People Media

PEOPLE
MEDIA
LEARNING
TARGETS
01 Identify the different people involved
in media
02 Determine the characteristics of

people media
03 Cite examples of the positive and

negative effects of people media
WHAT IS
PEOPLE
MEDIA?
People media is defined by Magpile
(2016) as “the people who work in
the media and the members of the
press.” These people are involved in
the production of messages and media
for the public to consume.
People media encompasses those who
work in various media sectors, including
print and broadcast media.
DIFFERENT
CHARACTERISTIC
OF PEOPLES
MEDIA
Dedicated and
passionate
– members of the media have a great responsibility on their
shoulders for they must meet the expectations of a wide variety of
audience. People in media must be dedicated and passionate to
accomplish their tasks and to satisfy their audience.
Sociable and outgoing

– media gets its messages from people so it is important for people in
media to meet and talk to people that could answer their questions. For
example, journalists covering events need to talk to the key people
involved in the event to create a story about it.
Respectable and
–trustworthy
Media must maintain its reputable image. People in media are
responsible for delivering factual information, because the public
relies on them for information.
Creative and dynamic
- People involved in media must also come up with creative and
unique ideas to attract the audience’s attention. The masses
typically view media as a form of entertainment so media, to adapt
to its expectations, must become flexible for them to offer a one-of-
a-kind perspective.
PEOPLE IN
AND
PRINT
BROADCAST
MEDIA
PEOPLE IN PRINT MEDIA
The print media, as defined by Magpile (2016) is a form of media where messages are
distributed to the public through paper publications. The people involved in this form of media
are:
1.) Journalists
– Journalists are mainly involved in searching
and writing the news. They are thoroughly
concerned about current events and even
conduct rigorous research on an assigned
topic or beat before writing a news article.
Their stories are solely based on facts and the
stories they write for newspapers and other
news outlets answer the 5Ws and 1H
questions.
are:
2.) Writers and authors

– A writer is anyone that is capable of
writing a variety of topics he/she is
interested in or is tasked to write. Writers
with a keen eye for detail and mostly covers
local and global news is considered a
journalist. A writer may also opt to write
creatively or in a literary style, while some
write about topics within their field or
expertise. These people are commonly
called authors.
are:
3.) Editors
– they are responsible in checking and
looking over the writer’s work before it is
sent for publishing.
are:
4.) Layout artists or graphic artists

– the layout artists or graphic artists are in
charge of the overall presentation of printed
material from text to images. They are in
charge of thinking about the image or
images that would best suit the text of
writers and how they can be arranged in a
page before publication.
are:
5.) Photographers
– these are people responsible for capturing
images to accompany written text or visually
represent a concept or idea. Sometimes, they
are even tasked to create their own captions
for these images to summarize what it
portrays for the audience to immediately
know what the importance of the image in
the article.
are:
6.) Art directors

– while layout artists are responsible for
the presentation of the published material,
the art directors are in charge of mulling
over the overall concept of the material in
terms of art, design and graphics.
are:
7.) Publishers
– these are the people involved in the
financing and handling the cost of
production to publish or print the
publication.
PEOPLE IN
BROADCAST MEDIA
While people in print media are involved in paper or printed publications, the messages in broadcast
media are distributed to the public through broadcast in radios, televisions, and theaters. The people
involved in broadcast media are:
1. Reporter
– a reporter, similar to the journalist, is tasked to report on the news in the field where
the event has happened.
2. News anchor
– Unlike the reporter, the news anchor delivers the news to the public while inside the studio.
3. TV or program host
– the television and program hosts are the ones facilitating the flow of a
program. They are in charge of hyping up the show for the audience to
enjoy.
PEOPLE IN
BROADCAST MEDIA
While people in print media are involved in paper or printed publications, the messages in broadcast
media are distributed to the public through broadcast in radios, televisions, and theaters. The people
involved in broadcast media are:
4. Scriptwriter
– The scriptwriter writes the script for the show which the people who would be appearing in
it would be following.
5. Director
– The director, as one of the vital people behind the camera, solely supervises and instructs
the performers and hosts on how to act according to the script provided by the scriptwriter.
6. Producer
– the producer is in charge of financing the show or movie.
EFFECTS
OF
PEOPLE
Television has been one of the greatest influencing
MEDIA
media in ages. It doesn’t come as a surprise that with
this popularity, hundreds of studies have been done
regarding the portrayal of various themes through the
television.
Some studies show that profanity and obscenity
through television and movies have a direct negative
influence on a child’s behavior or sense of morality.
They would think of vulgar words and bad behavior is
normal or acceptable as it is seen on TV.
One of the moves of Movie and Television Review and
Classification Board (MTRCB) to counter this harmful
effect of violence on local TV is classifying television
content into three categories which are “G” for
General Patronage or the programs suitable for any
age. “PG” or Parental Guidance are programs
containing mild adult material that children are
allowed to watch, considering that they are under the
supervision of their parents. “SPG” or Strong Parental
Guidance are for programs that the parents must
actively supervise because of the content containing
serious subjects.
THANK YOU
FOR
LISTENING!
ASSESSMENT
1. What is people media?
2-3. Examples of people who are part of people
media
4-7. Characteristics of People Media
8-9. Examples of people in either Print or Broadcast
Media
10. In your opinion, does people media affect our
society? Give a short example

People Media

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PEOPLE

02 Determine the characteristics of

03 Cite examples of the positive and

Sociable and outgoing

2.) Writers and authors

4.) Layout artists or graphic artists

6.) Art directors

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