to success. After conducting
much research, I have decided to continue my education in the UK. By giving
competent professionals better opportunities, the UK market is expanding
dramatically. We interact with like-minded peers since the UK serves as the
epicenter for eccentric people. Oxford Brookes University takes pride in offering top-
notch education and a place to innovate

University of Aberdeen is one of the top-rated institutions in the United Kingdom. A


master's degree from the University of Aberdeen will give me access to in-depth
knowledge, advanced skills, and the confidence to achieve my objectives. University
of Aberdeen has a fantastic reputation for its exquisite teaching, research-based
education & and international outlook. The Modules taught in the program are
exactly what I am looking for in my pursuit of gaining knowledge in management.
My short-term goal is to bag a master's degree from a reputed University like yours.
In the long run, I aspire to return to my homeland and take my family business to
new heights. Therefore, I earnestly request you consider my application for a
master's in international business management from the University of Aberdeen.

Thanks,
Dheeraj
Kumar

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