2022 May PG Mba (General) Mba (General)

D–5695 Sub.
Code
11
DISTANCE EDUCATION
Common for M.B.A. (G)/

IB/B&F/CS/PM/HM/HRM/T/EM/RM/LM/TM/CM/FM/MM/SM/
P&OM/CO.OP Mgt DEGREE EXAMINATION, MAY 2022.
First Semester
MANAGEMENT PRINCIPLES AND PRACTICES
(CBCS 2018 – 2019 Academic Year Onwards)
Time : Three hours Maximum : 75 marks
SECTION A — (10 × 2 = 20 marks)
Answer ALL questions.
1. Define the term administration.

{ºÁQzuÀ ÁøμÂ»UPn® u¸P.
2. What is meant by planning?

vmhªhÀ GßÓõÀ GßÚ?
3. What is meant by decision making?

•iÄ GkzuÀ GßÓõÀ GßÚ?
4. What is informal organization?

•øÓ\õμõ Aø©¨¦ GßÓõÀ GßÚ?
5. What is Staff authority?

FÈ¯º AvPõμ® GßÓõÀ GßÚ?
6. Differentiate between leaders and managers.

uø»ÁºPÒ ©ØÖ® ÷©»õÍºPÒ Cøh÷¯ EÒÍ ÷ÁÖ£õk
GßÚ?
7. List some examples of external communication.
öÁÎ¨¦Ó uPÁÀ öuõhº¦PÎß ]» Euõμn[PøÍ
£mi°¼kP.
8. Define the term co-ordination

J¸[Qøn¨¤ß C»UPn® u¸P.
9. What do you mean by PERT?

PERT GßÓõÀ GßÚ?
10. What is total quality management?

ö©õzu uμ ÷©»õsø© GßÓõÀ GßÚ?
SECTION B — (5 × 5 = 25 marks)
Answer ALL questions, choosing either (a) or (b).
11. (a) Explain the scope of management.

÷©»õsø©°ß ÷|õUöPÀø»ø¯¨ £ØÔ ÂÁ›.
Or
(b) Brief the contribution of FW Taylor towards the
development of management thought.
÷©»õsø© ]¢uøÚ°ß ÁÍºa]US FW Taylor& °ß
£[PÎ¨ø£ _¸USP.
12. (a) Explain the importance of planning.

vmhªh¼ß •UQ¯zxÁzøu ÂÁ›UP.
Or
(b) Distinguish between formal organization and
informal organization.
•øÓ¯õÚ ©ØÖ® •øÓ\õμõ Aø©¨¦PÐUS Cøh°À
EÒÍ ÷ÁÖ£õk PõsP.
2 D–5695
13. (a) Explain the different types of organization.
£À÷ÁÖ ÁøP¯õÚ {ÖÁÚ Aø©¨¦PøÍ £ØÔ
ÂÍUSP.
Or
(b) What are the types of span of control? Discuss in
detail.
Pmk¨£õmk •øÓPÎß ÁøPPÒ ¯õøÁ? Cøu
Â›ÁõP ÂÁõvUPÄ®.
14. (a) Describe the different methods of selection.

£À÷ÁÖ ÁøP¯õÚ ÷uºÄ •øÓPøÍ ÂÁ›UP.
Or
(b) Give a note on McGregor theory X and Y of
motivation?
÷©UQ÷μPº& Cß ÷Põm£õk X ©ØÖ® Y £ØÔ J¸SÔ¨¦
ÁøμP.
15. (a) Describe the approaches for effective co-ordination.

£¯ÝÒÍ J¸[Qøn¨¦UPõÚ AqS•øÓPøÍ
ÂÁ›UP.
Or
(b) What are the steps in controlling?
Pmk¨£õmk ö\¯À•øÓ°ß £iPÒ ¯õøÁ?
SECTION C — (3 × 10 = 30 marks)
Answer any THREE questions.
16. Explain the principles of management.

÷©»õsø© öPõÒøPPøÍ¨ £ØÔ ÂÍUSP.
3 D–5695
17. What are the steps in decision — making?
•iÄ GkUS® ö\¯À•øÓ°ß £iPÒ ¯õøÁ?
18. What is meant by decentralization of authority? Explain

its advantages and limitations.
AvPõμ £ß•P¨£kzuÀ GßÓõÀ GßÚ? Auß |ßø©PÒ
©ØÖ® wø©PøÍ ÂÍUSP.
19. Discuss the techniques for achieving co-ordination.

J¸[Qøn¨¤ß ²UvPøÍ ÂÍUSP.
20. Explain the principles of controlling.

Pmk¨£õmk öPõÒøPPøÍ ÂÁ›.
————————
4 D–5695
D–5696 Sub. Code
12
DISTANCE EDUCATION
Common for M.B.A.(G)/IB/B&F/CS/PM/HM/HRM/T/EM/

RM/TM/LM/CM/FM/MM/SM/P&OM/Coop.Mgt. DEGREE
EXAMINATION, MAY 2022.
First Semester
ORGANIZATIONAL BEHAVIOUR
(CBCS 2018-19 Academic Year onwards)
PART A — (10 × 2 = 20 marks)
1. State any two principles of scientific management.

AÔÂ¯À §ºÁ©õÚ ÷©»õsø©°ß öPõÒøPPÒ H÷uÝ®
CμsiøÚ GÊxP.
2. Define emotional intelligence.

Enºa]Pμ AÔvÓß – Áøμ¯ÖUP.
3. What is a task group?

ö\¯À SÊ GßÓõÀ GßÚ?
4. Define group cohesiveness.

SÊ J¸[Qøn¨¦ & Áøμ¯ÖUP.
5. What is communication network?

uPÁÀ öuõhº¦ Aø» GßÓõÀ GßÚ?
6. Define organizational effectiveness.

{ÖÁÚ ö\¯ÀvÓøÚ Áøμ¯ÖUP.
7. Define structural change.
Pmhø©¨¦ ©õØÓ® – Áøμ¯ÖUP.
8. What does the term ‘long-term orientation’ imply?

‘}sh Põ» ÷|õUS {ø»°ß’ Aºzu® GßÚ?
9. What is motivation?
E¢xuÀ GßÓõÀ GßÚ?
10. What is organizational conflict?

{ÖÁÚ •μs£õk GßÓõÀ GßÚ?
PART B — (5 × 5 = 25 marks)
11. (a) Explain SOBC Model of organisation behaviours.

{ÖÁÚzvß SOBC |hzøu°ß ©õv›ø¯ ÂÍUSP.
Or
(b) State the characteristics of attention.
PÁÚzvß ]Ó¨¤¯À¦PøÍ £ØÔ GÊxP.
12. (a) Explain the factors influencing conformance to

norms.
Âv•øÓPÐUS Cn[SÁøu £õvUS® PõμoPøÍ
ÂÍUSP.
Or
(b) Explain the basic sources of leadership power.
uø»ø© AvPõμzvß Ai¨£øh Buõμ[PøÍ
ÂÍUSP.
2 D–5696
13. (a) State the essential elements of Communication.
uPÁÀ öuõhº¦UPõÚ Azv¯õÁ]¯ TÖPøÍ GÊxP.
Or
(b) Explain the sources contributing to noise barriers in
communication.
uPÁÀ öuõhº¦PÎÀ \üz uøhPøÍ E¸ÁõUS®
Buõμ[PøÍ ÂÍUSP.
14. (a) Explain the methods applied for overcoming

resistance to change.
©õØÓzvØPõÚ Gvº¨ø£U PhUP £¯ß£kzu¨£k®
•øÓPøÍ ÂÍUSP.
Or
(b) What are the phases of organizational development
interventions? Discuss.
{ÖÁÚ ÷©®£õmk uø»±kPÎß Pmh[PÒ ¯õøÁ?
ÂÍUSP.
15. (a) Analyse the impact of organizational politics.

{ÖÁÚ Aμ]¯¼ß uõUPzøu £S¨£õ´Ä ö\´P.
Or
(b) Explain the characteristics of emotions.
Enºa]PÎß £s¦PøÍ ÂÍUSP.
PART C — (3 × 10 = 30 marks)
16. Discuss the various theories of personality.

BÐø©°ß £À÷ÁÖ ÷Põm£õkPøÍ¨ £ØÔ ÂÍUSP.
3 D–5696
17. Elaborate on the sources of stress.
©Ú AÊzuzvß Buõμ[PøÍ Â›ÁõP GÊxP.
18. Discuss the Ouchi Framework developed by William

Ouchi about organizational culture.
{ÖÁÚ P»õa\õμzøu¨ £ØÔ ÂÀ¼¯® Ka] E¸ÁõUQ¯ Ka]
Pmhø©¨ø£ £ØÔ ÂÍUSP.
19. Explain the process of organizational development.

{ÖÁÚ ÁÍºa]°ß ö\¯À•øÓø¯ ÂÍUSP.
20. Discuss the five critical pillars of organizational

excellence.
{ÖÁÚ ]Ó¨¤ß I¢x •UQ¯ ysPøÍ¨ £ØÔ ÂÁ›UP.
———————
4 D–5696
D–5697 Sub. Code
13
DISTANCE EDUCATION

RM/TM//LM/CM/FM/MM/SM/P&OM/Coop.Mgt. DEGREE
EXAMINATION, DEGREE EXAMINATION, MAY 2022.
First Semester
MANAGERIAL ECONOMICS
PART A — (10 × 2 = 20 marks)
Answer ALL the questions.
All questions carry equal marks.
1. Who is an economist?
ö£õ¸Íõuõμ {¦nº Gß£Áº ¯õº?
2. What is total utility?

ö©õzu E£÷¯õP® GßÓõÀ GßÚ?
3. What is supply curve?

ÁÇ[PÀ ÁøÍ÷Põk GßÓõÀ GßÚ?
4. What is an isoquant?
I÷\õU³smì GßÓõÀ GßÚ?
5. What is meant by entry barriers?

~øÇÄzuøh Gß£uß ö£õ¸Ò ¯õx?
6. What is meant by cost reduction?
ö\»Ä SøÓzuÀ GßÓõÀ GßÚ?
7. What is price differentiation?

Âø» ÷ÁÖ£kzuÀ GßÓõÀ GßÚ?
8. State the role of profit in a business organization.

ÁoP Aø©¨¤ß »õ£zvß £[QøÚ SÔ¨¤hÄ®.
9. Define : National income.

Áøμ¯Ö : |õmiß Á¸©õÚ®.
10. What is GDP?

ö©õzu EÒ|õmk EØ£zv GßÓõÀ GßÚ?
PART B — (5 × 5 = 25 marks)
11. (a) Explain the nature of managerial economics.

÷©»õsø©¨ ö£õ¸Íõuõμzvß ußø©PøÍ ÂÁ›UP.
Or
(b) Law of diminishing marginal utility depends on
three factors. What are they?
SøÓ¢x ö\À £¯ß£õmk Âv ‰ßÖ PõμoPøÍ
\õº¢xÒÍx? AøÁ ¯õøÁ?
12. (a) Explain the Cob-douglas production function.

Põ¨&hU»ì Gß£Á›ß EØ£zv ö\¯À£õmk
÷Põm£õmøh ÂÍUSP.
Or
2 D–5697
(b) Explain the law of demand. What are its
exceptions?
÷uøÁ Âvø¯ ÂÍUSP. Auß ÂvÂ»USPÒ ¯õøÁ?
13. (a) Explain the relationship between price and revenue

under perfect competition.
xÀ¼¯ ÷£õmi°À Âø» ©ØÖ® Á¸ÁõÚQøh÷¯
EÒÍ öuõhºø£ ÂÍUSP.
Or
(b) Explain the concept of cost output relationship in
the short and long run.
SÖQ¯ ©ØÖ® }sh KmhzvÀ AhUPÂø» EØ£zv
öuõhºø£ ÂÍUSP.
14. (a) What is penetration pricing? How does it differ from

skimming pricing?
Fk¸ÁÀ Âø»°køP GßÓõÀ GßÚ? Ax Ea\£m\
Âø»°køP°¼¸¢x GÆÁõÖ ÷ÁÖ£kQßÓx?
Or
(b) What is NPV? What are its uses?
NPV GßÓõÀ GßÚ? Auß £¯ßPÒ ¯õøÁ?
15. (a) What are the methods of measuring national

income?
|õmiß Á¸©õÚzøu AÍÂkÁuØPõÚ ÁÈ•øÓPÒ
¯õøÁ?
Or
(b) Elaborate the various factors influencing the level of
money supply in an economy.
ö£õ¸Íõuõμzvß £n¨ ¦ÇUP {ø»ø¯ {ºn°US®
PõμoPøÍ ÂÁ›.
3 D–5697
PART C — (3 × 10 = 30 marks)
16. How will you calculate marginal utility?

ö©õzu¨ £¯ß£õmiøÚ G[VÚ® PnUQh»õ®?
17. What do you understand by production? How does a

producer achieve least cost combination of factors?
EØ£zv £o £ØÔ }Âº AÔÁx ¯õx? J¸ EØ£zv¯õÍº
£À÷ÁÖ SøÓ¢u £m\ ö\»ÄPÎß P»øÁø¯ GÆÁõÖ
wº©õÛUQÓõº Gß£øu ÂÍUSP.
18. How are products differentiated in practice under

monopolistic competition?
HP÷£õP ÷£õmi°À EØ£zv¨ ö£õ¸ÒPÒ |øh•øÓ°À
GÆÁõÖ ÷ÁÖ£kQßÓÚ?
19. Write a detailed note on investment analysis and the

methods of analysis.
•u½k B´Ä Gß£øu²®, Auß £À÷ÁÖ •øÓPøÍ²®
£ØÔ J¸ Â›ÁõÚ SÔ¨¦øμ u¸P.
20. In developing countries like India there are peculiar

difficulties involved in the estimation of national income
– Elaborate.
C¢v¯õ ÷£õßÓ ÁÍ¸® |õkPÎÀ |õmiß Á¸©õÚzøu
©v¨¤kÁvÀ A\õuõμn ]UPÀPÒ EÒÍÚ – ÂÁ›.
——————
4 D–5697
D–5698 Sub. Code
14
DISTANCE EDUCATION

RM/TM//LM/CM/FM/MM/SM/P&OM/Coop.Mgt.) DEGREE
First Semester
QUANTITATIVE TECHNIQUES
PART A — (10 × 2 = 20 marks)
1. What are the situations (areas) where quantitative

techniques will be applicable?
AÍÄ ~m£[PÒ ö£õ¸¢uUTi¯ `Ì{ø»PÒ GßÚ?
2. Define :
(a) Mean
(b) Median.
Áøμ¯Ö :
(A) \μõ\›
(B) Cøh{ø»
3. Difference between linear and non linear.
÷|›¯À ©ØÖ® ÷|›¯À AÀ»õu ÷ÁÖ£õk GßÚ?

4. Express the following L.P. problem into standard form.
Max Z = 7 x1 + 5x 2
Subject to
2x1 + 3x 2 ≤ 20
3x1 + x 2 ≥ 10
x1 , x 2 ≥ 0
¤ßÁ¸® ÷|›¯À {μ»õUP ]UPø» {ø»¯õÚ ÁiÁzvÀ

öÁÎ¨£kzuÄ®.
AvP›UP Z = 7 x1 + 5x 2
Em£mhx
2x1 + 3x 2 ≤ 20
3x1 + x 2 ≥ 10
x1 , x 2 ≥ 0
5. What do you understand by the term sensitivity analysis?

EnºvÓß £S¨£õ´Ä ‰»® }[PÒ GßÚ ¦›¢x
öPõÒQÕºPÒ?
6. Define :
(a) Event
(b) Mutually Exclusive Events
Áøμ¯Ö :
(A) {PÌa]
(B) £μì£μ öÁÎ¨£øh¯õÚ {PÌa]
7. Define Random numbers.

^μØÓ GsPøÍ Áøμ¯ÖUPÄ®.
8. What is Monte Carlo Simulation?

©õßm÷h Põº÷»õ E¸ÁP¨£kzxuÀ GßÓõÀ GßÚ?
2 D–5698
9. Briefly explain expected value of Pay-off.
Gvº£õºUP¨£k® Fv¯® _¸UP©õP ÂÁ›.
10. What is mean by unbalanced transportation problem?

\©{ø»¯ØÓ ÷£õUSÁμzx GßÓõÀ GßÚ?
PART B — (5 × 5 = 25 marks)
11. (a) A small manufacturer employs 5 skilled men and 10

semi-skilled men and makes an article in two
qualities, a deluxe model and an ordinary model.
The making of a deluxe model requires 2 hours
work by a skilled man and 2 hours work by a semi--
skilled man. The ordinary model requires 1 hour
work by a skilled man and 3 hours work by a semi-
skilled man. By union rules no man can work more
than 8 hours per day. The manufacturer’s clear
profit of the deluxe model is Rs. 10 and of the
ordinary model is Rs. 8. Formulate the model of the
problem.
J¸ ]Ô¯ EØ£zv¯õÍº 5 vÓø©¯õÚ BsPÒ ©ØÖ®
10 Aøμ vÓø©¯õÚ BsPøÍ²® ÷Áø»US
A©ºzxQÓõº, ÷©¾® Ç vÓø©°ß Ai¨£øh°À
J¸ j»Uì ©õv› ©ØÖ® J¸ \õuõμn ©õv›°À J¸
Pmkøμø¯ E¸ÁõUSQÓõº. J¸ j»Uì ©õv›ø¯
E¸ÁõUP J¸ vÓø©¯õÚ ©ÛuÚõÀ Cμsk
©o÷|μ•®, Aøμ vÓø©¯õÚ ©ÛuÚõÀ 2 ©o
÷|μ•® ÷uøÁ¨£kQÓx. ÷©¾® J¸ \õuõμn
©õv›ø¯ E¸ÁõUP J¸ vÓø©¯õÚ ©ÛuÚõÀ 1 ©o
÷|μ•®, Aøμ vÓø©¯õÚ ©ÛuÚõÀ
3 ©o ÷|μ•® ÷uøÁ¨£kQÓx. ³Û¯ß Âv¨£i J¸
©Ûuß J¸ |õøÍUS 8 ©o ÷|μzvØS ÷©À ÷Áø»
ö\´¯ •i¯õx. j»Uì ©õv›°ß EØ£zv¯õÍº »õ£®
¹. 10 ©ØÖ® \õuõμn ©õv›°ß EØ£zv¯õÍº »õ£®
¹. 8 GÛÀ CuØPõÚ EzvPøÍ ÁiÁø©UPÄ®.
Or
3 D–5698
(b) Describe various measures of central tendency.
ø©¯¨ ÷£õUQß £À÷ÁÖ |hÁiUøPPøÍ
ÂÁ›UPÄ®.
12. (a) Find an initial basic feasible solution to the

following transportation problem. Using Vogel’s
approximation method.
A1 B1 C1 D1 E1 Supply
A 2 11 10 3 7 4
B 1 4 7 2 1 8
C 3 9 4 8 12 9
Demand 3 3 4 5 6 21
¤ßÁ¸® ÷£õUSÁμzx PnUQØS ÷ÁõPÀì ÷uõμõ¯

•øÓø¯ £¯ß£kzv \õzv¯©õÚ wºøÁ PõsP.
A1 B1 C1 D1 E1 Â{÷¯õP®
A 2 11 10 3 7 4
B 1 4 7 2 1 8
C 3 9 4 8 12 9
÷uøÁ 3 3 4 5 6 21
Or
(b) Illustrate following probability and distributions.
(i) Conditional probability
(ii) Binomial distribution
(iii) Poisson distribution.
¤ßÁ¸® £μÁÀ ©ØÖ® {PÌuPÂøÚ ÂÍUPÄ®
(i) {£¢uøÚ {PÌuPÄ
(ii) D¸Ö¨¦ £μÁÀ
(iii) £õ´åõß £μÁÀ
4 D–5698
13. (a) Explain characteristics of quantitative methods.
AÍÄ •øÓPÎß £s¦PøÍ Â›ÁõP GÊuÄ®.
Or
(b) Explain applications of simulation models.
E¸ÁP¨£kzxuÀ ©õv›°ß £¯ß£õkPøÍ
ÂÍUS[PÒ.
14. (a) Explain M / M / 1 queing model and applications.

M / M /1 Á›ø\÷Põm£õmøh £¯ß£õkPÐhß
ÂÍUPÄ®.
Or
(b) What are the different environments in which
decisions are made?
•iÄPÒ GkUP¨£k® £À÷ÁÖ `ÇÀPÒ GßÚ?
15. (a) Given the following pay off function for each act
a1 and a2
Qa1 = −25 + 40x
Qa 2 = −80 + 29x
(i) Find the break even value of x

(ii) If x = 5 which is the better act?
(iii) If x = 5 what is the regret of the poor
strategy?
(iv) If x = −10 which is the better act?
(v) If x = −10 what is the regret of the poor
strategy?
5 D–5698
a1 ©ØÖ® a2 UPõÚ Fv¯a ö\¯À£õk R÷Ç
öPõkUP¨£mkÒÍx.
Qa1 = −25 + 40x
Qa 2 = −80 + 29x
(i) x ß Cøh©v¨¦ PõsP.

(ii) x = 5 GÛÀ Gx ]Ó¢u ö\¯À?
(iii) x = 5 GÛÀ ÷©õ\©õÚ Ezv Gx?
(iv) x = −10 GÛÀ Gx ]Ó¢u ö\¯À?
(v) x = −10 GÛÀ Gx ÷©õ\©õÚ Ezv?
Or
(b) Consider the problem
Max z = 2x 2 − 5x 3
Subject to
x1 + x 3 ≤ 2
2x1 + x 2 + 6x 3 ≤ 6
x1 − x 2 + 3x 3 = 0
x1 , x 2 , x 3 ≥ 0
Write the dual from the standard form.
\©ß£õmøh P¸zvÀ öPõÒP.
AvP£m\® z = 2x 2 − 5x 3
Em£mhx
x1 + x 3 ≤ 2
2x1 + x 2 + 6x 3 ≤ 6
x1 − x 2 + 3x 3 = 0
x1 , x 2 , x 3 ≥ 0
Ç{ø»°¼¸¢x {ø»¯õÚ ÁiÁzvØS GÊuÄ®.
6 D–5698
PART C — (3 × 10 = 30 marks)
16. Explain applications and limitations of quantitative

techniques.
AÍÄ ~m£[PÎß £¯ß£õkPÒ ©ØÖ® Áμ®¦PøÍ
ÂÍUSP.
17. Illustrate areas and utilisation of probability theories in

the business.
ÁoPzvÀ {PÌuPÄ ÷Põm£õkPÎß £SvPÒ ©ØÖ®
£¯ß£õmøh ÂÍUPÄ®.
18. Explain following simulation types

(a) Inventory
(b) Cash
(c) Project.
¤ßÁ¸® E¸ÁP¨£kzxuÀ ÁøPPøÍ ÂÍUSP.
(A) \μUS
(B) £n®
(C) vmh®.
19. A self service store employs one cashier at its counter.

Nine customers arrive on an average every 5 minutes
while the cashier can serve 10 customers in 5 minutes.
Assuming Poisson distribution for arrival rate and
exponential distribution for service time, find
(a) Average number of customers in the system
(b) Average number of customers in the queue
(c) Average time of customer spends in the system
(d) Average time of customer waits before being served.
7 D–5698
J¸ _¯÷\øÁ Pøh Auß PÄsh›À J¸ Põ\õÍøμ¨
£¯ß£kzxQÓx. JÆöÁõ¸ 5 {ªh[PÐUS® \μõ\›¯õP 9
ÁõiUøP¯õÍºPÒ Á¸QÓõºPÒ, Põ\õÍº 5 {ªh[PÎÀ 10
ÁõiUøP¯õÍ¸US ÷\øÁ ö\´¯ •i²®. Á¸øP ÂQu®
£õ´\õß £μÁ¼¾®, ÷\øÁ ÷|μ® AkUSÔ £μÁ¼¾®
Ç¢uõÀ, ¤ßÁ¸ÁÚÁØøÓ Põs
(A) ÁõiUøP¯õÍºPÎß \μõ\› GsoUøP
(B) Á›ø\°À ÇUS® ÁõiUøP¯õÍ›ß GsoUøP
(C) ÁõiUøP¯õÍº ö\»Âk® \μõ\› ÷|μ®
(D) J¸ ÁõiUøP¯õÍº ÷\øÁ ö\´ÁuØS •ß
Põzv¸US® \μõ\› ÷|μ®.
20. Solve by simplex method

Max Z = 3x1 + 2x 2
Subject to
x1 + x 2 ≤ 4
x1 − x 2 ≤ 2
x1 , x 2 ≥ 0
]®¨ÍUì •øÓø¯ £¯ß£kzv wºUPÄ®.

AvP£m\® Z = 3x1 + 2x 2
Em£mhx
x1 + x 2 ≤ 4
x1 − x 2 ≤ 2
x1 , x 2 ≥ 0
——————
8 D–5698
D–5699 Sub. Code
15
DISTANCE EDUCATION
M.B.A.(G)/IB/B&F/CS/PM/HM/HRM/T/EM/RM/TM/LM/
CM/FM/MM/SM/P&OM/Coop. Mgt) DEGREE EXAMINATION,
MAY 2022.
First Semester
FINANCIAL AND MANAGEMENT ACCOUNTING
1. Define management accounting.

÷©»õsø©U PnUQ¯¼ß C»UPn® u¸P
2. Define financial accounting.

{v PnUQ¯À Áøμ¯Ö.
3. What is trail balance?

Ç¨£õ´Ä GßÓõÀ GßÚ?
4. What is depreciation?
÷u´©õÚ® GßÓõÀ GßÚ?
5. What is current ratio?

|h¨¦ ÂQu® GßÓõÀ GßÚ?
6. What is fund flow statement?

{v Jmh AÔUøP GßÓõÀ GßÚ?
7. State any two points of importance of cash flow
statement.
öμõUP Kmh AÔUøP°ß H÷uÝ® Cμsk •UQ¯zxÁzøu
SÔ¨¤kP.
8. Define cost accounting.

AhUPÂø» PnUQ¯ø» Áøμ¯ÖUPÄ®.
9. What does PV ratio indicates?

C»õ£ ÂØ£øÚ ÂQu® Gøu _miPõmkQÓx?
10. What is marginal cost?

CÖv {ø» ö\»Ä GßÓõÀ GßÚ?
11. (a) Discuss the utility of management accounting.

÷©»õsø© PnUQ¯¼ß £¯ß£õkPøÍ ÂÁ›zx
GÊxP.
Or
(b) What are the advantages of double entry system?
Cμmøh £vÄ •øÓ°ß |ßø©PÒ ¯õøÁ?
12. (a) From the following information calculate the profit

during the year 2012.
Rs.
Capital as on 31.12.2012 66,000
Capital as on 01.01.2012 65,000
Drawings during the year 2012 12,000
Additional capital 7,000
2 D–5699
¤ßÁ¸® ÂÁμ[PÎ¼¸¢x 2012&B® BsiÀ Dmi¯
C»õ£zøu PõsP.
¹.
31.12.2012 AßøÓ¯ •uÀ 66,000
01.01.2012 AßøÓ¯ •uÀ 65,000
2012B® BsiÀ Gkzux 12,000
TkuÀ •uÀ 7,000
Or
(b) A machine was purchased for Rs. 2,40,000 on
1.1.2000. This is expected to last for 5 years.
Estimate scrap at the end of five years is Rs. 40,000.
Find out the rate of depreciation under the straight
line method.
1.1.2000 AßÖ ¹. 2,40,000 ©v¨¦ÒÍ J¸ C¯¢vμ®
Áõ[P¨£mhx. Auß £¯ÚÎ¨¦U Põ»® 5 BskPÒ.
Auß CÖv ©v¨¦ ¹. 40,000. ÷|º÷Põmk •øÓ°À
÷u´©õÚ ÂQu® PõsP.
13. (a) Calculate stock turn over ratio :

Rs.
Opening stock 29,000
Closing stock 31,000
Sales 3,00,000
Gross profit ratio 25% on cost.
\μUS _ÇØ] ÂQuzøu PnUQkP :
¹.
öuõhUP \μUQ¸¨¦ 29,000
CÖv \μUQ¸¨¦ 31,000
ÂØ£øÚ 3,00,000
ö©õzu C»õ£® ÂQu® AhUP Âø»°À 25%.
Or
(b) Describe the advantages of funds flow analysis.
{v Kmh £S¨£õ´Âß |ßø©PøÍ ÂÁ›UP.
3 D–5699
14. (a) Reveal the merits of cost accounting.
AhUPÂø»U PnUQ¯¼ß |ßø©PøÍ
öÁÎ¨£kzxP.
Or
(b) Find out EOQ :
Annual usage – 6,000 units
Cost per unit – Rs. 20
Cost of order – Rs. 60
Annual carrying cost of one unit – 10% of inventory
value.
ö£õ¸Íõuõμ Bøn AÍøÁ PnUQkP :
Á¸hõ¢vμ £¯ß£õk – 6000 A»SPÒ
J¸ A»Qß Âø» – ¹. 20
J¸ BønUPõÚ ö\»Ä – ¹. 60
Á¸hõ¢vμ Gkzxaö\À¾® ö\»Ä & J¸ A»QØS &
‰»¨ö£õ¸Ò ©v¨¤À 10%.
15. (a) Find profit from the following data :

Sales – Rs. 80,000; Marginal cost – Rs. 60,000;
Break even point – Rs. 60,000.
¤ßÁ¸® uPÁÀPøÍU öPõsk C»õ£zvøÚ
PnUQkP.
ÂØ£øÚ ¹. 80,000; CÖv {ø» ö\»Ä ¹. 60,000;
C»õ£ |mh©ØÓ {ø» ÂØ£øÚ ¹. 60,000.
Or
(b) Explain the classifications of budget.
vmh¨ £mi¯¼ß ÁøPPøÍ ÂÍUSP.
4 D–5699
16. Distinguish between cost accounting and management

accounting.
AhUP PnUQ¯¾US®, ÷©»õsø© PnUQ¯¾US® EÒÍ
÷ÁÖ£õkPøÍ PõsP.
17. X CO., purchased a plant for Rs. 1,80,000 on 1.1.2003

spend Rs. 20,000 for installation expenses. Depreciation
is to be provided @10% per annum on the diminishing
value method. Prepare plan A/c and depreciation A/c for
three years ending 31.3 every year.
X {Ö©® 1.1.2003 AßÖ {ÖÄÁuØS ¹. 1,80,000
©v¨¦ÒÍ C¯¢vμzøu Áõ[Q¯x. Aøu {ÖÄÁuØS
¹. 20,000 ö\»ÁÈUP¨£mhx. ÷u´©õÚ® Bsk÷uõÖ®
10% SøÓ¢xö\À Ç¨¦ •øÓ°À }UP¨£mhx. Bsk
÷uõÖ® PnUSPÒ ©õºa 31 AßÖ •iUP¨ö£ÖQßÓÚ.
‰ßÖ BskPÐUS C¯¢vμ PnUS ©ØÖ® ÷u´©õÚU
PnUS u¯õº ö\´P.
18. Prepare cash flow statement

Liabilities 2009 2010 Assets 2009 2010
Rs. Rs. Rs. Rs.
Share capital 4,00,000 5,00,000 Cash 60,000 94,000
Trade creditors 1,40,000 90,000 Debtors2,40,000 2,30,000
Profit and loss A/c 20,000 46,000 Stock 1,60,000 1,80,000
Land 1,00,000 1,32,000
5,60,000 6,36,000 5,60,000 6,36,000
öμõUP Kmh AÔUøP u¯õº ö\´P.
ö£õÖ¨¦PÒ 2009 2010 ö\õzxUPÒ 2009 2010
¹. ¹. ¹. ¹.
£[S •uÀ 4,00,000 5,00,000 öμõUP® 60,000 94,000
Â¯õ£õμ PhÜ¢÷uõº 1,40,000 90,000 PhÚõÎPÒ 2,40,000 2,30,000
C»õ£, |mh P/S 20,000 46,000 \μUS 1,60,000 1,80,000
{»® 1,00,000 1,32,000
5,60,000 6,36,000 5,60,000 6,36,000
5 D–5699
19. From the following data you are required to calculate :
(a) PV ratio
(b) BEP
(c) Margin of safety
(d) Sales to earn a profit of Rs. 90,000.
Sales Rs. 2,25,000
Variable cost Rs. 1,12,500
Fixed cost Rs. 67,500.
¤ßÁ¸® Â£μ[PÎ¼¸¢x
(A) C»õ£ ÂØ£øÚ ÂQu®
(B) C»õ£ |mh©ØÓ {ø»¨¦ ¦ÒÎ
(C) £õxPõ¨¦ GÀø»
(D) ¹. 90,000 C»õ£® Dmh ö\´¯ ÷Ási¯ ÂØ£øÚ
BQ¯ÁØøÓ PnUQkP.
ÂØ£øÚ ¹. 2,25,000
©õÖ£k® ö\»ÄPÒ ¹. 1,12,500
{ø» ö\»ÄPÒ ¹.67,500.
20. What is sales budget? How is it prepared?

ÂØ£øÚz vmh® GßÓõÀ GßÚ? Ax GÆÁõÖ
u¯õ›UP¨£kQÓx.
————————
6 D–5699
D–5700 Sub. Code
21
DISTANCE EDUCATION
COMMON FOR
M.B.A.(G)/IB/B&F/CS/PM/HM/HRM/T/EM/RM/TM/LM/CM/
FM/MM/SM/P&OM/Coop Mgt. DEGREE EXAMINATION,
MAY 2022.
Second Semester
RESEARCH METHODS
1. What is a search engine?

÷uhÀ C¯¢vμ® GßÓõÀ GßÚ?
2. What is research problem?

Bμõá] ]UPÀ GßÓõÀ GßÚ?
3. What are unstructured interview?

Pmhø©UP¨£hõu ÷|ºPõnÀ GßÓõÀ GßÚ?
4. What is a sampling frame?

©õv› \mhP® GßÓõÀ GßÚ?
5. Define primary data.

©õv› uμÄ Áøμ¯ÖUP.
6. What is longitudinal research design?
}Í©õÚ Bμõá] ÁiÁø©¨¦ GßÓõÀ GßÚ?
7. What is a pre-test?
•ß ÷\õuøÚ GßÓõÀ GßÚ?
8. What is graphic rating scale?

QμõL¤U ©v¨¥mk AÍÄ GßÓõÀ GßÚ?
9. Define pictogram.
¤U÷hõQμõ® Áøμ¯ÖUP.
10. What is citation?

÷©Ø÷PõÒ GßÓõÀ GßÚ?
11. (a) List the steps in the research process.

Bμõá] ö\¯À£õmiß £iPøÍ £mi¯¼kP.
Or
(b) State the advantages of online research.
Bßø»ß Bμõá]°ß |ßø©PøÍ GÊxP.
12. (a) Differentiate between census method and sampling

method.
•Êø©z öuõSv Po¨¦ •øÓ ©ØÖ® ©õv› •øÓUS
Cøh°»õÚ ÷ÁÖ£õmøh GÊxP.
Or
2 D–5700
(b) Explain the ways to reduce non-sampling errors.
©õv› AÀ»õu ¤øÇPøÍ SøÓ¨£uØPõÚ ÁÈPøÍ
ÂÍUSP.
13. (a) State the purpose of pre-testing the questionnaires.

ÂÚõ¨ £mi¯ø» •ßTmi÷¯ ÷\õuøÚ ö\´Áuß
÷|õUPzøu GÊxP.
Or
(b) What are the types of schedule? Explain.
AmhÁøn ÁøPPÒ ¯õøÁ? ÂÍUSP.
14. (a) Describe the use of cluster analysis.

öPõzx £S¨£õ´Âß £¯ß£õmøh ÂÁ›UP.
Or
(b) State the guidelines for making a valid
interpretation.
\›¯õÚ ÂÍUP® AÎ¨£uØPõÚ ÁÈPõmkuÀPøÍ
GÊxP.
15. (a) What are the procedures for hypothesis testing?

Explain.
P¸x÷PõÒ ÷\õuøÚUPõÚ |øh•øÓPÒ GßÚ?
ÂÍUSP.
Or
(b) Explain inductive and deductive reasoning in detail.
yshÀ ©ØÖ® x¨£Ô²® £SzuÔøÁ Â›ÁõP
ÂÍUSP.
3 D–5700
16. Examine how the research problem is identified, selected

and formulated.
Bμõá] ]UPÀ GÆÁõÖ Aøh¯õÍ® Põn¨£kQÓx,
÷uº¢öukUP¨£kQÓx ©ØÖ® ÁiÁø©UP¨£kQÓx Gß£øu
ÂÁ›UP.
17. Examine the types and techniques of the observation

method.
PÁÛ¨¦ •øÓ°ß ÁøPPÒ ©ØÖ® ~m£[PøÍ Bμõ´P.
18. Explain the types of measurement scale with suitable

example.
AÍÃmk AÍÂß ÁøPPøÍ ö£õ¸zu©õÚ
GkzxUPõmkhß ÂÍUSP.
19. Describe the various contents of a research report.

J¸ Bμõá] AÔUøP°ß £À÷ÁÖ EÒÍhUP[PøÍ
ÂÁ›UP.
20. What are the problems related to classification of data?

Discuss.
uμÂß ÁøP¨£õk öuõhº£õÚ ]UPÀPÒ ¯õøÁ?
P»¢xøμ¯õkP.
————————
4 D–5700
D–5701 Sub. Code
22
DISTANCE EDUCATION
COMMON FOR M.B.A. (G)/IB/B&F/

CS/PM/HM/HRM/T/EM/RM/TM/LM/CM/FM/MM/SM/
P & OM/Coop. Mgt. DEGREE EXAMINATION, MAY 2022.
Second Semester
BUSINESS ENVIRONMENT
PART A — (10 × 2 = 20 marks)
1. Define Business Environment.

ÁoP `Ì{ø» Áøμ¯ÖUPÄ®.
2. What are the objectives of Macro Economics?

÷£μÍÄ ö£õ¸Íõuõμzvß SÔU÷PõÒPÒ ¯õøÁ?
3. List down the two major functions of the Government.

Aμ]ß Cμsk •UQ¯ £oPøÍ £mi¯¼kP.
4. Write a brief note on the advantages of Public Sector.

ö£õxzxøÓ°ß |ßø©PÒ SÔzx SÔ¨¦ ÁøμP.
5. Define GDP.
GDP I Áøμ¯ÖUP.
6. State the features of Inflation.
£nÃUPzvß £s¦PøÍ ÂÍUSP.
7. List down the key functions of quality policy.

uμU ÷Põm£õkPÎß ö\¯À£õkPøÍ £mi¯¼kP.
8. What is known as Fiscal Deficit?

{v¨ £ØÓõUSøÓ GßÓõÀ GßÚ?
9. What are the advantages of globalization?

E»P©¯©õUP¼ß |ßø©PÒ ¯õøÁ?
10. Write a brief note on clean energy.

y¯ BØÓÀ SÔzx ]Ö SÔ¨¦ ÁøμP.
PART B — (5 × 5 = 25 marks)
11. (a) Explain the constituents of Business environment.

ÁoP `Ç¼ß •UQ¯ TÖPÒ SÔzx ÂÁ›UPÄ®.
Or
(b) Write a detailed note on ‘Industrial’ development in
India.
C¢v¯õÂÀ öuõÈÀ ÁÍºa]°øÚ SÔzx J¸
Â›ÁõÚ Pmkøμ GÊxP.
12. (a) Discuss the objective and tools of monetary policy.

£nÂ¯À öPõÒøP°ß SÔU÷PõÒPÒ ©ØÖ® P¸ÂPÒ
SÔzx ÂÁ›UPÄ®.
Or
2 D–5701
(b) Explain the merits and limitations of export and
import policy.
HØÖ©v ©ØÖ® CÓUS©v öPõÒøP°ß |ßø© ©ØÖ®
wø©PøÍ ÂÍUPÄ®.
13. (a) Discuss the need and importance of Social security

measures.
\‰P £õxPõ¨¦ |hÁiUøPPÎß ÷uøÁ ©ØÖ®
•UQ¯zxÁzøu Â›ÁõUSP.
Or
(b) Write a detailed note on the significance of
Government Budget.
Aμ\õ[Pzvß {v vmhªku¼ß AÁ]¯® SÔzx
Â›ÁõÚ SÔ¨¦ GÊuÄ®.
14. (a) Explain the Technology Development phases in

India.
C¢v¯õÂß öuõÈÀ~m£ ÁÍºa]°ß {ø»PÒ SÔzx
Â›ÁõP ÂÍUPÄ®.
Or
(b) Discuss the steps involved in incorporation of a
business.
J¸ öuõÈÀ öuõh[SÁuØPõÚ £i{ø»PøÍ
ÂÁõvUPÄ®.
15. (a) Define Carbon foot print. Explain its importance.

Põº£ß ÁÈzuh® SÔ¨¦ ÁøμP. Auß
•UQ¯zxÁzøu ÂÍUPÄ®.
Or
(b) Explain the functions of WTO.
WTO Âß £oPøÍ ÂÍUPÄ®.
3 D–5701
PART C — (3 × 10 = 30 marks)
16. Explain the PESTEL environments in detail with

appropriate examples.
PESTEL öuõÈÀ `Ì{ø»U PõμoPÒ SÔzx \›¯õÚ
Euõμn[PÐhß Â›ÁõP ÂÍUPÄ®.
17. Enumerate the current Global Trade and Investment

Environment with apt statistical facts and figures.
uØ÷£õxÒÍ E»P öuõÈÀ ©ØÖ® •u½kPÒ SÔzx \›¯õÚ
¦ÒÎ°¯À uμÄP÷Íõk Â›ÁõP ÂÍUPÄ®.
18. Discuss the different taxes with its features, merits and
implication in the current Indian Business Environment.
C¢v¯ öuõÈÀ `Ì{ø»°À uØ÷£õx ö\¯À£õmiÀ EÒÍ
£À÷ÁÖ Á›PÒ, AÁØÔß Snõv\¯[PÒ, |ßø©PÒ ©ØÖ®
Auß uõUP[PøÍ Â›ÁõP ÂÁõvUPÄ®.
19. Explain the concept of Industrial Licensing and its

implications in Business environment.
öuõÈÀ E›©[PÎß P¸zx¸øÁ ÂÍUSP ©ØÖ®
AuÝøh¯ ö\¯À uõUP® öuõÈÀ {ÖÁÚ `Ç¼À GÆÁõÖ
EÒÍx Gß£øu Â›ÁõP ÂÍUPÄ®.
20. Discuss the genesis and growth story of LPG and its
impact on business growth in India.
C¢v¯õÂÀ uõμõÍ©¯©õUPÀ, uÛ¯õº©¯©õUPÀ ©ØÖ®
E»P©¯©õUPÀ Bμ®¤zu `Ì{ø» ©ØÖ® AuÚõÀ
öuõÈÀxøÓ ÁÍºa]°À HØ£mh uõUP® SÔzx Â›ÁõP
ÂÁõvUPÄ®.
————————
4 D–5701
D–5702 Sub. Code
23
DISTANCE EDUCATION
COMMON FOR M.B.A. (G)/IB/B & F/CS/PM/HM/HRM/

T/EM/RM/TM/LM/CM/FM/MM/SM/P & OM/
Coop. Mgt. DEGREE EXAMINATION, MAY 2022.
Second Semester
BUSINESS LAWS
1. What is an Express Contract?

öÁÎ¨£øh¯õÚ J¨£¢u® GßÓõÀ GßÚ?
2. List down the persons who are disqualified from

contracting.
J¨£¢u® ö\´¯z uSv°À»õu |£ºPøÍ¨ £mi¯¼kP.
3. What are the types of mistake of fact?

Esø© \õº¢u ¤øÇPÎß ÁøPPÒ ¯õøÁ?
4. What is gratuitous bailment?

øP©õØÓ J¨£øhÄ GßÓõÀ GßÚ?
5. How is sale different from hire purchase?

ÂØ£øÚ, uÁønU öPõÒ•u¼¼¸¢x G[VÚ®
÷ÁÖ£kQßÓx?
6. What is bill of lading?
P¨£À \μUS¨ £mi¯À GßÓõÀ GßÚ?
7. What constitutes material alteration?

P¸{ø»z v¸zu® GÁØøÓ EÒÍhUSQÓx?
8. State the doctrine of Subrogation in insurance.

Põ¨¥miÀ £ØÖ›ø© ©õØÕmkU ÷Põm£õmøhU TÖP.
9. What is the liability of an incoming partner in a

partnership firm?
J¸ Tmhõsø© {ÖÁÚzvÀ EÒÁ¸® Tmhõsø©¯›ß
ö£õÖ¨¦ GßÚ?
10. What is an unlimited company?

Áμ®¤»õ {Ö©® GßÓõÀ GßÚ?
11. (a) What are the legal rules regarding valid

acceptance?
ö\À¾£i¯õS® HØ¤ß \mh® \õº ÂvPÒ ¯õøÁ?
Or
(b) Distinguish between Coercion and undue inference.
ÁØ¦ÖzuÀ ©ØÖ® uPõ{ø» ÁØ¦ÖzuÀ ÷ÁÖ£kzxP.
12. (a) What is continuing guarantee? When it can be

revoked?
öuõhº ö£õÖ¨¦Öv GßÓõÀ GßÚ? Aøu G¨ö£õÊx
μzx ö\´¯»õ®?
Or
2 D–5702
(b) What are the duties of the bailor?
J¨£øhÄ ö\´÷Áõ›ß Phø©PÒ ¯õøÁ?
13. (a) What are the modes of fixing the Price per Sale of
Goods Act, 1930?
ö£õ¸ÒPÎß ÂØ£øÚa \mh® 1930 Cß £i Âø»
{ºn°US® •øÓPÒ ¯õøÁ?
Or
(b) Point out the characteristics of bill of lading.
P¨£À \μUS¨ £mi¯¼ß £s¦PøÍ _miUPõmkP.
14. (a) How does a bill of exchange differ from a promissory

note?
J¸ ©õØÖ Esi¯À PhÝÖv BÁnzv¼¸¢x
G[VÚ® ÷ÁÖ£kQßÓx?
Or
(b) When does a life insurance policy acquires
surrender value?
J¸ B²Ò Põ¨¥mk BÁn® J¨¦Â¨¦ ©v¨ø£
G¨ö£õÊx ö£ÖQÓx?
15. (a) Explain the doctrine of ultravires.

AvPõμ «ÓÀ ÷Põm£õmøh ÂÍUSP.
Or
(b) Explain the rules of Supremacy of majority of
shareholders.
ö£¸®£õßø©¨ £[SuõμºPÒ ÷©»vPõμ Âv°øÚ
ÂÍUSP.
3 D–5702
16. Explain the different circumstances of discharging a

contract by mutual agreement.
J¸ J¨£¢u® £μì£μ Ehß£iUøP ‰»® •iUP¨£k®
£À÷ÁÖ `Ì{ø»PøÍ ÂÍUSP.
17. Describe the implied conditions in a contract of sale.

J¸ ÂØ£øÚ J¨£¢uzvÀ EÒÍ ©øÓ•P {£¢uøÚPøÍ
ÂÁ›UP.
18. Explain the liabilities of the railway administration.

Cμ°À÷Á {ºÁõPzvß ö£õÖ¨¦PøÍ ÂÍUSP.
19. Bring out the consequences of dissolution of a

Partnership.
J¸ Tmhõsø© {ÖÁÚ® Pø»UP¨£kÁuß
¤ßÂøÍÄPøÍ öÁÎUöPõnºP.
20. Examine the requisites of a valid meeting as per the

Companies Act.
{Ö©a \mhzvß RÌ J¸ HØPU Ti¯ Tmhzvß
Azv¯õÁ]¯U TÖPÒ ¯õøÁ?
————————
4 D–5702
D–5703 Sub. Code
24
DISTANCE EDUCATION
COMMON FOR M.B.A. (G) / IB / B & F / CS / PM / HM / HRM /

T / EM / RM / TM / LM / CM / FM / MM / SM / P & OM /
Coop. Mgt. DEGREE EXAMINATION, MAY 2022.
Second Semester
MANAGEMENT INFORMATION SYSTEM
PART A — (10 × 2 = 20 marks)
1. Define information.
uPÁÀ £ØÔ Áøμ¯ÖUP.
2. Define Management Information System.

÷©»õsø© uPÁÀ JÊ[S•øÓ £ØÔ Áøμ¯ÖUP.
3. What is coding?
SÔ±mk •øÓ GßÓõÀ GßÚ?
4. What is Decision support system?

•iÄ BuμÄ Aø©¨¦ GßÓõÀ GßÚ?
5. Write a note on electronic bulletin board system.

ªßÚqz uPÁÀ £»øP £ØÔ J¸ SÔ¨¦ ÁøμP.
6. Define computer network.

ö©ßö£õÔ Áø»¤ßÚÀ £ØÔ Áøμ¯ÖUP.
7. What are the uses of E-mail?
ªß Ag\¼ß £¯ßPÒ ¯õøÁ?
8. Write a note on Local Area Network.

EÒÑº £Sv Áø»¨ ¤ßÚÀ £ØÔ J¸ SÔ¨¦ ÁøμP.
9. Write a note on communication Area Network.

uPÁÀ öuõhº¦ Áø»¤ßÚÀ £Sv £ØÔ J¸ SÔ¨¦ ÁøμP.
10. What is Electronic Data Interchange?

ªßuμÄ £›©õØÓ® GßÓõÀ GßÚ?
PART B — (5 × 5 = 25 marks)
11. (a) What are the characteristics of MIS?

÷©»õsø© uPÁÀ JÊ[S•øÓ°ß ]Ó¨£®\[PÒ
¯õøÁ?
Or
(b) Describe the components of a computer system.
PoÛ Aø©¨¤ß TÖPøÍ ÂÁ›UP.
12. (a) What are the components of management

information system?
÷©»õsø© uPÁÀ JÊ[S•øÓ°ß TÖPÒ ¯õøÁ?
Or
(b) What are the characteristics of decision support
system?
•iÄ BuμÄ Aø©¨¤ß ]Ó¨£®\[PÒ ¯õøÁ?
2 D–5703
13. (a) Explain Wide Area Network.
AP»¨ £Sv Áø»¨¤ßÚÀ £ØÔ ÂÍUSP.
Or
(b) What are the differences between Internet and
Website?
Cøn¯® ©ØÖ® Cøn¯uÍzvß ÷ÁÖ£õkPÒ
¯õøÁ?
14. (a) Elaborate the role of computers in MIS.

÷©»õsø© uPÁÀ JÊ[S•øÓ°ß Po¨ö£õÔ°ß
£[QøÚ ÂÍUSP.
Or
(b) Explain Client / Server computing.
PoÛ Áõ[Q & ÁÇ[Q £¯ß£kzxuø»¨ £ØÔ
ÂÍUSP.
15. (a) What are the applications of EDI?

ªßuμÄ £›©õØÓzvß £¯ß£õkPÒ ¯õøÁ?
Or
(b) How the software engineering qualities can be
assured in life?
ÁõÌÂÀ ö©ßö£õÔ ö£õÔ°¯À uμÄPøÍ GÆÁõÖ
EÖvö\´¯¨£hTk®?
PART C — (3 × 10 = 30 marks)
16. Describe the relationship between MIS and Decision

Support system.
÷©»õsø© uPÁÀ JÊ[S•øÓ ©ØÖ® •iÄ Buõμ
Aø©¨¤ØPõÚ EÓÄ•øÓø¯ ÂÁ›UP.
3 D–5703
17. Explain the structure of MIS for a service industry.
÷©»õsø© uPÁÀ JÊ[S•øÓ°ß Pmhø©¨ø£ ÷\øÁz
öuõÈ¼À ÂÍUSP.
18. Explain in detail Enterprises Resources Planning system.

{ÖÁÚ ÁÍ vmhªkuÀ JÊ[S•øÓ°øÚ Â›ÁõP
ÂÍUSP.
19. What are the applications of Internet and website

management?
Cøn¯® ©ØÖ® Cøn¯uÍ ÷©»õsø©°ß £¯ß£õkPÒ
¯õøÁ?
20. “E -Commerce occupies the world” – Discuss.

“ªßÛ¯À ÁºzuP® E»øP `Ì¢xÒÍx” & ÂÁõvUP.
————————
4 D–5703
D–5704 Sub. Code
25
DISTANCE EDUCATION
COMMON FOR M.B.A.(G)/IB/

B&F/CS/PM/HM/HRM/T/EM/RM/TM/LM/CM/FM/MM/SM/
P&OM/Coop.Mgt. DEGREE EXAMINATION, MAY 2022.
Second Semester
HUMAN RESOURCE MANAGEMENT
(CBCS 2018 – 2019 Academic year onwards)
1. What is known as job specification?
÷Áø» ÂÁμU SÔ¨¦ GßÓõÀ GßÚ?
2. Define HRM.
©ÛuÁÍ ÷©»õsø©ø¯ Áøμ¯Ö.
3. List down the merits of job analysis.
÷Áø» £S¨£õ´Âß |ßø©PøÍ £mi¯¼kP.
4. Note down the merits of on the job training.
£o\õº £°Ø]°ß Põμn©õP HØ£k® |ßø©PøÍ

SÔ¨¤kP.
5. What are the objectives of online application?
Cøn¯ÁÈ Âsn¨£zvß SÔU÷PõÒPÒ ¯õøÁ?
6. What is known as fringe benefits?
E£›a \¾øPPÒ GßÓõÀ GßÚ?
7. What is job rotation?
£o _ÇØ] GßÓõÀ GßÚ?
8. What is known as labour attrition?
£o¯õÍº Â»PÀ GßÓõÀ GßÚ?
9. What is personnel audit?
£o¯õÍº uoUøP GßÓõÀ GßÚ?
10. Define collective bargaining.
Tmk ÷£μ®&Áøμ¯Ö.
Answer ALL questions choosing either (a) or (b).
11. (a) Discuss the evolution of human resource

management.
©ÛuÁÍ ÷©»õsø©°ß £›nõ© ÁÍºa] SÔzx

ÂÁõvUPÄ®.
Or
(b) Discuss the objectives of HRM models.
©ÛuÁÍ ÷©»õsø©°ß £À÷ÁÖ ©õv›°ß

÷|õUP[PøÍ ÂÁõvUPÄ®.
2 D–5704
12. (a) Define job description. Note down its need.
÷Áø» {ºn¯® ö\úÀ&Áøμ¯Ö. Auß ÷uøÁ

SÔzx ]Ö SÔ¨¦ ÁøμP.
Or
(b) Discuss the significance of building employee

commitment.
FÈ¯ºPÎß Aº¨£o¨¦ ÁÍº¨£vß

•UQ¯zxÁzøu ÂÁõvUPÄ®.
13. (a) Discuss the different types of tests with its

objectives.
÷Áø» ÷uºÄPÎß £À÷ÁÖ ÁøPPøÍ²® ©ØÖ®

Auß ÷|õUP[PøÍ²® ÂÁõvUPÄ®.
Or
(b) Explain the off the job development techniques used

to develop HR in an organisation.
÷Áø»US A¨£õØ£mh ÷©®£õmk ÁøPPøÍU

öPõsk ©ÛuÁÍ ÷©®£õmøh {ÖÁÚzvÀ ÁÍº¨£x
SÔzx ÂÍUSP.
14. (a) Distinguish between wages and salary.
T¼ ©ØÖ® \®£Í® ÷ÁÖ£kzxP.
Or
(b) Discuss the implications of employee retention

strategies.
÷Áø»¯õmPøÍ uUPøÁ¨£uØPõÚ EzvPÎß

uõUPzøu ÂÍUSP.
3 D–5704
15. (a) Explain the significance of promotion.
£o E¯ºÂß •UQ¯zxÁzøu ÂÍUSP.
Or
(b) Write a detailed note on worker participation in
management.
{ºÁõPzvÀ FÈ¯ºPÎß £[öPk¨ø£ SÔzx Â›ÁõP
GÊuÄ®.
16. Explain the personnel policy and its key characteristics
with examples.
£o¯õÍº öPõÒøP £ØÔ²® Auß •UQ¯ £s¦
|»ßPøÍ²® Euõμnzxhß ÂÍUSP.
17. Explain the key considerations in conducting the
interviews in an effective manner.
÷|º•P ÷uºÂøÚ ]Ó¨¦Ó ö\¯À£kzu ö\´¯ ÷Ási¯
•UQ¯ TÖPøÍ ÂÍUSP.
18. Discuss suitable training methods for operatives and
supervisors. Give examples.
÷©»õsø© FÈ¯º ©ØÖ® PsPõo¨£õÍºPÐUPõÚ uS¢u
£°Ø] •øÓø¯ Euõμnzxhß ÂÍUSP.
19. Examine the causes and consequences of labour attrition.
öuõÈ»õÍº Â»Su¾UPõÚ Põμn[PÒ ©ØÖ® ÂøÍÄPøÍ
Bμõ²[PÒ.
20. Explain any five employee welfare measures to be
implemented in an organisation.
J¸ {ÖÁÚzvÀ ö\¯À£kzu¨£h ÷Ási¯ I¢x £o¯õÍº
|» |hÁiUøPPøÍ ÂÍUS[PÒ.
–––––––––––––––
4 D–5704
D–5705 Sub. Code
31
DISTANCE EDUCATION
Common for M.B.A. (G)/IB/B&F/CS/PM/HM/HRM/T/

EM/RM/TM/LM/CM/FM/MM/SM/P&OM/Coop.Mgt) DEGREE
Third Semester
MARKETING MANAGEMENT
1. What is market?
\¢øu GßÓõÀ GßÚ?
2. What is marketing mix?

\¢øu°køP P»øÁ GßÓõÀ GßÚ?
3. What are consumer goods?

~Pº÷Áõº ö£õ¸ÒPÒ GßÓõÀ GßÚ?
4. Define market segmentation.

\¢øu £S¨¦ – Áøμ¯øÓ u¸P.
5. What is cost plus pricing?
AhUPÂø» ¤Íì Âø»°køP GßÓõÀ GßÚ?

6. Who is a retailer?
]À»øÓ ÂØ£øÚ¯õÍº Gß£Áº ¯õº?
7. What is personal selling?

uÛ |£º ÂØ£øÚ GßÓõÀ GßÚ?
8. Who is a creative salesman?

BUP §ºÁ•ÒÍ ÂØ£øÚ¯õÍº Gß£Áº ¯õº?
9. What is sales promotion?

ÂØ£øÚ ÷©®£õk GßÓõÀ GßÚ?
10. What are the objectives of advertising?

ÂÍ®£μzvß ÷|õUP[PÒ ¯õøÁ?
11. (a) Distinguish between marketing and selling.

\¢øu°køP ©ØÖ® ÂØ£øÚ ö\úÀ – ÷ÁÖ£kzxP.
Or
(b) Explain the functions of marketing management.
\¢øu°køP ÷©»õsø©°ß £oPøÍ ÂÁ›.
12. (a) Explain the factors influencing consumer behaviour.

~Pº÷Áõº |hzøu÷¯ £õvUS® PõμoPøÍ ÂÁ›.
Or
(b) Explain the different stages in new product
development.
¦x¨ö£õ¸Ò ÁÍºa]°ß £À÷ÁÖ {ø»PøÍ ÂÁ›.
2 D–5705
13. (a) Discuss the various pricing strategies.
£À÷ÁÖ Âø»°køP EzvPÒ ÂÁõvUP.
Or
(b) Describe the process of personal selling.
uÛ|£º ÂØ£øÚa ö\¯À•øÓø¯ ÂÁ›UP.
14. (a) Explain about any five methods of sales promotion.

ÂØ£øÚ ÷©®£õmkUS £¯ß£k® H÷uÝ® I¢x
•øÓPøÍ ÂÁ›.
Or
(b) Explain the kinds of middle men.
Cøh{ø» •PÁºPÎß ÁøPPøÍ ÂÁ›.
15. (a) Explain the advantages of advertising.

ÂÍ®£μzvß £¯ßPøÍ ÂÁ›.
Or
(b) Describe the qualities of a successful sales man.
öÁØÔPμ©õÚ ÂØ£øÚ¨ ¤›v{v°ß uSvPøÍ
ÂÁ›.
16. Explain the principles of marketing management.

\¢øu°køP ÷©»õsø©z uzxÁ[PøÍ ÂÁ›.
17. Describe the bases of market segmentation.

\¢øu¨ £S¨¤ß Aiz uÍ[PøÍ ÂÁ›.
3 D–5705
18. Explain the stages of product life cycle.
ö£õ¸Ò B²Ò _ÇØ]°ß £À÷ÁÖ {ø»PøÍ ÂÍUSP.
19. Elaborate the factors that decide the price of the product.
J¸ ö£õ¸Îß Âø»ø¯ {ºn°US® PõμoPøÍ ÂÁ›.
20. Explain the methods of retailing.

]À»øÓ ÂØ£øÚ •øÓPøÍ ÂÁ›.
————————
4 D–5705
D–5706 Sub. Code
32
DISTANCE EDUCATION
Common for M.B.A. (G)/

IB/B&F/CS/PM/HM/HRM/T/EM/RM/TM/LM/CM/FM/MM/SM/
P & OM/CO-OP. Mgt) DEGREE EXAMINATION,
MAY 2022.
Third Semester
FINANCIAL MANAGEMENT
(CBCS 2018 – 2019 Academic year onwards)
Answer ALL the questions.
1. What is financial management?

{v ÷©»õsø© GßÓõÀ GßÚ?
2. Define the term risk.

Chº GßÓ ö\õÀ¾US C»UPn® u¸P.
3. State any two features of capital budgeting.

‰»uÚ vmhzvß HuõÁx Cμsk C¯À¦PøÍ TÖP.
4. What is cost of capital?

‰»uÚ AhUP® GßÓõÀ GßÚ?
5. What do you mean by optimum capital structure?

Ezu© AÍÄ ‰»uÚ Aø©¨ø£ £ØÔ }Âº AÔÁx ¯õx?
6. What is meant by international capital market
£ßÚõmk ‰»uÚ \¢øu GßÓõÀ GßÚ?
7. What is tax incentive?
Á› FUPzöuõøP GßÓõÀ GßÚ?
8. Define the term working capital.
|h¨¦ •uÀ GßÓ ö\õÀ¾US ÁøμÂ»UPn® u¸P.
9. What is meant by tax evasion?
Á› uÂº¨¦ GßÓõÀ GßÚ?
10. What do you mean by inventory management?
\μUS ÷©»õsø© £ØÔ }Âº AÔÁx ¯õx?
11. (a) Explain the objectives of financial management.
{v ÷©»õsø©°ß ÷|õUP[PøÍ ÂÍUSP.
Or
(b) Explain the relationship between “Risk and return”.
Chº ©ØÖ® Á¸Áõ´ Cøh÷¯ EÒÍ öuõhº¦PøÍ

ÂÍUSP.
12. (a) Explain the factors determining cost of capital.
‰»uÚ AhUPzøu {ºn°US® PõμoPøÍ ÂÍUSP.
Or
2 D–5706
(b) What are the factors be kept in mind while
determining the capital structure of a firm?
‰»uÚ Aø©¨ø£ {ºn°US® ÷£õx ©ÚvÀ øÁUP

÷Ási¯ PõμoPÒ ¯õøÁ?
13. (a) What are the merits of IRR method?
AP ÂøÍÄ Ãu •øÓ°ß |ßø©PÒ ¯õøÁ?
Or
(b) What are the demerits of payback period?
•uÀ «m¦ Põ» •øÓ°ß wø©PÒ ¯õøÁ?
14. (a) Explain the objectives of working capital

management.
|h¨¦ ‰»uÚ ÷©»õsø©°ß ÷|õUP[PøÍ ÂÍUSP.
Or
(b) Explain the cost associated with maintaining the

receivables.
PhÚõÍºPøÍ ÷©»õsø© ö\´ÁuØS BS®

ö\»ÄPøÍ ÂÍUSP.
15. (a) Explain the objectives of cash management.
öμõUP ÷©»õsø©°ß ÷|õUP[PøÍ ÂÍUSP.
Or
(b) Explain the assumptions and implications of

Gordon's dividend model.
Gordon's
AÁºPÐøh¯ C»õ£ DÄ ©õv›°ß
AÝ©õÚ[PÒ ©ØÖ® uõUP[PøÍ ÂÍUSP.
3 D–5706
16. Explain the net operating approach to capital structure.

{Pμ |øh•øÓ Á¸Áõ´ ÷Põm£õk •øÓ°À ‰»uÚ
Aø©¨ø£ £ØÔ ÂÍUSP.
17. Discuss the NPV method of evaluation of investment

projects.
•u½kPÎß vmhzøu ©v¨¥k ö\´ÁvÀ Net present
value •øÓø¯ £ØÔ ÂÁõv.
18. Describe the risks and cost of holding inventory.

\μUS Ç¨¦ øÁ¨£uõÀ HØ£hUTi¯ ChºPÒ ©ØÖ®
ö\»ÂÚ[PÒ £ØÔ ÂÁ›.
19. Explain the methods of forecasting the working capital

requirements of a firm.
|h¨¦ •u¼ß ÷uøÁPøÍ •ß B´Ä ö\´²® •øÓPøÍ
ÂÍUSP.
20. Discuss the different factors that influence the dividend

policy of a firm.
J¸ {ÖÁÚzvß £[Põuõ¯U öPõÒøP°øÚ {ºn°US®
£À÷ÁÖ PõμoPøÍ¨ £ØÔ ÂÁõv.
–––––––––––––––
4 D–5706
D–5707 Sub. Code
31733A1
DISTANCE EDUCATION
M.B.A.(General) DEGREE EXAMINATION, MAY 2022.
Third Semester
INDUSTRIAL RELATIONS MANAGEMENT
1. List down two key features of Indian constitutions.
C¢v¯ Aμ]¯»ø©¨¤ß Cμsk •UQ¯ A®\[PøÍ

£mi¯¼kP.
2. Define labour.
öuõÈ»õÍº & Áøμ¯Ö.

3. What are the objectives of trade union?
öuõÈØ \[Pzvß ÷|õUP[PÒ ¯õøÁ?

4. Write a brief note on ILO.
ILO SÔzx ]Ö SÔ¨¦ ÁøμP.
5. What is known as welfare fund?
|»{v GßÓõÀ GßÚ?

6. Define industrial relations.
öuõÈÀxøÓ EÓÄPÒ & Áøμ¯Ö.

7. List down the functions of works committee.
£o SÊÂß ÷Áø»PøÍ £mi¯¼kP.
8. What is known as voluntary arbitration?

ußÚõºÁ |k{ø» GßÓõÀ GßÚ?
9. Distinguish between lockout and strike.

{ÖÁÚ Aøh¨¦ ©ØÖ® ÷Áø» {Özu® ÷ÁÖ£kzxP.
10. Write a brief note on KPO.

KPO SÔzx ]Ö SÔ¨¦ ÁøμP.
11. (a) Explain the directive principles of state policy.

Aμ]ß ÷|μi öPõÒøPPÒ SÔzx Aμ]¯»ø©¨¦
\mhzvÀ EÒÍÁØøÓ ÂÍUPÄ®.
Or
(b) Describe the genesis of labour movement in India.
EøÇ¨£õÍº C¯UP ÷uõØÓ® C¢v¯õÂÀ ÁÍº¢ux
12. (a) What are the objectives and functions of labour

machinery?
öuõÈ»õÍº Aø©¨¦PÎß ÷|õUP[PÒ ©ØÖ® £oPÒ
¯õøÁ?
Or
(b) Explain any two types of negotiations with its
objectives.
H÷uÝ® Cμsk ÷£a_Áõºzøu ÁøPPÒ SÔzx®
©ØÖ® Auß ÷|õUP[PøÍ²® ÂÍUSP.
2 D–5707
13. (a) Discuss the social obligations of the industry.
öuõÈÀPÎß \‰P Phø©PøÍ ÂÍUPÄ®.
Or
(b) Write a detailed note on grievance procedures.
SøÓ÷Pm¦ •øÓ°À EÒÍ |øh•øÓPÒ SÔzx
ÂÁ›UPÄ®.
14. (a) Enumerate the collective bargaining with its merits.

Tmk ÷£μzvß A®\[PÒ ©ØÖ® |ßø©PøÍ
ÂÁ›UPÄ®.
Or
(b) Write a detailed note on employee safety
programmes.
EøÇ¨£õÍº £õxPõ¨¦ {μÀPÒ SÔzx Â›ÁõP
GÊuÄ®.
15. (a) Discuss the need and significance of house journals

in a firm.
J¸ {ÖÁÚzvÀ AP \g]øPPÎß ÷uøÁ ©ØÖ®
•UQ¯zxÁzøu ÂÁ›UPÄ®.
Or
(b) Describe the key labour challenges involved in
agriculture sector in India.
C¢v¯ ÷ÁÍõs xøÓ°À EÒÍ öuõÈ»õÍºPÐUPõÚ
\ÁõÀPÒ SÔzx ÂÁõvUPÄ®.
16. Discuss the concept of international labour movement

with its genesis.
E»P öuõÈ»õÍº C¯UPzvß ÷uõØÓ® ©ØÖ® ÁÍºa] SÔzx
Â›ÁõP ÂÍUPÄ®.
3 D–5707
17. State the statutory welfare measures in the labour laws
with suitable examples.
\mh¨£i¯õÚ öuõÈ»õÍº |»ßPøÍ SÔzx C¢v¯ öuõÈÀ
\mh[PÎÀ EÒÍÁÚÁØøÓ Â›ÁõP GkzxUPõmhÄ®.
\›¯õÚ Euõμn[PøÍ²® u¸P.
18. Define wage boards. Explain its key components and

reporting system.
Fv¯&Áøμ¯Ö. AuÝøh¯ •UQ¯ TÖPøÍ²® ©ØÖ®
AÔUøPPøÍ²® SÔzx ÂÍUPÄ®.
19. Discuss the education and training mechanisms stated in

labour laws and machinery with its significance by citing
appropriate illustrations.
öuõÈ»õÍº |»ß \õº¢u PÀÂ ©ØÖ® £°Ø] \õº¢u
Aø©¨¦PÒ SÔzx C¢v¯ öuõÈ»õÍº \mhzvÀ
EÒÍÚÁØøÓ Â›ÁõP ÂÁõvUPÄ®. AuØ÷PØÓ
Euõμn[PøÍ²® ÁÇ[SP.
20. Enumerate the special provisions needed to be

implemented for child and female labour’s.
öuõÈ»õÍº \mhzvÀ SÇ¢øuPÒ ©ØÖ® ö£s
öuõÈ»õÍºPÐUPõÚ ]Ó¨¦ A®\[PøÍ ÂÍUSP.
————————
4 D–5707
D–5710 Sub. Code
31734A2
DISTANCE EDUCATION
M.B.A. DEGREE EXAMINATION, MAY 2022.
Third Semester
General
LABOUR LEGISLATIONS – I
1. Define Factories.
öuõÈØ\õø»&ÁøμÂ»UPn® u¸P.
2. Who is Occupier?
AÝ£Â¨£º Gß£Áº ¯õº?
3. Write a short note on Competent Person.

uSv Áõ´¢u |£º& ]Ö SÔ¨¦ ÁøμP.
4. What do you mean by Penalties?

ushøÚPÒ £ØÔ }Âº AÔÁx GßÚ?
5. What is Industrial Dispute?

öuõÈØ uPμõÖPÒ GßÓõÀ GßÚ?
6. What is Lay - Off’?

uØPõ¼P ÷Áø» }UP® GßÓõÀ GßÚ?
7. What is Retrenchment?
BmSøÓ¨¦ GßÓõÀ GßÚ?
8. What is Standing Committee?

{ø»U SÊ GßÓõÀ GßÚ?
9. What is Employees Provident Fund?

£o¯õÍºPÒ ÷\©|» {v GßÓõÀ GßÚ?
10. What do you mean by contract labour?

J¨£¢u £o¯õÍºPÒ £ØÔ }Âº AÔÁx GßÚ?
11. (a) Explain about the workers’ health provisions in the

Factories Act, 1948.
öuõÈØ\õø» \mh® 1948&ß £i öuõÈ»õÍºPÎß
B÷μõUQ¯® £ØÔ \mh \μzxUPøÍ ÂÍUSP.
Or
(b) State the Penalty Provisions in the factories Act,
1948.
öuõÈØ\õø» \mh® 1948 Cß £i ushøÚ \õº¢u \mh
\μzxUPøÍ TÖP.
12. (a) Explain the provisions relating to ‘Lock Out’ in the

Industrial Dispute Act, 1947.
öuõÈØ uPμõÖ \mh® 1947&ß £i PuÁøh¨¤ß
\μzxUPøÍ ÂÍUSP.
Or
(b) Enumerate the powers of authorities under the
Shops and Establishment Act, 1947.
PøhPÒ ©ØÖ® ìuõ£Úa \mh® 1947&ß £i
AvPõ›PÎß AvPõμ[PøÍ ÂÍUSP.
2 D–5710
13. (a) Describe the benefits of Employees State Insurance
Act, 1948.
£o¯õÍºPÒ ©õ{»U Põ¨¥k \mh® 1948&ß
|ßø©PøÍ ÂÍUSP.
Or
(b) Explain the functions of Inspector under ESI Act,
1948.
£o¯õÍºPÒ ©õ{» Põ¨¥k \mh® 1948&ß £i
B´ÁõÍ›ß £oPøÍ ÂÍUSP.
14. (a) Briefly explain about the Unfair Labour Practices.

{¯õ¯©ØÓ öuõÈ»õÍº |øh•øÓPÒ £ØÔ _¸UP©õP
ÂÍUPÄ®.
Or
(b) Discuss about the Employees Provident Fund
Schemes.
£o¯õÍºPÒ ö£õx ÷\©|» {v vmhzøu £ØÔ
ÂÍUSP.
15. (a) Enumerate the duties of Inspectors.

B´ÁõÍ›ß Phø©PÒ ¯õøÁ?
Or
(b) Explain any five provisions of contract labour
regulation and abolition Act, 1970.
J¨£¢u öuõÈ»õÍº Pmk£õk ©ØÖ® JÈ¨¦a \mh®
1970&ß £i HuõÁx I¢x \mh \μzxUPøÍ ÂÍUPÄ®.
16. Describe the workers’ safety provisions in the Factories

Act, 1948.
öuõÈØ\õø» \mh® 1948 ß£i öuõÈ»õÍºPÎß £õxPõ¨¦
\õº¢u \mh \μzxUPøÍ ÂÍUPÄ®.
3 D–5710
17. Explain the provisions relating to Employer’s Liability for
Compensation.
CÇ¨¥miØS ÷Áø» u¸£Á›ß ö£õÖ¨¦ £ØÔ¯ \mh
£À÷ÁÖ \mh \μzxUPøÍ ÂÍUPÄ®.
18. Explain the salient provisions of Shops and

Establishment Act, 1947.
PøhPÒ ©ØÖ® ìuõ£Úa \mh® 1947&ß £i £À÷ÁÖ \mh
\μzxUPøÍ ÂÍUPÄ®.
19. Write short notes on:

(a) Work Committee
(b) Conciliation Officers
(c) Board of Conciliation
(d) Industrial Tribunal.
]ÖSÔ¨¦ u¸P.
(A) £oU SÊ
(B) \©μ\ A¾Á»ºPÒ
(C) \©μ\ AøÁ
(D) öuõÈÀ \õº¢u wº¨¦ ©ßÓ®
20. Discuss about the Employer and Employee relationship

under the contract labour Regulation and Abolitions Act,
1970.
J¨£¢u öuõÈ»õÍº Pmk¨£õk ©ØÖ® JÈ¨¦a \mh®
1970&ß £i öuõÈ»õÍº ©ØÖ® £o¯õÍºPÒ EÓÄ
————————
4 D–5710
D–5713 Sub. Code
31735A3
DISTANCE EDUCATION
M.B.A. (General) DEGREE EXAMINATION, MAY 2022.
Third Semester
TRAINING AND DEVELOPMENT
(CBCS 2018-19 Academic Year Onwards)
PART A — (10 × 2 = 20 marks)
1. Give any two differences between education and training.

PÀÂUS®, £°Ø]US® Cøh÷¯¯õÚ H÷uÝ® Cμsk
÷ÁÖ£õkPøÍ u¸P.
2. What is vestibule training?

•ßTh¨ £°Ø] GßÓõÀ GßÚ?
3. What is individual analysis?

uÛ¨£mh £S¨£õ´Ä GßÓõÀ GßÚ?
4. State any two internal sources for selection of training

manager.
£°Ø] ÷©»õÍõøμz ÷uºÄ ö\´ÁuØPõÚ H÷uÝ® Cμsk
EÒ ‰»[PøÍ TÖP.
5. Point out any two functions of employees training.

FÈ¯ºPÒ £°Ø]°ß H÷uÝ® Cμsk £oPøÍz u¸P.
6. What is On-the job training?
£o°ß ÷£õx £°Ø]¯ÎzuÀ GßÓõÀ GßÚ?
7. What is evaluation of training?

£°Ø] ©v¨¤kuÀ GßÓõÀ GßÚ?
8. What is sensitivity training?

EnºvÓß £°Ø] GßÓõÀ GßÚ?
9. Write a note on Return On Investment (ROI).

•u½miß «uõÚ Á¸Áõ´ £ØÔ SÔ¨¦ ÁøμP.
10. What is Corporate Social Responsibility (CSR)?

{Ö©a \•uõ¯ ö£õÖ¨¦PÒ GßÓõÀ GßÚ?
PART B — (5 × 5 = 25 marks)
Answer ALL questions either (a) or (b).
11. (a) What are the objectives of training?

£°Ø]°ß ÷|õUP[PÒ ¯õøÁ?
Or
(b) Explain the features of management training
programme.
÷©»õsø©¨ £°Ø] vmhzvß A®\[PøÍ ÂÍUSP.
12. (a) Mention the organisational structure for training.

£°Ø]UPõÚ {ÖÁÚ Aø©¨¤øÚ SÔ¨¤kP.
Or
(b) Write a note on Goods and Services Tax.
\μUS ©ØÖ® ÷\øÁ Á› £ØÔ SÔ¨¦ ÁøμP.
2 D–5713
13. (a) What are the challenges faced by a trainer?
J¸ £°Ø]¯õÍº GvºöPõÒÐ® \ÁõÀPÒ ¯õøÁ?
Or
(b) State the need for employee training.
FÈ¯º £°Ø]°ß ÷uøÁPøÍ SÔ¨¤kP.
14. (a) Explain the importance of executive development

programme.
{ºÁõQ ÷©®£kzuÀ vmhzvß •UQ¯zxÁzøu
ÂÍUSP.
Or
(b) What are the advantages of on-the job training
method?
£o°ß÷£õx £°Ø]¯Îzu¼ß |ßø©PÒ ¯õøÁ?
15. (a) Explain the objectives of learning theories.

PØÓÀ ÷Põm£õkPÎß ÷|õUP[PøÍ ÂÍUSP.
Or
(b) As a training manager, how can you organise an
effective training programme.
J¸ £°Ø] ÷©»õÍμõP £¯ÝÒÍ £°Ø] vmhzøu
G[VÚ® |hzxÃº?
PART C — (3 × 10 = 30 marks)
16. Explain the strategies for development of HRD.

©ÛuÁÍ ÷©®£õmiØPõÚ ~ÝUP[PøÍ ÂÍUSP.
3 D–5713
17. Elaborate the different methods of off the job training.
£o\õμõ £°Ø]¯ÎzuÀ •øÓPøÍ ÂÍUSP.
18. Discuss the importance of organisational climate for

training and development.
£°Ø] ©ØÖ® ÷©®£kzu¼À {ÖÁÚ `Ì{ø»°ß
•UQ¯zxÁzvøÚ ÂÁõv.
19. Explain the evaluation methods of training.

£°Ø] ©v¨¤ku¼ß •øÓPøÍ ÂÍUSP.
20. What are the training and development programmes

conducted by Indian Government? What is its impact?
C¢v¯ Aμ\õÀ |hzu¨£k® £°Ø] ©ØÖ® ÷©®£õmkz
vmh[PÒ ¯õøÁ? Auß uõUP® GßÚ?
————————
4 D–5713
D–5708 Sub. Code
31733B1
DISTANCE EDUCATION
Third Semester
MARKETING OF SERVICES

1. Define Services.
÷\øÁø¯ Áøμ¯Ö.
2. What is known as “Market segmentation”?

\¢øu £SzuÀ GßÓõÀ GßÚ?
3. What do you mean by positioning?

{ø»¨£kzxuÀ GßÓõÀ GßÚ?
4. List down the 7P’S
7P’S I £mi¯¼kP.
5. Write a brief note on Resources.

ÁÍ[PÒ SÔzx ]Ö SÔ¨¦ GÊxP.
6. Define quality.
uμ® SÔzx Áøμ¯ÖUPÄ®.
7. What are the dimensions of service quality?

÷\øÁz uμzvß TÖPÒ ¯õøÁ?
8. Note down the objectives of consultancy services.

B÷»õ\øÚ ÷\øÁ°ß ÷|õUP[PøÍ¨ £ØÔ SÔ¨¦ ÁøμP.
9. List down the merits of “Repositioning”.

©Ö{ø»¨£kzxu¼ß |ßø©PøÍ £mi¯¼kP.
10. What are the pitfalls of Network Marketing?

öuõhº¦ \¢øu¨£kzxu¼ß SøÓ£õkPÒ ¯õøÁ?
11. (a) What is vision statement? Why is it needed?

öuõø»÷|õUS TØÖ GßÓõÀ GßÚ? Ax Hß
÷uøÁ¨£kQßÓx?
Or
(b) Explain the different types of market segmentation.
\¢øuø¯ £S¨£vÀ EÒÍ £À÷ÁÖ ÁøPPøÍ
ÂÍUSP.
12. (a) Discuss the customer expectation of service

provider.
÷\øÁ ÁÇ[S£Á›hª¸¢x ~Pº÷Áõ›ß Gvº£õº¨¦
Or
2 D–5708
(b) Explain the basis of resource allocation and its
monitoring.
Buõμ[PøÍ £[PÎ¨£x ©ØÖ® ÷©Ø£õºøÁ°ku¼ß
Ai¨£øhU TÖPÒ SÔzx ÂÍUPÄ®.
13. (a) Define CRM. How does it help to improve the

service quality?
ÁõiUøP¯õÍº EÓÄ ÷©»õsø©ø¯ Áøμ¯Ö.
÷\øÁ°ß uμ® E¯μ CRM GÆÁõÖ EuÂ ¦›QßÓx?
Or
(b) Write a detailed note on Insurance Marketing in
India.
C¢v¯õÂÀ Põ¨¥k \¢øu°kuÀ SÔzx ]Ö SÔ¨¦
GÊxP.
14. (a) Distinguish between supply chain and logistics in

the services marketing.
ö£õ¸mPÒ ö\ßÖ ÷\¸u¾US® øP¯õÐu¾US® EÒÍ
÷ÁÖ£õmøhU PõmkP.
Or
(b) Discuss the evolution of positioning.
{ø»{Özu¼ß £›nõ©® SÔzx ÂÁõvUPÄ®.
15. (a) Note down the challenges involved in Healthcare

marketing of services.
©¸zxÁ÷\øÁ \¢øu°ku¼À EÒÍ \ÁõÀPÒ SÔzx
SÔ¨¦ ÁøμP.
Or
3 D–5708
(b) Describe the legal barriers involved in services
marketing.
÷\øÁ \¢øu°kuÀ EÒÍ \mh uøhPÒ SÔzx

ÂÁ›UPÄ®.
All questions carry equal marks
16. Explain the service marketing planning process.

÷\øÁ \¢øu¨£kzxuÀ vmhªkuÀ ö\¯À•øÓø¯
ÂÍUPÄ®.
17. Discuss the different types of services.

÷\øÁ°ß £À÷ÁÖ ÁøPPøÍ ÂÍUSP.
18. Describe the different levels of service positioning. Give

examples.
£À÷ÁÖ AÍÂ»õÚ ÷\øÁ {ø»{ÖzuÀ SÔzx E›¯
Euõμn[PÐhß ÂÍUSP.
19. Discuss the current trends in Tourism services

marketing.
_ØÖ»õzxøÓ ÷\øÁ \¢øu°ku¼À uØö£õÊx ÇUS®
{ø» SÔzx ÂÁõvUPÄ®.
20. “Entertainment and Recreational services marketing is

challenging and dynamic in nature” – Comment.
÷PÎUøP ©ØÖ® ö£õÊx÷£õUS ÷\øÁ \¢øu°køP

\ÁõÀPÒ. {øÓ¢ux ©ØÖ® ©õÖ® ußø©²øh¯x –
Â©º]UP.
————————
4 D–5708
D–5711 Sub. Code
31734B2
DISTANCE EDUCATION
Third Semester
PROMOTIONAL MANAGEMENT
1. What is promotional campaign?
ÂÍ®£μ ¤μa\õμ® GßÓõÀ GßÚ?
2. What is advertisement in marketing mix?
\¢øu°¯À P»øÁ°À ÂÍ®£μ® GßÓõÀ GßÚ?
3. Define sales promotion.
ÂØ£øÚ FUSÂ¨¦ £ØÔ Áøμ¯ÖUP.
4. What is institutional advertising?
{ÖÁÚ ÂÍ®£μ® GßÓõÀ GßÚ?
5. List down any two advertising agencies.
H÷uÝ® Cμsk ÂÍ®£μ {ÖÁÚ[PøÍ¨ £mi¯¼kP.

6. Write a note on media research.
FhP Bμõá] £ØÔ J¸ SÔ¨¦ ÁøμP.
7. What do you understand by personal selling?

uÛ |£º ÂØ£øÚ £ØÔ }[PÒ AÔÁx GßÚ?
8. What are public relations?

©UPÒ öuõhº¦ GßÓõÀ GßÚ?
9. What is sales force management?

ÂØ£øÚ \Uv ÷©»õsø© GßÓõÀ GßÚ?
10. What do you understand by performance appraisal?

ö\¯ÀvÓß ©v¨¥k £ØÔ }[PÒ AÔÁx GßÚ?
11. (a) What are the objectives of sales promotion?

ÂØ£øÚ FUSÂ¨¤ß ÷|õUP[PÒ ¯õøÁ?
Or
(b) What are the various objectives of advertising?
ÂÍ®£μzvß £À÷ÁÖ ÷|õUP[PÒ ¯õøÁ?
12. (a) Explain the scope of advertising in the present –

day context.
{PÌPõ» `Ç¼À ÂÍ®£μzvß £μ®ö£Àø»ø¯
ÂÁõvUP.
Or
2 D–5711
(b) Explain five functional areas in advertising agency.
ÂÍ®£μ {ÖÁÚzvß IØx ö\¯À£õmk £SvPøÍ
ÂÍUSP.
13. (a) What are the key tools available for public
relations?
ö£õx©UPÒ öuõhº¦PÎÀ QøhUPU Ti¯ •UQ¯
ö£õÔPÒ ¯õøÁ?
Or
(b) How would you measure advertising effectiveness?
ÂÍ®£μ ö\¯ÀvÓøÚ GÆÁõÖ }[PÒ AÍÂkÃºÒ?
14. (a) Discuss the characteristics of sales force

management.
ÂØ£øÚ \Uv ÷©»õsø©°ß ]Ó¨¤¯À¦PøÍ
ÂÁõvUP.
Or
(b) What are the characteristics of personal selling?
uÛ|£º ÂØ£øÚ°ß ]Ó¨£®\[PÒ ¯õøÁ?
15. (a) Discuss the trends in personal selling.

uÛ|£º ÂØ£øÚ°ß ÷£õUQøÚ ÂÁõvUP.
Or
(b) Explain the various process involved in recruitment
of salesman.
ÂØ£øÚ¯õÍº Bm÷\º¨¤À EÒÍ £À÷ÁÖ
ö\¯À•øÓPøÍ ÂÍUSP.
3 D–5711
16. Examine the factors to be considered while selecting an

advertising agency.
ÂÍ®£μ {ÖÁÚzøu ÷uºÄ ö\´²® ö£õÊx PÁÛUP¨£h
÷Ási¯ PõμoPøÍ B´Ä ö\´P.
17. What are the pros and cons of using institutional

advertising?
{ÖÁÚ ÂÍ®£μzvÀ EÒÍ |ßø©PÒ ©ØÖ® wø©PÒ
¯õøÁ?
18. Explain the different types of consumer sales promotion.

~Pº÷Áõº ÂØ£øÚ ö£¸UPzvß £À÷ÁÖ ÁøPPÒ £ØÔ
ÂÍUSP.
19. Explain the importance of direct marketing.

÷|μi \¢øu°¯¼ß •UQ¯zxÁzøu ÂÍUSP.
20. Discuss the ethics in promotional programme.

ÂÍ®£μ vmhzvÀ EÒÍ ö|Ô•øÓPøÍ ÂÁõvUP.
————————
4 D–5711
D–5714 Sub. Code
31735B3
DISTANCE EDUCATION
Third Semester
PRODUCT MANAGEMENT
PART A — (10 × 2 = 20 marks)
1. Point out the components of a product.

J¸ ö£õ¸Îß TÖPøÍ SÔ¨¤kP.
2. What do you understand by New Product Development?

¦v¯ ö£õ¸Ò E¸ÁõUP® £ØÔ }[PÒ AÔÁx GßÚ?
3. What is meant by launching?

öÁÎ±k GßÓõÀ GßÚ?
4. What is FMCG?
FMCG GßÓõÀ GßÚ?
5. What is Creativity?
£øh¨£õØÓÀ GßÓõÀ GßÚ?
6. What is Innovation?
¦xø© GßÓõÀ GßÚ?
7. What do you mean by product positioning?
ö£õ¸Ò {ø»¨£õk £ØÔ }[PÒ AÔÁx GßÚ?
8. What is meant by Brand equity?

¤μõsm £[SPÒ GßÓõÀ GßÚ?
9. What do you understand by Product Life Cycle (PLC)?

ö£õ¸Ò ÁõÌUøP _ÇØ] £ØÔ }[PÒ AÔÁx GßÚ?
10. What is product differentiation?

ö£õ¸Ò ÷ÁÖ£kzxuÀ GßÓõÀ GßÚ?
PART B — (5 × 5 = 25 marks)
11. (a) Describe the role of product managers.

ö£õ¸Ò ÷©»õÍºPÎß £[QøÚ ÂÁ›UP.
Or
(b) Explain product elimination with an example.
ö£õ¸øÍ }UQÂkuÀ £ØÔ Euõμnzxhß ÂÍUSP.
12. (a) What are the steps involved in new product

development?
¦v¯ ö£õ¸Ò E¸ÁõUPzvÀ Dk£mkÒÍ £i{ø»PÒ
¯õøÁ?
Or
(b) What are the key considerations in designing a
positioning strategy for a product?
J¸ ö£õ¸ÐUPõÚ {ø»¨£kzx® ²Uv vÓøÚ
ÁiÁø©US® ö£õÊx, PÁÛUP¨£h ÷Ási¯
A®\[PÒ ¯õøÁ?
2 D–5714
13. (a) What are the variables that affect the position of a
given product?
öPõkUP¨£mkÒÍ ö£õ¸Ò u¯õ›¨¤ß {ø»ø¯
£õvUS® ©õÔ¼PÒ ¯õøÁ?
Or
(b) Explain the concept development and testing.
P¸zx ÁÍºa] ©ØÖ® ÷\õuøÚ°øÚ ÂÍUSP.
14. (a) Explain product positioning suitable example.

ö£õ¸Ò {ø»¨£õmøh GkzxUPõmkhß ÂÍUSP.
Or
(b) ‘Packaging plays an important role in a product’s
stability’ - Justify this statement.
ö£õ¸Ò u¯õ›¨¤ØPõÚ {ø»zußø©°À ÷£U÷Pâ[

•UQ¯ £[S ÁQUQßÓx. C¢u TØÔøÚ
{¯õ¯¨£kzxP.
15. (a) What are the decisions required in the

operationalization of a product life cycle?
ö£õ¸Ò ÁõÌÄ _ÇØ] ö\¯À£õmiÀ ÷uøÁ¨£k®

•iöÁkzuÀPÒ ¯õøÁ?
Or
(b) What the help of appropriate examples, explain the
reasons for product failures.
ö£õ¸zu©õÚ Euõμn[PÒ EuÂ²hß, ö£õ¸Ò
÷uõÀÂPÐUPõÚ Põμn[PøÍ ÂÍUSP.
3 D–5714
PART C — (3 × 10 = 30 marks)
16. Explain in detail product classification.

ö£õ¸Ò ÁøP¨£õkPøÍ Â›ÁõP ÂÍUSP.
17. Discuss the various research programmes for marketing

a new product.
J¸ ¦v¯ ö£õ¸øÍ \¢øu¨£kzxÁuØPõÚ £À÷ÁÖ
Bμõá] vmh[PøÍ ÂÁõvUP.
18. Explain the various steps involved in product research.

ö£õ¸Ò Bμõá]°À Dk£mkÒÍ £À÷ÁÖ £i{ø»PøÍ
ÂÍUSP.
19. Describe various brand positioning strategies. Give

examples.
£À÷ÁÖ ¨μõsm {ø»¨£kzxuÀ ²UvPøÍ ÂÁ›UP.
Euõμn[PÒ u¸P.
20. Describe Product Life Cycle.

ö£õ¸Ò ÁõÌUøP _ÇØ] £ØÔ ÂÁ›UP.
————————
4 D–5714
D–5709 Sub. Code
31733C1
DISTANCE EDUCATION
Third Semester
MANAGEMENT OF FUNDS
1. Write any two features of funds.
{v°ß A®\[PÒ H÷uÝ® CμsiøÚ GÊxP.
2. Mention the short term sources of funds.
SÖQ¯ Põ» {v Buõμ[PøÍ SÔ¨¤kP.
3. Write a note on fund allocation.
{v JxURk £ØÔ SÔ¨¦ ÁøμP.
4. What is debenture?
Phß£zvμ® GßÓõÀ GßÚ?
5. Define inflation.
£nÃUP® ÁøμÂ»UPn® u¸P.

6. Write a note on explicit cost.
öÁÎ¨£øha ö\»Ä £ØÔ SÔ¨¦ ÁøμP.
7. What do you mean by flexibility?
ö|QÌÄzußø© £ØÔ }Âº AÔÁx ¯õx?
8. State the importance of optimum capital structure.
EP¢u ‰»uÚ Pmhø©¨¤ß •UQ¯zxÁzøu SÔ¨¤kP.
9. Write a note on American Depositary Receipts (ADR).
Aö©›UP PÍg]¯ Cμ^x £ØÔ SÔ¨¦ GÊxP.
10. What is multinational company?
£ßÚõmk {ÖÁÚ® GßÓõÀ GßÚ?
11. (a) Explain the barometer of business conditions and

state its causes and consequences.
ÁoP {ø»ø©PøÍ PoUS® AÍÃmiøÚ ÂÍUSP

÷©¾® Auß Põμn[PÒ ©ØÖ® ÂøÍÄPøÍ
SÔ¨¤kP.
Or
(b) What is mal mobilization of funds? Discuss the

consequences of misallocation of funds.
uÁÓõÚ •øÓ°À {vzvμmkuÀ GßÓõÀ GßÚ?

uÁÓõÚ {v JxURmhõÀ HØ£k® A£õ¯[PøÍ
ÂÁõvUPÄ®.
2 D–5709
12. (a) Explain the various methods of funds evaluation.
{v ©v¨¥miß £À÷ÁÖ •øÓPøÍ ÂÍUPÄ®.

Or
(b) Critically evaluate the average rate of return
method.
\μõ\› Á¸Áõ´ Ãu® •øÓø¯ Â©º\ÚŸv¯õP

©v¨¤kP.
13. (a) What is capital rationing and discuss it impact on
financial planning?
•uÀ £[RmhÎzuÀ GßÓõÀ GßÚ ©ØÖ® {v
vmhªku¼À AÁØÔß uõUPzvøÚ ÂÁõvUPÄ®.
Or
(b) Describe the factors to be considered in fund
mobilization.
{v vμmku¼ß ÷£õx PÁÛUP ÷Ási¯ PõμoPøÍ
ÂÁ›UPÄ®.
14. (a) Explain the types of capital structure.
‰»uÚ Aø©¨¤ß ÁøPPøÍ ÂÍUPÄ®.
Or
(b) Distinguish between domestic lease and
international lease.
EÒ|õmk SzuøP ©ØÖ® \ºÁ÷u\ SzuøPø¯

÷ÁÖ£kzxP.
15. (a) Describe the origin and growth of venture capital
industry in India.
C¢v¯õÂ¾ÒÍ xoPμ •u½mk xøÓ°ß ÷uõØÓ®
©ØÖ® ÁÍºa]ø¯ ÂÁ›UPÄ®.
Or
3 D–5709
(b) Discuss the opportunities and benefits of investing
abroad.
öÁÎ|õmiÀ •u½k ö\´ÁuõÀ HØ£k® Áõ´¨¦PÒ

©ØÖ® |ßø©PøÍ ÂÁõvUPÄ®.
16. Elaborate the factors determining the allocation of funds.

{v JxURmøh {ºn°US® PõμoPøÍ ÂÁ›UPÄ®.
17. Describe the various tools of capital budgeting.

‰»uÚ vmhªh¼ß £À÷ÁÖ P¸ÂPøÍ ÂÁ›UPÄ®.
18. Explain the pros and cons of venture capital.

xoPμ •u½miß |ßø©PÒ ©ØÖ® wø©PøÍ ÂÍUPÄ®.
19. Enumerate the various international debt instruments

and explain its features.
\ºÁ÷u\ Phß P¸ÂPÎß ÁøPPøÍ £mi¯¼kP ©ØÖ®
AÁØÔß A®\[PøÍ ÂÍUSP.
20. Describe the significance of foreign currency risk

management.
A¢{¯ ö\»õÁo Chº ÷©»õsø©°ß •UQ¯zxÁzøu
ÂÁ›UPÄ®.
————————
4 D–5709
D–5712 Sub. Code
31734C2
DISTANCE EDUCATION
Third Semester
INVESTMENT ANALYSIS AND PORTFOLIO

MANAGEMENT
1. State the meaning of investment.

•u½miß ö£õ¸øÍU TÖP.
2. What is speculation?
FP ÁoP® GßÓõÀ GßÚ?
3. List out the variable income securities.

©õÖ® Á¸©õÚ DkPøÍ¨ £mi¯¼kP.
4. State the uses of technical analysis.

öuõÈÀ~m£ £S¨£õ´Âß £¯ßPøÍU TÖP.
5. What is GDP?
ö©õzu EÒ|õmk EØ£zv GßÓõÀ GßÚ?
6. Why risk analysis is made?

Chº £S¨£õ´Ä Hß ö\´¯¨£kQÓx?
7. What is CAPM?
CAPM GßÓõÀ GßÚ?
8. What is portfolio choice?

•u½mkz öuõS¨¦ ÷uºÄ GßÓõÀ GßÚ?
9. Mention the need for portfolio performance. Evaluation.

•u½mk öuõS¨¦ ö\¯ÀvÓß ©v¨¥miß AÁ]¯zøuU
SÔ¨¤kP.
10. What is random walk theory?

^μØÓ |øhU ÷Põm£õk GßÓõÀ GßÚ?
11. (a) State the objectives of investment.

•u½miß SÔU÷PõÒPøÍU TÖP.
Or
(b) What are the types of derivatives?
ö£ÖvPÎß ÁøPPÒ ¯õøÁ?
12. (a) Distinguish between fundamental analysis and

technical analysis.
Ai¨£øh £S¨£õ´Ä ©ØÖ® öuõÈÀ~m£ £S¨£õ´Ä
BQ¯ÁØøÓ ÷ÁÖ£kzxP.
Or
(b) What are the factors influencing company analysis?
{ÖÁÚ £S¨£õ´øÁ £õvUS® PõμoPÒ ¯õøÁ?
2 D–5712
13. (a) Write a short note on investment alternatives.
•u½mk ©õØÖPÒ SÔzx J¸ ]Ö SÔ¨ø£ GÊxP.
Or
(b) State the assumptions of Dow theory.
hÆ ÷Põm£õmiß AÝ©õÚ[PøÍU TÖP.
14. (a) Explain risk – return indifference curve.

Chº & Dmh \©÷|õUS ÷Põk & ÂÍUSP.
Or
(b) Spell out the steps involved in portfolio
construction.
•u½mkz öuõS¨¦ Pmk©õÚzvÀ EÒÍ £iPøÍU
TÓÄ®.
15. (a) Write a short note on portfolio audit.

•u½mk öuõS¨¦ uoUøP SÔzx J¸ ]Ö SÔ¨ø£
GÊxP.
Or
(b) What are the merits of formula plans?
Âv•øÓ vmh[PÎß ]Ó¨¦PÒ GßÚ?
16. Explain the recent trends in the Indian investment

market.
C¢v¯ •u½mka \¢øu°ß uØ÷£õøu¯ ÷£õUSPøÍ
ÂÍUSP.
17. Enumerate the various factors influencing economic

analysis.
ö£õ¸Íõuõμ £S¨£õ´øÁ £õvUS® £À÷ÁÖ PõμoPøÍU
PnUQkP.
3 D–5712
18. Elaborately explain the different kinds of portfolio
analysis.
•u½mkz öuõS¨¦ £S¨£õ´Âß öÁÆ÷ÁÖ ÁøPPøÍ
Â›ÁõP ÂÍUSP.
19. Explain capital asset pricing model and state its

assumptions.
‰»uÚ ö\õzx Âø» ©õv›ø¯ ÂÍUQ Auß
AÝ©õÚ[PøÍ SÔ¨¤hÄ®.
20. Discuss the various methods of portfolio revision.

•u½mk öuõS¨¦ v¸zuzvß £À÷ÁÖ •øÓPøÍ¨ £ØÔ
ÂÁõvUPÄ®.
————————
4 D–5712
D–5715 Sub. Code
31735C3
DISTANCE EDUCATION
Third Semester
FINANCIAL SERVICES AND INSTITUTIONS
1. Define financial services.

{v ÷\øÁPÒ Áøμ¯Ö.
2. What is known as financial services instrument?

{v ÷\øÁ P¸ÂPÒ GßÓõÀ GßÚ?
3. What is merchant banking?

ÁoP Á[Q°¯À GßÓõÀ GßÚ?
4. What is called mutual fund?

£μì£μ {v GßÓõÀ GßÚ?
5. List down the merits of credit rating.

Phßuμ ©v¨¥miß |ßø©PøÍ Á›ø\¨£kzxP.
6. Write a short note on UTI.

UTI SÔzx ]Ö SÔ¨¦ ÁøμP.
7. Define NBFC.
NBFC Áøμ¯Ö.
8. What are the objectives of SEBI?

SEBIß ÷|õUP[PÒ ¯õøÁ?
9. What is primary market?

•uÀ{ø» \¢øu GßÓõÀ GßÚ?
10. What is Sensex?

Sensex GßÓõÀ GßÚ?
11. (a) Discuss any two financial services instruments with

its merits and limitation.
{v÷\øÁ P¸ÂPÒ H÷uÝ® CμsiøÚ AuÝøh¯
{øÓ ©ØÖ® SøÓPÐhß ÂÁõvUPÄ®.
Or
(b) Explain the regulatory functions of SEBI.
SEBI ß JÊ[S•øÓ ö\¯À£õkPøÍ ÂÍUSP.
12. (a) Explain the SEBI regulations regarding merchant

banking functionaries.
ÁoP Á[QPÒ \õº¢u £o¯õÍºPÐUPõÚ SEBI&ß
JÊ[S•øÓ ÂvPøÍ ÂÍUSP.
Or
(b) Discuss the parameters of performance evaluation
of mutual funds.
£μì£μ {v°ß ö\¯À£õkPøÍ ©v¨¥k ö\´²®
AÍÄ•øÓPÒ SÔzx ÂÁõvUPÄ®.
2 D–5715
13. (a) Define credit rating. Explain its objectives and
importance.
Phßuμ ©v¨¥k Áøμ¯Ö. Auß SÔU÷PõÒ ©ØÖ®
•UQ¯zxÁzøu ÂÍUPÄ®.
Or
(b) Discuss the procedures of debt and deposit rating.
Phß ©ØÖ® øÁ¨¦{v ©v¨¥mk £i{ø»PøÍ
ÂÁõvUPÄ®.
14. (a) Explain the functions of LIC.

LICß £oPøÍ ÂÁ›UPÄ®.
Or
(b) Write a detailed note on the functioning of IFCI.
IFCIß ö\¯À£õk SÔzx ÂÁ›UP.
15. (a) What are the financial services rendered by

NBFC’s?
NBFC’s ÁÇ[S® {v ÷\øÁPÒ ¯õøÁ?
Or
(b) Brief the role of NSE in the Indian financial system.
C¢v¯ {v Aø©¨¤À NSECß £[QøÚa _¸USP.
16. Discuss the key functions of Indian financial system with

examples.
C¢v¯ {v ÷\øÁ Aø©¨¤ß •UQ¯ £oPøÍ \›¯õÚ
Euõμn[PÐhß Â›ÁõP ÂÍUPÄ®.
3 D–5715
17. Explain the types of mutual fund schemes with its merits
and limitations.
£μì£μ {v°ß £À÷ÁÖ vmh[PøÍ Auß {øÓ ©ØÖ®
SøÓPÐhß Â›ÁõP ÂÍUPÄ®.
18. Examine the functions of credit rating agencies in India.

C¢v¯ Phß uμ ©v¨¥mk {ÖÁÚ[PÎß £oPøÍ Bμõ´P.
19. Elaborate the functions of the RBI.

C¢v¯ ›\ºÆ Á[Q°ß £oPøÍ ÂÁ›UP.
20. Explain any five measures taken by SEBI for protecting

the interests of Indian investors.
C¢v¯ •u½mhõÍº |»øÚ¨ £õxPõUP SEBI GkzxÒÍ
H÷uÝ® I¢x |hÁiUøPPøÍ ÂÍUSP.
————————
4 D–5715
D–5716 Sub. Code
31741
DISTANCE EDUCATION
Fourth Semester
PRODUCTION AND OPERATIONS MANAGEMENT
(CBCS 2018–19 Academic Year onwards)
1. Define Production.
EØ£zvø¯ Áøμ¯Ö.
2. What is Industrial Engineering?

öuõÈØxøÓ ö£õÔ°¯À GßÓõÀ GßÚ?
3. What is meant by automation in Production?

EØ£zv°À uõÛ¯[PÀ GßÓõÀ GßÚ?
4. What is location flexibility?

Ç¨¤h ö|QÌÄzußø© GßÓõÀ GßÚ?
5. What is production process planning?

EØ£zv ö\¯À•øÓ vmhªhÀ GßÓõÀ GßÚ?
6. Write a note on Job Rating.

£o ©v¨¥k £ØÔ J¸ SÔ¨¦ ÁøμP.
7. List out the types of plant layout.
Bø» uÍÁø©¨¤ß ÁøPPøÍ £mi¯¼kP.
8. What is inventory control?

\μUS Pmk¨£õk GßÓõÀ GßÚ?
9. What do you mean by quality management?

uμ {ºÁõP® SÔzx }Ãº AÔÁx ¯õx?
10. What is statistical quality control?

¦ÒÎ ÂÁμ uμUPmk¨£õk GßÓõÀ GßÚ?
11. (a) What are the operation functions in an

organisation?
J¸ {ÖÁÚzvß ö\¯À£õmk £oPÒ ¯õøÁ?
Or
(b) What are the differences between CAD and CAM.
CAD ©ØÖ® CAMPÐUQøh÷¯¯õÚ ÷ÁÖ£õkPÒ
¯õøÁ?
12. (a) Bring out the importance of capacity planning.

vÓß vmhªh¼ß •UQ¯zxÁzøu öÁÎUöPõnºP.
Or
(b) What are the process simulation tools?
ö\¯À•øÓ E¸ÁP¨£kzxuÀ P¸ÂPÒ ¯õøÁ?
2 D–5716
13. (a) List out the characteristics of plant layout.
Bø» uÍÁø©¨¤ß ]Ó¨¤¯À¦PøÍ £mi¯¼kP.
Or
(b) What is assembly line balancing? Give Examples.
JßÖ Tmk Á›ø\ \©{ø» GßÓõÀ GßÚ?
14. (a) Explain the functions of material requirement

planning.
ö£õ¸Ò ÷uøÁ vmhªh¼ß ö\¯À£õkPøÍ ÂÍUSP.
Or
(b) Explain the significance of Lean manufacturing.
]UPÚ EØ£zv°ß •UQ¯zxÁzøu ÂÍUSP.
15. (a) What are the types of preventive maintenance for

quality?
uμzvØPõÚ uk¨¦ £μõ©›¨¦ ÁøPPÒ ¯õøÁ?
Or
(b) Explain ‘Zero Defect Manufacturing’.
‘§äâ¯ SøÓ£õk EØ£zv’ — ÂÍUSP.
16. Explain the types of manufacturing systems.

EØ£zv •øÓ°ß ÁøPPøÍ ÂÍUSP.
17. Explain the location Break Even Analysis.

Ç¨¤h \›\© £S¨£õ´øÁ ÂÍUSP.
3 D–5716
18. Bring out the characteristics of production process
systems.
EØ£zv ö\¯À•øÓ Aø©¨¤ß £s¦PøÍ öÁÎUöPõnºP.
19. Explain the types of forecasting methods in production.

EØ£zv°À •ßPo¨¦ •øÓPÎß ÁøPPøÍ ÂÍUSP.
20. Discuss the techniques for measuring quality.

uμzøu AÍÂkÁuØPõÚ ~m£[PøÍ¨ £ØÔ ÂÁõv.
————————
4 D–5716
D–5717 Sub. Code
31742A1
DISTANCE EDUCATION
Fourth Semester
COMPENSATION MANAGEMENT
PART A — (10 × 2 = 20 marks)
1. What do you understand by Compensation Management?

Dkö\úÀ ÷©»õsø© £ØÔ }[PÒ AÔÁx GßÚ?
2. What do you mean by compensation structure?

Dkö\úÀ Aø©¨¦ £ØÔ ö£õ¸Ò öPõÒÁx GßÚ?
3. What are monetary incentives?

£n FUPzöuõøP GßÓõÀ GßÚ?
4. What do you mean by fringe benefits?

ÂÎ®¦ |ßø©PÒ £ØÔ }[PÒ AÔÁx GßÚ?
5. What is rewards management?

öÁS©v ÷©»õsø© GßÓõÀ GßÚ?
6. What is profit sharing?

C»õ£ £QºÄ GßÓõÀ GßÚ?
7. What do you understand by Job evaluation?
÷Áø» ©v¨¥k £ØÔ }[PÒ AÔÁx GßÚ?
8. Define variable pay.

©õÖQßÓ Fv¯® £ØÔ Áøμ¯ÖUP.
9. What is performance compensation?

ö\¯ÀvÓß CÇ¨¥k GßÓõÀ GßÚ?
10. What is meant by executive compensation?

{ºÁõP CÇ¨¥k GßÓõÀ GßÚ?
PART B — (5 × 5 = 25 marks)
11. (a) “Wage is the price for obtaining labour in the labour
market.” Comment.
‘‘öuõÈ»õÍº \¢øu°À öuõÈ»õÍøμ¨ ö£ÖÁvÀ T¼
Gß£x Âø» {ºn¯® ö\úÀ’’ — Â©º]UP.
Or
(b) Distinguish between wage and salary.
T¼ ©ØÖ® \®£Ízøu ÷ÁÖ£kzvU PõmkP.
12. (a) Explain the principles of wage and salaries

administration.
T¼ ©ØÖ® \®£Í {ºÁõPzvÀ EÒÍ öPõÒøPPøÍ
ÂÍUSP.
Or
(b) What do you understand by incentive plans?
FUSÂ¨¦ vmh[PÒ £ØÔ }[PÒ AÔÁx GßÚ?
2 D–5717
13. (a) Explain the merits of group incentive schemes.
SÊ FUSÂ¨¦ •øÓPÎß |ßø©PøÍ ÂÍUSP.
Or
(b) State the merits of Employee Stock Option Plan.
FÈ¯›ß £[S Â¸¨£ vmhzvß |ßø©PøÍU TÖP.
14. (a) Explain the nature of job evaluation.

÷Áø» ©v¨¥miß C¯À¤øÚ ÂÍUSP.
Or
(b) Explain the need for fringe benefits.
ÂÎ®¦ |ßø©PÐUPõÚ ÷uøÁ°øÚ ÂÍUSP.
15. (a) What are the key provisions of payment of Wages

Act?
T¼ \mhzvÀ EÒÍ ÁÇ[Su¼ß \μzxPÒ ¯õøÁ?
Or
(b) What are the key provisions of payment of Bonus
Act?
FUP Fv¯ \mh ÁÇ[Su¼À EÒÍ •UQ¯ \μzxPÒ
¯õøÁ?
PART C — (3 × 10 = 30 marks)
16. Enumerate the factors influencing wage and salaries

administration.
T¼ ©ØÖ® \®£Í {ºÁõPzvøÚ {ºn°US® PõμoPøÍU
TÖP.
3 D–5717
17. Describe the features of profit sharing.
C»õ£ £QºÂß ]Ó¨¤¯À¦PÒ £ØÔ ÂÁ›UP.
18. Describe the essentials of a good wage incentive plan.

J¸ |À» T¼ FUSÂ¨¦ vmhzvÀ EÒÍ
Azv¯õÁ]¯[PøÍ ÂÁ›UP.
19. Describe the role of compensation in employee

motivation.
FÈ¯º FUSÂzu¼À EÒÍ Dkö\ú¼ß £[QøÚ
ÂÍUSP.
20. Explain in detail current trends in compensation.

Dkö\ú¼À EÒÍ |ÃÚ ÷£õUQøÚ Â›ÁõP ÂÍUSP.
————————
4 D–5717
D–5718 Sub. Code
31743A2
DISTANCE EDUCATION
Fourth Semester
LABOUR LEGISLATIONS – II
PART A — (10 × 2 = 20 marks)
1. Define salary and wages as used in the payment of Bonus

Act, 1965.
÷£õÚì ÁÇ[PÀ \mh®, 1965À E£÷¯õP¨£kzu¨£k®
\®£Í® ©ØÖ® T¼°øÚ Áøμ¯ÖUP.
2. Define ‘Employer and Employee’ as used in the Payment

of Bonus Act, 1965.
÷£õÚì ÁÇ[PÀ \mh® 1965À E£÷¯õP¨£kzu¨£k®
÷Áø» ÁÇ[S£Áº ©ØÖ® ÷Áø» ö\´£Áº £ØÔ
Áøμ¯ÖUP.
3. Define Family as used in the Payment of Gratuity Act,

1972.
£oUöPõøh ÁÇ[PÀ \mh® 1972À E£÷¯õP¨£kzu¨£k®
Sk®£® GßÓ ö\õÀø» Áøμ¯ÖUP.
4. Define continuous service as used in the Payment of

Gratuity Act,1972.
£oUöPõøh ÁÇ[PÀ \mh® 1972À E£÷¯õP¨£kzu¨£k®
öuõhº ÷\øÁ £ØÔ Áøμ¯ÖUP.
5. How gratuity is calculated?
£oUöPõøh GÆÁõÖ PnUQh¨£kQÓx?
6. Write the importance of the Minimum Wages Act 1948.

SøÓ¢u£m\ T¼ \mh® 1948ß •UQ¯zxÁzøu GÊxP.
7. Define Appropriate Government as used in the Industrial

Employment (Standing Orders) Act,1946.
öuõÈØ\õø» ÷Áø»Áõ´¨¦ ({ø»°¯À PmhøÍPÒ)
\mh®, 1946À E£÷¯õP¨£kzu¨£k® ö£õ¸zu©õÚ
Aμ\õ[P® £ØÔ Áøμ¯ÖUP.
8. Define Trade Union.

öuõÈØ\[P® £ØÔ Áøμ¯ÖUP.
9. Define Strike.
÷Áø»{Özu® £ØÔ Áøμ¯ÖUP.
10. Define Trade dispute.

öuõÈÀ \a\μÄ £ØÔ Áøμ¯ÖUP.
PART B — (5 × 5 = 25 marks)
11. (a) Write a note on the bonus formula given in the

Payment of Bonus Act, 1965.
÷£õÚì ÁÇ[PÀ \mh® 1965À TÓ¨£k® ÷£õÚì
`zvμ® £ØÔ SÔ¨¦ GÊxP.
Or
(b) What are the conditions for the eligibility of bonus?
÷£õÚì uSvUPõÚ {£¢uøÚPÒ ¯õøÁ?
2 D–5718
12. (a) Write a note on ‘Compulsory insurance of employer
for payment of gratuity’.
£oUöPõøh ÁÇ[Su¼À ÷Áø» öPõk¨£Á›ß
Pmhõ¯U Põ¨¥k £ØÔ J¸ SÔ¨¦ ÁøμP.
Or
(b) When does an employee forfeit his right to gratuity?
G¨ö£õÊx Kº FÈ¯º £oUöPõøh E›ø©ø¯
ÂmkU öPõkUP ÷|›k®?
13. (a) What are the registers maintained under the

Minimum Wages Act,1948?
SøÓ¢u£m\ T¼PÒ \mh® 1948ßRÌ £μõ©›UP¨£k®
£v÷ÁkPÒ ¯õøÁ?
Or
(b) Explain the various deductions made from wages.
T¼°À ö\´¯¨£k® £À÷ÁÖ ¤izu[PøÍ ÂÍUSP.
14. (a) How is standing order made known to workmen

employed in industrial establishments?
öuõÈÀ ìuõ£Ú[PÎÀ ÷Áø» ö\´QßÓ
£o¯õÍºPÐUS {ø»°¯À PmhøÍPÒ GÆÁõÖ
ö\¯À£kzu¨£kQßÓÚ?
Or
(b) What is the procedure for certification of standing
orders?
{ø»°¯À PmhøÍPÒ \õßÔuÌ ö\¯À•øÓPÎß
|øh•øÓ GßÚ? ÂÍUSP.
15. (a) What are the privileges of a registered trade union?

£vÄ ö\´¯¨£mh öuõÈØ\[Pzvß \¾øPPÒ £ØÔ
TÖP.
Or
3 D–5718
(b) Write a note on the amalgamation of trade unions.
öuõÈØ\[P[PÎß J¸[Qøn¨¦ £ØÔ J¸ SÔ¨¦
ÁøμP.
PART C — (3 × 10 = 30 marks)
16. How is gross profit calculated for the purposes of bonus?

÷£õÚì ÷|õUP[PÐUPõÚ ö©õzu C»õ£® GÆÁõÖ
PnUQh¨£kQÓx?
17. What are the special provisions of the payment of bonus

act,1965 in respect of new establishments?
¦v¯ öuõÈ»P[PÎÀ, ÷£õÚì ÁÇ[PÀ \mh® 1965UPõÚ
•UQ¯ \μzxPÒ ¯õøÁ?
18. What are the rules relating to nomination by an employee

under the Payment of Gratuity Act, 972?
£oUöPõøh ÁÇ[PÀ \mh® 1972ß RÌ Kº FÈ¯º
£›¢xøμUP¨£mh GzuøP¯ Âv•øÓPÒ öuõhº¦øh¯uõP
ÇUP ÷Ásk®? ÂÍUSP.
19. Enumerate the procedures for fixing and revising

minimum wages.
SøÓ¢u£m\ Fv¯® {ºn¯® ö\úÀ ©ØÖ®
v¸zxÁuØPõÚ |øh•øÓø¯U TÖP.
20. Discuss the need for having standing orders in industrial

establishments.
öuõÈÀ ìuõ£Ú[PÎÀ {ø»°¯À PmhøÍPÐUPõÚ
÷uøÁø¯ ÂÁõvUP.
————————
4 D–5718
D–5719 Sub. Code
31744A3
DISTANCE EDUCATION
Fourth Semester
ORGANIZATIONAL DEVELOPMENT
PART A — (10 × 2 = 20 marks)
1. What do you understand by Organizational Development

(OD)?
{ÖÁÚ ÁÍºa] (OD) £ØÔ }[PÒ AÔÁx GßÚ?
2. What is meant by culture of a company?

J¸ P®ö£Û°À P»õa\õμ® GßÓõÀ GßÚ?
3. What is idea generation?

÷¯õ\øÚ E¸ÁõUP® GßÓõÀ GßÚ?
4. Write a note on intergroup interventions.

CøhUSÊ uø»±kPÒ £ØÔ J¸ SÔ¨¦ ÁøμP.
5. What do you understand by OD interventions?

{ÖÁÚ ÁÍºa] (OD) uø»±kPÒ £ØÔ }[PÒ AÔÁx
GßÚ?
6. What is change management in an organization?
J¸ {ÖÁÚzvÀ ©õØÓ ÷©»õsø© GßÓõÀ GßÚ?
7. What do you understand by Management by Objective?

SÔU÷PõÒ ‰»® ÷©»õsø© £ØÔ }[PÒ AÔÁx GßÚ?
8. What is Total Quality management?

Jmk ö©õzu uμ ÷©»õsø© GßÓõÀ GßÚ?
9. What is Quality of Work life?

÷Áø» ÁõÌUøPzuμ® GßÓõÀ GßÚ?
10. State any two benefits of OD.

{ÖÁÚ ÁÍºa]°ß (OD) H÷uÝ® Cμsk |ßø©PøÍ
TÖP.
PART B — (5 × 5 = 25 marks)
11. (a) What are the basic Organizational Development

assumptions?
Ai¨£øh {ÖÁÚ ÁÍºa]°ß AÝ©õÚ[PøÍU
TÖP.
Or
(b) Explain the functions of organizational culture.
{ÖÁÚ P»õa\õμzvß ö\¯À£õkPøÍ ÂÍUSP.
12. (a) Describe the operational components of OD.

{ÖÁÚ ÁÍºa]°ß ö\¯À£õmk TÖPøÍ ÂÁ›UP.
Or
2 D–5719
(b) What do you understand by action research as a
process in OD?
{ÖÁÚ ÁÍºa]°À ö\¯À B´Ä J¸ ö\´•øÓ
Gß£uøÚ £ØÔ }[PÒ GßÚ AÔÃºPÒ?
13. (a) Explain in detail Total Quality management.

Jmk ö©õzu uμ ÷©»õsø©ø¯¨ £ØÔ Â›ÁõP
ÂÍUSP.
Or
(b) Explain why OD would be necessary even in a
stable environment?
J¸ {ø»¯õÚ `Ç¼À {ÖÁÚ ÁÍºa] (OD) Hß
÷uøÁ¨£kQÓx Gß£øu Â›ÁõP ÂÍUSP.
14. (a) State the benefits of MBO.

SÔU÷PõÒ ‰»® ÷©»õsø©°ß H÷uÝ® Cμsk
|ßø©PøÍU TÖP.
Or
(b) Write a note on OD comprehensive interventions.
Â›ÁõÚ {ÖÁÚ ÁÍºa] (OD) uø»±kPÒ £ØÔ J¸
SÔ¨¦ ÁøμP.
15. (a) Briefly explain Consultant– Client relationship on

OD.
{ÖÁÚ ÁÍºa]°À (OD) B÷»õ\Pº&ÁõiUøP¯õÍº
EÓÄ•øÓ°øÚ _¸[P ÂÍUSP.
Or
(b) What do you understand by team building skills?
SÊ Aø©¨¦ vÓßPÒ £ØÔ }[PÒ AÔÁx GßÚ?
3 D–5719
PART C — (3 × 10 = 30 marks)
16. Discuss the nature and scope of OD.

{ÖÁÚ ÁÍºa]°ß (OD) GÀø»ø¯²® C¯À¤øÚ²®
ÂÁõvUP.
17. Explain the various stages in the history of OD.

{ÖÁÚ ÁÍºa] (OD) \›zvμzvÀ £À÷ÁÖ {ø»PøÍ
ÂÍUSP.
18. Explain the classification of organization development

interventions.
{ÖÁÚ ÁÍºa] uø»±kPÎß ÁøP¨£õmiøÚ ÂÍUSP.
19. Explain the structural interventions and their relevance

to OD.
{ÖÁÚ ÁÍºa]UPõÚ Pmhø©¨¦ uø»±kPÒ ©ØÖ® Auß
ö£õ¸zuzvøÚ ÂÍUSP.
20. Discuss about Indian experiences in OD.

{ÖÁÚ ÁÍºa]°ß (OD) C¢v¯ AÝ£Á[PøÍ ÂÁõvUP.
————————
4 D–5719
D–5720 Sub. Code
31742B1
DISTANCE EDUCATION
Fourth Semester
INTERNATIONAL MARKETING
PART A — (10 × 2 = 20 marks)
1. What is global marketing?

E»P \¢øu¨£kzxuÀ GßÓõÀ GßÚ?
2. What is meant by marketing mix?

\¢øu°¯À P»øÁ GßÓõÀ GßÚ?
3. What is product mix?

ö£õ¸Ò P»øÁ GßÓõÀ GßÚ?
4. What is consumer decision making?

~Pº÷Áõº •iÄ GkzuÀ GßÓõÀ GßÚ?
5. What is counter trade?

Gvºö£õ¸Ò ÁºzuP® GßÓõÀ GßÚ?
6. What do you understand by product positioning?

ö£õ¸Ò {ø»¨£kzxuÀ £ØÔ }[PÒ AÔÁx GßÚ?
7. What is dumping?
Âø» vozuÀ GßÓõÀ GßÚ?
8. What is international transfer pricing?

\ºÁ÷u\ ©õÖuÀ Âø»°kuÀ GßÓõÀ GßÚ?
9. What do you understand by sales promotion?

ÂØ£øÚ FUSÂ¨¦ £ØÔ }[PÒ AÔÁx GßÚ?
10. What is distribution mix?

Â{÷¯õPU P»øÁ GßÓõÀ GßÚ?
PART B — (5 × 5 = 25 marks.)
11. (a) Discuss the different types of intermediaries

involved in the international marketing?
£ßÚõmk \¢øu°køP°À öuõhº¦øh¯ £À÷ÁÖ
ÁøP¯õÚ Cøh{ø» |£ºPøÍ ÂÁõvUP.
Or
(b) State the need for good marketing environment.
|À» \¢øu°¯À `Ç¾UPõÚ ÷uøÁø¯ GkzxUTÖP.
12. (a) What criteria should global marketers consider

when making product design decisions?
ö£õ¸Ò ÁiÁø©¨¦ •iöÁkzu¼ß ö£õÊx
E»PÍõÂ¯ \¢øu¯õÍºPÒ PÁÛUP ÷Ási¯
AÍÄ÷PõÀPÒ ¯õøÁ?
Or
(b) Explain how marketers can segment international
market?
£ßÚõmk \¢øuø¯ \¢øu¯õÍºPÒ GÆÁõÖ
£S¨£õ´Ä ö\´¯UTk®?
2 D–5720
13. (a) What do you understand by consumer behavior?
~Pº÷Áõº |hzøu £ØÔ }[PÒ AÔÁx GßÚ?
Or
(b) What are the various factors that determine
consumer behaviour?
~Pº÷Áõº |hzøuø¯ wº©õÛUS® £À÷ÁÖ PõμoPÒ
¯õøÁ?
14. (a) Describe the role of costs in international pricing.

\ºÁ÷u\ Âø»°kuÀ ö\»ÄPÎß £[QøÚ ÂÁ›UP.
Or
(b) What are the objectives of pricing?
Âø»°ku¼ß ÷|õUP[PÒ ¯õøÁ?
15. (a) Describe the elements of international advertising

strategy.
\ºÁ÷u\ ÂÍ®£μ ²Uv°ß TÖPøÍ ÂÁ›UP.
Or
(b) Identify the key elements in international
distribution mix.
\ºÁ÷u\ Â{÷¯õPU P»øÁ°ß •UQ¯ TÖPøÍ
öu›Ä ö\´P.
PART C — (3 × 10 = 30 marks)
16. Explain the various approaches towards international

marketing.
£ßÚõmk \¢øu°¯ø» ÷|õUQ²ÒÍ £À÷ÁÖ
AqS•øÓPøÍ ÂÍUSP.
3 D–5720
17. Explain the steps involved in consumer decision making
process.
~Pº÷Áõº •iöÁkUS® ö\¯À•øÓ°À Ah[Q²ÒÍ
£i{ø»PøÍ ÂÍUSP.
18. Explain product Life cycle in global market.

\ºÁ÷u\ \¢øu°À ö£õ¸Ò ÁõÌUøP _ÇØ]°øÚ ÂÍUSP.
19. Explain in detail the overseas product exhibitions and

trade fair.
öÁÎ|õmk¨ ö£õ¸Ò ©ØÖ® ÁºzuPU PsPõm]PøÍ
Â›ÁõP ÂÍUSP.
20. Explain the features of international marketing

information system.
\ºÁ÷u\ \¢øu°¯À uPÁÀ •øÓ°ß ]Ó¨¤¯À¦PøÍ
ÂÍUSP.
————————
4 D–5720
D–5721 Sub. Code
31743B2
DISTANCE EDUCATION
Fourth Semester
LOGISTICS MARKETING AND TECHNOLOGY
PART A — (10 × 2 = 20 marks)
1. What do you understand by Marketing Mix?

\¢øu°¯À P»øÁ £ØÔ }[PÒ AÔÁx GßÚ?
2. What is Market segmentation?

\¢øu¨£S¨¦ GßÓõÀ GßÚ?
3. What is meant by differentiated marketing?

÷ÁÖ£kzu¨£mh \¢øu°¯À GßÓõÀ GßÚ?
4. What is meant by service positioning?

÷\øÁ {ø»¨£õk GßÓõÀ GßÚ?
5. What are the types of pricing strategy?

Âø»°kuÀ ²Uv°ß ÁøPPÒ ¯õøÁ?
6. What do you understand by sales promotion?

ÂØ£øÚ¨ ö£¸UP® £ØÔ }[PÒ AÔÁx GßÚ?
7. What is Advertisement?
ÂÍ®£μ® GßÓõÀ GßÚ?
8. Explain the term ‘Salesmanship’.

ÂØ£øÚz vÓøÚ ÂÍUSP.
9. What do you understand by Total Quality management?

Jmk ö©õzu uμ ÷©»õsø© £ØÔ }[PÒ AÔÁx GßÚ?
10. What is Benchmarking?

©mhUSÔ°hÀ GßÓõÀ GßÚ?
PART B — (5 × 5 = 25 marks)
11. (a) What are the various approaches of studying

marketing?
\¢øu°¯ø» £i¨£vÀ EÒÍ £À÷ÁÖ AqS•øÓPÒ
¯õøÁ?
Or
(b) What are the objectives of market Segmentation?
\¢øu¨£S¨¤ß ÷|õUP[PÒ ¯õøÁ?
12. (a) How to take a decision based on user buyer

behaviour?
~Pº÷Áõº |hzøu Ai¨£øh°À •iÄ GÆÁõÖ
•iöÁkUP¨£kQßÓx?
Or
(b) Write a note on concentrated marketing.
ö\ÔÅmh¨£mh \¢øu°¯À £ØÔ J¸ SÔ¨¦ ÁøμP.
2 D–5721
13. (a) What are the objectives of pricing?
Âø»°ku¼ß ÷|õUP[PÒ ¯õøÁ?
Or
(b) Write a note on BCG product portfolio.
BCG ö£õ¸Ò ÷£õºm÷£õ¼÷¯õ SÔzx J¸ SÔ¨¦
ÁøμP.
14. (a) Explain the importance of advertisement.

ÂÍ®£μzvß •UQ¯zxÁzøu ÂÍUSP.
Or
(b) Describe the traits of Salesmanship.
ÂØ£øÚzvÓÛß £s¦PøÍ ÂÁ›UP.
15. (a) How technology has changed supply chain?

öuõÈÀ~m£® Â{÷¯õPa \[Q¼ø¯ GÆÁõÖ
©õØÖQÓx?
Or
(b) Explain the role of Benchmarking in supply chain
improvement.
Â{÷¯õPa \[Q¼ •ß÷ÚØÓzvÀ ©mhUSÔ°h¼ß
£[QøÚ ÂÍUSP.
PART C — (3 × 10 = 30 marks)
16. Explain the advantages of Hiring a 3PL provider for

outsourced logistics.
AÄm÷\õºìm uÍÁõh[PÐUPõÚ J¸ 3PL ÁÇ[S£Áº
£o¯©ºzu¼À EÒÍ |ßø©PøÍ ÂÍUSP.
3 D–5721
17. Explain in detail the service life cycle model.
÷\øÁ ÁõÌUøP _ÇØ] ©õv›°øÚ Â›ÁõP ÂÍUSP.
18. Explain various methods of pricing.

Âø» {ºn¯zvß £À÷ÁÖ •øÓPøÍ ÂÍUSP.
19. Explain in detail various types of sales promotion.

ÂØ£øÚ¨ ö£¸UPzvß £À÷ÁÖ ÁøPPøÍ Â›ÁõP
ÂÍUSP.
20. Discuss the role of Total Quality Management (TQM) in

supply chain management.
Â{÷¯õPa \[Q¼ ÷©»õsø©°À Jmk ö©õzu uμ
÷©»õsø©°ß £[QøÚ ÂÁõvUP.
————————
4 D–5721
D–5722 Sub. Code
31744B3
DISTANCE EDUCATION
Fourth Semester
STRATEGIC RETAIL MANAGEMENT
Time : Three Hours Maximum : 75 Marks
PART A — (10 × 2 = 20 marks)
1. Explain the concept of strategy.

²UvvÓÛß P¸zv¯ø» ÂÍUSP.
2. Differentiate Mission and Vision with an example.

£o ©ØÖ® ÷|õUQøÚ Euõμnzxhß ÷ÁÖ£kzxP.
3. What is internal environment?

EÒ`ÇÀ GßÓõÀ GßÚ?
4. What is meant by PEST?

PEST GßÓõÀ ö£õ¸Ò GßÚ?
5. What is the use of GE Nine Cell Analysis?

GE Jß£x ö\À £S¨£õ´Âß ÷|õUP® GßÚ?
6. Write a note on blue ocean strategy.

Fuõ \•zvμ ²UvvÓß £ØÔ J¸ SÔ¨¦ ÁøμP.
7. What is corporate restructuring?
{Ö© ©Ö^μø©¨¦ GßÓõÀ GßÚ?
8. Explain the concept of synergy.

TmiønÂß P¸zvøÚ ÂÍUSP.
9. What do you understand by Corporate Governance?

{Ö© BÐøP £ØÔ }[PÒ AÔÁx GßÚ?
10. Write a note on Retail Strategy Audit.

]À»øÓ ²UvvÓß uoUøP £ØÔ J¸ SÔ¨¦ ÁøμP.
PART B — (5 × 5 = 25 marks)
11. (a) How are strategies formulated in an organization?

{ÖÁÚzvÀ ²UvvÓßPÒ GÆÁõÖ
E¸ÁõUP¨£kQßÓÚ?
Or
(b) Explain the role of retail strategists.
]À»øÓ ²Uv vÓÚõÎPÎß £[QøÚ ÂÍUSP.
12. (a) Differentiate internal environment and external

environment.
EÒ`ÇÀ ©ØÖ® öÁÎ¨¦Ó `Çø» ÷ÁÖ£kzvU
PõmkP.
Or
(b) Discuss the importance of Strategic Management.
²UvvÓß ÷©»õsø©°ß •UQ¯zxÁzøu ÂÁõvUP.
2 D–5722
13. (a) Write notes on Expansion Strategies.
Â›ÁõUP ²UvvÓßPÒ SÔzx J¸ SÔ¨¦ ÁøμP.
Or
(b) Write notes on Combination Strategies.
Tmk ²UvvÓßPÒ £ØÔ J¸ SÔ¨¦ ÁøμP.
14. (a) Write a note on BCG Matrix.

BCG ÷©m›Uì £ØÔ J¸ SÔ¨¦ ÁøμP.
Or
(b) Write a note on Project Life Cycle Analysis.
vmh ÁõÌUøP _ÇØ] £S¨£õ´Ä £ØÔ J¸ SÔ¨¦
ÁøμP.
15. (a) Is Politics part of strategy implementation?

²UvvÓß ö\¯À£kzxu¼À Aμ]¯À J¸ £[Põ?
Or
(b) ‘‘Strategies of Profit and Non Profit organization
differs’’. Explain.
‘‘C»õ£©ØÖ® C»õ£® AÀ»õu {ÖÁÚzvß
²UvvÓßPÒ ©õÖ£kQßÓÚ’’. ÂÍUSP.
PART C — (3 × 10 = 30 marks)
16. Explain in detail Strategic Management Process.

²UvvÓß ÷©»õsø© ö\¯À•øÓ°øÚ Â›ÁõP ÂÍUSP.
17. Explain the nature and significance of strategy.

²UvvÓÛß C¯À¤øÚ²® •UQ¯zxÁzøu²® ÂÍUSP.
3 D–5722
18. Explain Porter’s five forces Model.
÷£õºmhºì (Porter’s) I¢x \UvPÒ ©õv›°øÚ ÂÍUSP.
19. Explain in detail Mckinsey’s 7s framework.

ö©UQßêì 7s Pmhø©¨¤øÚ Â›ÁõP ÂÍUSP.
20. Explain the steps involved in strategy implementation.

²UvvÓß ö\¯À£kzxu¼À EÒÍ £i{ø»PøÍ ÂÍUSP.
————————
4 D–5722
D–5723 Sub. Code
31742C1
DISTANCE EDUCATION
Fourth Semester
FOREIGN EXCHANGE MANAGEMENT
PART A — (10 × 2 = 20 marks)
1. What do you understand by foreign exchange?

A¢{¯ ö\»õÁo £ØÔ }[PÒ AÔÁx GßÚ?
2. What do you understand by purchasing power parity

theory?
Áõ[S® vÓß \©{ø» ÷Põm£õk £ØÔ }[PÒ AÔÁx GßÚ?
3. What is interest rate parity theory?

ÁmiÂQu \©{ø» ÷Põm£õk GßÓõÀ GßÚ?
4. Explain the term ‘currency risk’.

|õn¯ B£zx £ØÔ ÂÍUSP.
5. What is direct quotation?

÷|μi Âø»¨¦ÒÎ GßÓõÀ GßÚ?
6. Explain tax neutrality.

Á› |k{ø»ø© £ØÔ ÂÍUSP.
7. What is meant by put option?
Â¸¨£ øÁzuÀ GßÓõÀ GßÚ?
8. What is call option?

Â¸¨¦ AøÇ¨¦ GßÓõÀ GßÚ?
9. What is currency future?

|õn¯ GvºPõ»® GßÓõÀ GßÚ?
10. What is interest rate risk?

ÁmiÂQu B£zx GßÓõÀ GßÚ?
PART B — (5 × 5 = 25 marks)
11. (a) Explain the significance of foreign exchange.

A¢{¯ ö\»õÁo°ß •UQ¯zxÁzøu ÂÍUSP.
Or
(b) Discuss the scope of forex management.
A¢{¯ ö\»õÁo ÷©»õsø©°ß GÀø»ø¯
ÂÁõvUP.
12. (a) What are the factors affecting forward rates?

•ß J¨£¢u Ãu[PøÍ £õvUS® PõμoPÒ ¯õøÁ?
Or
(b) Differentiate interest rate swap and currency swap.
ÁmiÂQu £›©õØÓ® ©ØÖ® |õn¯ £›©õØÓzvøÚ
÷ÁÖ£kzv PõmkP.
2 D–5723
13. (a) Explain the internal strategies for handling
transaction risk.
£›ÁºzuøÚ B£zvøÚ øP¯õÒÁuØPõÚ Em¦Ó
²UvPøÍ ÂÍUSP.
Or
(b) Examine the determinants of exchange rate.
ö\»õÁo ÂQuzøu wº©õÛ¨£øÁ £ØÔ TÖP.
14. (a) What are the functions of foreign exchange market?

A¢{¯ ö\»õÁo \¢øu°ß £oPÒ ¯õøÁ?
Or
(b) Explain the features of foreign exchange market.
A¢{¯ ö\»õÁo \¢øu°ß ]Ó¨¤¯À¦PøÍ
ÂÍUSP.
15. (a) Write a note on exchange control measures.

£›©õØÓ Pmk¨£õk AÍÃkPÒ £ØÔ J¸ SÔ¨¦
GÊxP.
Or
(b) Point the types of foreign exchange risk exposures.
A¢{¯ ö\»õÁo Chº öÁÎ¨£õkPÎß ÁøPPøÍU
SÔ¨¤kP.
PART C — (3 × 10 = 30 marks)
16. Discuss the types of foreign exchange market.

A¢{¯ ö\»õÁo \¢øu°ß ÁøPPøÍ ÂÁõvUP.
3 D–5723
17. Explain in detail purchasing power parity theory with
examples.
Áõ[S® vÓß \©{ø»U ÷Põm£õmiøÚ Euõμn[PÐhß
ÂÍUSP.
18. How to hedge the interest rate risk? Explain with an

example.
ÁmiÂQu Ch›øÚ GÆÁõÖ \©ß£kzuUTk®?
Euõμnzxhß ÂÍUSP.
19. Highlight the significance of interest rate parity theory.

ÁmiÂQu \©{ø» ÷Põm£õmiß •UQ¯zxÁzøu GkzxU
TÖP.
20. Describe the features of interest rate swap. Why should a

person invest in them? Explain by giving examples.
ÁmiÂQu £›©õØÓzvß ]Ó¨¤¯À¦PøÍ ÂÁ›UP. J¸ |£º
AøÁPÎÀ Hß •u½k ö\´QßÓõº? Euõμn[PÐhß
ÂÍUSP.
————————
4 D–5723
D–5724 Sub. Code
31743C2
DISTANCE EDUCATION
Fourth Semester
MULTINATIONAL FINANCIAL MANAGEMENT
Time : 3 Hours Maximum : 75 Marks
PART A — (10 × 2 = 20 marks)
1. What are the merits of foreign direct investment?

A¢{¯ ÷|μi •u½miß |ßø©PÒ ¯õøÁ?
2. What is transfer pricing?

©õÖuÀ Âø» GßÓõÀ GßÚ?
3. What is foreign exchange market?

A¢{¯ ö\»õÁo \¢øu GßÓõÀ GßÚ?
4. Write a note on capital account.

‰»uÚ PnUS £ØÔ J¸ SÔ¨¦ GÊxP.
5. What is inventory management?

\μUS ÷©»õsø© GßÓõÀ GßÚ?
6. Write a note on economy risk.

ö£õ¸Íõuõμ B£zx £ØÔ J¸ SÔ¨¦ GÊxP.
7. Write a note on current account.
|h¨¦ PnUS £ØÔ SÔ¨¦ ÁøμP.
8. Write a note on Exchange risk.

£›©õØÓ B£zx £ØÔ J¸ SÔ¨¦ ÁøμP.
9. Write a note on Euro Notes.

³÷μõ ÷|õmì £ØÔ SÔ¨¦ ÁøμP.
10. What is Euro Commercial Paper?

³÷μõ ÁoPuõÒ GßÓõÀ GßÚ?
PART B — (5 × 5 = 25 marks)
11. (a) Explain the concept of multinational financial

management.
£ßÚõmk {v÷©»õsø©°ß P¸zvøÚ ÂÍUSP.
Or
(b) Explain the importance of Foreign Direct
Investment of MNC’s.
£ßÚõmk {ÖÁÚ[PÐøh¯ A¢{¯ ÷|μi •u½miß
•UQ¯zxÁ® £ØÔ ÂÍUSP.
12. (a) Explain the need for working capital management

in MNC.
£ßÚõmk {ÖÁÚzvß EÒÍ |øh•øÓ ‰»uÚ
÷©»õsø©°ß ÷uøÁ £ØÔ ÂÍUSP.
Or
2 D–5724
(b) Assess the role of MNC’s in India and discuss its
merits.
C¢v¯õÂÀ £ßÚõmk {v P®ö£ÛPÎß £[QøÚ²®
Auß |ßø©PøÍ²® ÂÁõvUP.
13. (a) Explain the significance of transfer pricing.

©õÖuÀ Âø»°ku¼À EÒÍ •UQ¯zxÁzøu
ÂÍUSP.
Or
(b) What are the six C’s considered by a credit manager
while offer credit?
Phß ÁÇ[S® ö£õÊx J¸ Phß ÷©»õÍº PÁÚzvÀ
öPõÒÍ ÷Ási¯ BÖ C&UPÒ ¯õøÁ?
14. (a) Describe how investment appraisal is done in

practice.
|øh•øÓ°À •u½mk ©v¨¤kuÀ GÆÁõÖ
ö\´¯¨£kQÓx Gß£uøÚ ÂÁ›UP.
Or
(b) Narrate the nature of foreign direct investment.
A¢{¯ ÷|μi •u½miß C¯À¤øÚ GkzxU TÖP.
15. (a) How is Euro commercial paper used as a source of

financing?
³÷μõ ÁoPzuõÒ {v°¯¼ß ‰»õuõμ©õP GÆÁõÖ
£¯ß£kzu¨£kQÓx Gß£uøÚU TÖP.
Or
(b) Enumerate the merits of debenture financing.
PhÜmk £zvμ {v°h¼ß |ßø©PøÍU TÖP.
3 D–5724
PART C — (3 × 10 = 30 marks)
16. Discuss the risk return trade off in financial decisions.

{v •iöÁkzu¼À EÒÍ B£zx v¸®£ ö£ÖuÀ
ÁºzuPzøu ÂÁõvUP.
17. Discuss the important functions performed by Global

financial markets.
E»PÍõÂ¯ {v \¢øuPÎÀ ÷©ØöPõÒÍ¨£k® •UQ¯
£oPøÍ ÂÁõvUP.
18. Explain the various techniques followed in working

capital management.
|øh•øÓ •u½mk ÷©»õsø©°À ¤ß£ØÓ¨£k® £À÷ÁÖ
19. Develop a simple system of risk classification and explain

its rationale.
B£zx ÁøP¨£kzxu¼À GÎ¯ Aø©¨¤øÚ E¸ÁõUSP
©ØÖ® Auß £SzuÔÂøÚ ÂÍUSP.
20. Explain the computation of various components of cost of

capital in detail.
‰»uÚa ö\»Âß £À÷ÁÖ TÖPÎß PnURkPøÍ Â›ÁõP
ÂÍUSP.
————————
4 D–5724
D–5725 Sub. Code
31744C3
DISTANCE EDUCATION
Fourth Semester
PROJECT FINANCE
PART A — (10 × 2 = 20 marks)
1. Define Project.
ö\¯Àvmh® £ØÔ Áøμ¯ÖUP.
2. What are the stages in a project cycle?

ö\¯Àvmh _ÇØ]°ß {ø»PøÍU TÖP.
3. What is project financing?

ö\¯Àvmh {v°hÀ GßÓõÀ GßÚ?
4. What is capital gearing?

‰»uÚ Q¯›[ GßÓõÀ GßÚ?
5. What is meant by project appraisal?

ö\¯Àvmh ©v¨¥k GßÓõÀ GßÚ?
6. What do you understand by venture capital?

xoPμ ‰»uÚ® £ØÔ }[PÒ AÔÁx GßÚ?
7. What is current ratio?
uØ÷£õøu¯ ÂQu® GßÓõÀ GßÚ?
8. What do you understand by return on investment?

•u½miß «uõÚ Á¸Áõ´ SÔzx }[PÒ AÔÁx GßÚ?
9. How would you identify a good project?

J¸ |À» ö\¯Àvmhzøu GÆÁõÖ Aøh¯õÍ® Põs¥ºPÒ?
10. Write a note on BIFR.

BIFR £ØÔ J¸ SÔ¨¦ ÁøμP.
PART B — (5 × 5 = 25 marks)
11. (a) How does an ordinary share differ from a preference

share?
J¸ \õuõμn £[S GÆÂu® •ßÝ›ø© £[Q¼¸¢x
÷ÁÖ£kQÓx?
Or
(b) Explain the role of a project consultant in the
project management.
ö\¯Àvmh ÷©»õsø©°À ö\¯Àvmh B÷»õ\P›ß
£[QøÚ ÂÍUSP.
12. (a) State the features of global depository receipts.

E»PÍõÂ¯ øÁ¨¦ μ^xPÎß ]Ó¨¤¯À¦PøÍ TÖP.
Or
(b) Discuss the factors determining fixed capital and
working capital.
{ø»¯õÚ ‰»uÚ® ©ØÖ® |øh•øÓ ‰»uÚzøu
{ºn°US® PõμoPøÍ ÂÁõvUP.
2 D–5725
13. (a) Explain the role of financial institutions in project
financing.
ö\¯Àvmh {v°h¼À {v {ÖÁÚ[PÎß £[QøÚ
ÂÍUSP.
Or
(b) How will you evaluate project economic analysis?
ö\¯Àvmh ö£õ¸Íõuõμ £S¨£õ´ÂøÚ GÆÁõÖ
©v¨¥k ö\´Ãº?
14. (a) What are the points to be considered while

evaluating commercial aspects of a project?
J¸ vmhzøu ©v¨¥k ö\´²®ö£õÊx PÁÛUP¨£h
÷Ási¯ ÁoP A®\[PÒ ¯õøÁ?
Or
(b) What are the various factors to be considered in
commercial appraisal?
ÁoP ©v¨¥miÀ {ºn°UP¨£k® £À÷ÁÖ
PõμoPøÍU TÖP.
15. (a) Explain the role of breakeven analysis in project

appraisal.
ö\¯Àvmh ©v¨¥miß Cøh÷ÁøÍ £S¨£õ´Âß
£[QøÚ ÂÍUSP.
Or
(b) Write a note on political stability and project
financing.
ö\¯Àvmh {v°¯À ©ØÖ® Aμ]¯À ìvμzußø©
£ØÔ SÔ¨¦ GÊxP.
3 D–5725
PART C — (3 × 10 = 30 marks)
16. Explain the different stages in a project cycle.

J¸ ö\¯Àvmh _ÇØ]°ß £À÷ÁÖ {ø»PøÍ ÂÍUSP.
17. Describe the sources of project finance.

ö\¯Àvmh {v°ß ‰» Buõμ[PøÍ ÂÁ›UP.
18. Explain in detail capital gearing.

‰»uÚ Q¯›[ £ØÔ Â›ÁõP ÂÍUSP.
19. Explain the steps to improve the recovery of sick units.

|¼Áøh¢u ³ÛmPøÍ «m£vÀ EÒÍ •ß÷ÚØÓzvØPõÚ
£i{ø»PøÍ ÂÍUSP.
20. Explain the role of Board of Industrial and Financial

Reconstruction in the rehabilitation of sick units.
|¼Áøh¢u ³ÛmPÎß ©ÖÁõÌÂØPõP EÒÍ öuõÈ»P
©ØÖ® {v ^μø©¨¦ Áõ›¯zvß £[QøÚ ÂÍUSP.
————————
4 D–5725

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D–5695 Sub.

Common for M.B.A. (G)/

MANAGEMENT PRINCIPLES AND PRACTICES

(CBCS 2018 – 2019 Academic Year Onwards)

Time : Three hours Maximum : 75 marks

SECTION A — (10 × 2 = 20 marks)

Answer ALL questions.

1. Define the term administration.

2. What is meant by planning?

3. What is meant by decision making?

4. What is informal organization?

5. What is Staff authority?

6. Differentiate between leaders and managers.

8. Define the term co-ordination

9. What do you mean by PERT?

10. What is total quality management?

Answer ALL questions, choosing either (a) or (b).

11. (a) Explain the scope of management.

12. (a) Explain the importance of planning.

14. (a) Describe the different methods of selection.

15. (a) Describe the approaches for effective co-ordination.

Answer any THREE questions.

16. Explain the principles of management.

18. What is meant by decentralization of authority? Explain

19. Discuss the techniques for achieving co-ordination.

20. Explain the principles of controlling.

Common for M.B.A.(G)/IB/B&F/CS/PM/HM/HRM/T/EM/

(CBCS 2018-19 Academic Year onwards)

Time : Three hours Maximum : 75 marks

PART A — (10 × 2 = 20 marks)

Answer ALL questions.

1. State any two principles of scientific management.

2. Define emotional intelligence.

3. What is a task group?

4. Define group cohesiveness.

5. What is communication network?

6. Define organizational effectiveness.

8. What does the term ‘long-term orientation’ imply?

10. What is organizational conflict?

Answer ALL questions, choosing either (a) or (b).

11. (a) Explain SOBC Model of organisation behaviours.

12. (a) Explain the factors influencing conformance to

14. (a) Explain the methods applied for overcoming

15. (a) Analyse the impact of organizational politics.

Answer any THREE questions.

16. Discuss the various theories of personality.

18. Discuss the Ouchi Framework developed by William

19. Explain the process of organizational development.

20. Discuss the five critical pillars of organizational

Common for M.B.A.(G)/IB/B&F/CS/PM/HM/HRM/T/EM/

(CBCS 2018-19 Academic Year onwards)

Time : Three hours Maximum : 75 marks

PART A — (10 × 2 = 20 marks)

Answer ALL the questions.

All questions carry equal marks.

2. What is total utility?

3. What is supply curve?

5. What is meant by entry barriers?

7. What is price differentiation?